FIRSTBANK EMPOWERS WOMEN THROUGH FIRSTGEM ONLINE COMMUNITY
First
Bank of Nigeria Limited, Nigeria’s premier and leading financial inclusion
services provider, has announced that its all-female online community www.firstgem.com.ng , offers mentoring,
support and capacity building opportunities for all to create a new generation
of financially literate women.
With
the aim to increase its engagement and reach a wider audience, an online
repository for its FirstGem product was created and designed to provide a
virtual online community where like-minded women irrespective of where they are
in Nigeria and abroad, gather to connect, grow and share knowledge on
everything about lifestyle, parenting, career development, entrepreneurship,
health, work and family. Financial empowerment and wealth creation ideas are
shared to encourage women to play their part in providing financial support for
their families.
The
portal provides varied contents ranging from Blog stories to Vlogs,
Newsletters, Chat rooms which are built on 6 pillars – Health, Wealth and
Finance, Food and Recipes, Events, Entrepreneurship, Lifestyle and Beauty. The
FirstGem online community presently has over 61,634 members drawn from all
walks of life sharing ideas, insights and experiences.
According
to Chuma Ezirim, Group Executive, e-Business & Retail Products, First Bank
of Nigeria Limited, “FirstGem is suited for the Nigerian woman, and we are
using this online community as the ideal opportunity to position the Bank’s
gender initiatives to meet the required needs on a wide range of issues
affecting women from lifestyle, skills acquisition, finances, wealth
acquisition and management, business support, etc.
We
encourage all women to join the community by signing up via this link https://firstgem.com.ng/community to enjoy this
experience.
FirstGem
is a gender specific account designed to meet the needs of women, aged 18 years
and above. It is targeted at a broad spectrum of women, working professionals,
entrepreneurs and MSMEs with a view to promoting growth via an array of benefits, from free business
advisory services, regular information or insights on business opportunities in
various sectors and industries, as well as mouth-watering discounts at partnered
stores and outlets.FirstGem has successfully empowered women in states across
the geo-political zones in Nigeria and the UK.
About FirstBank
First Bank of Nigeria
Limited (FirstBank) is the premier Bank in West Africa and the leading
financial inclusion services provider in Nigeria for over 125 years.
With over 750 business
locations and 53,000 Banking Agents spread across 99% of the 774 Local
Government Areas in Nigeria, FirstBank provides a comprehensive range of retail
and corporate financial services to serve its over 15 million customers. The
Bank has international presence through its subsidiaries, FBN Bank (UK) Limited
in London and Paris, FBNBank in the Republic of Congo, Ghana, The Gambia,
Guinea, Sierra-Leone and Senegal, as well as a Representative Office in
Beijing.
The Bank has been
nimble at promoting digital payment in the country and has issued over
10million cards, the first bank to achieve such milestone in the country.
FirstBank’s cashless transaction drive extends to having more than 9.5million
people on its USSD banking service through the nationally renowned *894#
banking service and over 3.5 million people on Firstmobile platform.
Since its establishment
in 1894, FirstBank has consistently built relationships with customers focusing
on the fundamentals of good corporate governance, strong liquidity, optimised
risk management and leadership. Over the years, the Bank has led the financing
of private investment in infrastructure development in the Nigerian economy by
playing key roles in the Federal Government’s privatisation and
commercialisation schemes. With its global reach, FirstBank provides
prospective investors wishing to explore the vast business opportunities that
are available in Nigeria, an internationally competitive world-class brand and
a credible financial partner.
FirstBank has been
named “Most Valuable Bank Brand in Nigeria” six times in a row (2011 – 2016) by
the globally renowned “The Banker Magazine” of the Financial Times Group; “Best
Retail Bank in Nigeria” for seven consecutive years (2011 – 2017)
by the Asian Banker International Excellence in Retail Financial Services
Awards and “Best Bank in Nigeria” by Global Finance for 15 years. Our brand
purpose is to always put customers, partners and stakeholders at the heart of
our business, even as we standardise customer experience and excellence in
financial solutions across sub-Saharan Africa, in consonance with our brand
vision “To be the partner of first choice in building your future”. Our brand
promise is to always deliver the ultimate “gold standard” of value and
excellence. This commitment is anchored on our inherent values of passion,
partnership and people, to position You First in every respect.