Abounding investment opportunities in the e-commerce value chain
By Olorunfemi Adejuyigbe
B2B platforms like Alerzo are changing the Nigerian retail market narrative by presenting the attractive investment opportunities therein to the world.
The federal government recently revealed the improving impact of e-commerce on the country’s economy, saying the current e-commerce spending in Nigeria has grown to $13billion per annum and expected to reach $75billion in revenue per annum by 2025.
Expressing passion about the growing investment opportunities in the e-commerce value chain, which are capable of contributing significantly to the country’s Gross Domestic Product (GDP), the federal government also said e-commerce grew in Nigeria from 14% in 2019 to 17% in 2020.
Alerzo’s technology-based market penetration helps in reaching people beyond the urban settlements to rural areas and giving them access to extensive catalogue of products, in addition to free delivery. The leading e-commerce platform also facilitates development and financial inclusion through digital payment platforms.
For instance, Alerzo, through AlerzoPay, is contributing to the development of dematerialized payment solutions which are key to the success of e-commerce and an important asset for Nigeria when it comes to development prospects.
By their business models, B2B e-commerce platforms are a chain of activities that open up economic opportunities such as job creation, financial inclusion and technology advancement, as Alerzo’s Chief Executive Officer, Adewale Opaleye, made known that Alerzo directly employs more than 3,000 people in its operational chain.
B2B e-commerce platforms also allow local retailers to improve their businesses and become profitable and thus enable them to hire more staff to support their production and/or distribution activities.
