Nigerian Entrepreneur Solomon Lagoke Launches Bloom Recordz to Support Emerging Artists

Lagos, Nigeria — Nigerian entrepreneur, author, and IT consultant Solomon Lagoke has officially unveiled his new music imprint, Bloom Recordz, a platform aimed at nurturing young talent and promoting creativity in the country’s growing entertainment industry.

Lagoke, who hails from Ijebu Ode in Ogun State, said the label was born out of a long-held desire to create opportunities for promising musicians. Speaking about his background, he explained that his values and vision were shaped largely by his mother and extended family, describing his early years as “a pretty normal childhood with strong family influence.”

Before venturing into entertainment, Lagoke worked in technology and authored several books, but his passion for music remained constant. “Music has always been a part of my life,” he said. “Now, entering the entertainment scene is my way of providing talented individuals with the opportunities to thrive.”

According to him, the concept for Bloom Recordz had been in development for about four years. “A friend initially suggested it, and we joked about it, but it stuck with me,” he recounted. “The name Bloom represents growth and the beauty found in music.”

Building a Modern Platform

Lagoke described the label’s vision as one focused on diversity and development. “The goal is to build a global music platform that represents modern artists from across the world,” he noted.

He said Bloom Recordz would emphasize talent discovery, artist development, and digital growth. “We’ll use social media, streaming platforms, and digital campaigns to promote our artists and reach wider audiences,” he said.

When asked about what makes a good artist–label partnership, he highlighted transparency and teamwork. “It’s about mutual respect, clear communication, and shared goals,” Lagoke explained. “Both the label and the artist need to understand each other’s vision.”

Establishing a Structure

He added that the label is assembling a professional team of producers, marketing experts, A&R executives, and legal advisers to ensure a transparent and artist-friendly structure. “We want to provide proper guidance, fair contracts, and career support,” he said.

Although the label has not yet announced its first signees, Lagoke said talks are ongoing with several emerging acts. “We’re actively looking for unique sounds and voices,” he revealed.

Looking Ahead

On the label’s long-term goals, Lagoke said he envisions Bloom Recordz becoming one of Africa’s leading independent record labels within five years. “We want to be recognized for discovering and supporting top talent and promoting ethical standards in the music business,” he said.

He also emphasized his desire to contribute to the growth of the Nigerian and African music industries. “I want to leave a legacy of empowering artists and promoting diverse musical voices,” he added.

Connecting with the Label

[email protected]

Bloom Recordz has opened its communication channels to artists, fans, and potential collaborators. Interested individuals can contact the label via email at bloomrecordz

In his closing remarks, Lagoke encouraged young creatives to remain authentic and consistent. “Stay true to your craft and never stop improving. The industry can be tough, but passion and perseverance always stand out,” he said.

By Peter madojemu naijahitplay

Lord of Music, King Saheed Osupa Tops K1 On Spotify, Signalling A New Era For Fuji Music

Alhaji Arems 

King Dr. Saheed Osupa has quietly pulled off something few expected this year — he has overtaken King Wasiu Ayinde Marshal, popularly known as K1 De Ultimate, to become the most listened-to Fuji artist on Spotify. As of the morning of November 8, 2025, Osupa leads with just over 241,000 monthly listeners, while K1 follows closely with about 237,800. It’s a slim margin, but symbolically powerful — a generational shift within one of Nigeria’s most enduring music traditions.

For decades, K1 has been Fuji’s defining figure — the genre’s global ambassador and the man who refined its street grit into elegant performance art. To see Osupa briefly edge ahead of him online isn’t a dethronement; it’s a reflection of how the Fuji audience is evolving. The streaming world operates by different rules, rewarding consistency, catalog freshness, and algorithmic engagement. In that sense, Osupa’s climb feels less like a surprise and more like a logical outcome of years spent maintaining digital presence while still feeding his grassroots following.

The figures themselves tell a layered story. Osupa’s 241,000 monthly listeners come from a blend of new singles, refreshed catalog tracks, and growing playlist placements — factors that keep his songs circulating far beyond physical markets. K1, on the other hand, has maintained steady streaming numbers rooted in long-term loyalty rather than recent release activity. Both artists command huge audiences offline, but it’s Osupa who seems to have cracked the digital rhythm of modern music discovery.

Adewale Ayuba, the Bonsue Fuji innovator, currently follows with roughly 83,000 monthly listeners, while Pasuma holds around 51,000. Other Fuji stalwarts like Malaika, Obesere, Taye Currency, and Remi Aluko complete a list that reflects Fuji’s layered ecosystem — still deeply Yoruba, still grounded in live performance, but now steadily migrating into the world of playlists, algorithmic radio, and global reach.

Osupa’s rise carries a deeper significance. Fuji was never built for the streaming model — its long tracks, improvisational vocals, and heavy percussion once seemed out of sync with the short attention spans of digital audiences. But the last few years have rewritten that assumption. As listeners explore more Nigerian genres beyond Afrobeats, Fuji’s textures are finding new resonance — both with diaspora audiences longing for roots, and with younger Nigerians rediscovering the classics through social media clips and curated playlists.

K1’s legacy remains unmatched; his innovation is what made the genre visible beyond its original circles. Yet the landscape is changing. Digital visibility now runs on momentum — and Osupa, through steady releases and active online engagement, has mastered the art of staying in rotation. His social clips, live footage, and catalog promotions all feed Spotify’s discovery system, keeping him in the ears of new and returning listeners alike.

Still, this isn’t a rivalry of crowns. It’s a moment that shows Fuji’s continued relevance in an era dominated by Afrobeats and street pop. The data simply proves what the culture already knows: Fuji never left; it just found new speakers. And in 2025, King Dr. Saheed Osupa stands as proof that tradition can thrive in transition — that a sound born in Oyo’s streets can still command the global stream, one listener at a time.

“Our gods’ and Our Ancestors Are With You”- Esama Of Benin Kingdom Hosts Lancelot Imasuen, Blesses Him

The Esama of Benin Kingdom, His Excellence Chief Sir Gabriel Osawaru Igbinedion, has given his blessings to the celebration of Africa’s most consistent filmmaker, Lancelot Oduwa Imasuen’s 30-years behind camera.

During a courtesy visit to the revered Billionaire and visitor to Nigeria premiere university,Sir Igbinedion said, “as the gods of our ancestors are with you, continue to uphold what you have been doing. Make sure that the Edo language movie industry does not die.”

Esama also charges Lancelot as he receives him in his palatial residence in Okada, Benin, the Edo State capital.

The proud epitome of Benin culture who received Lancelot and his entourage said Lancelot must continue to hold the light, continue to sustain the tempo of Edo language movies and must not let the movie industry in Edo to die.

“It is a commitment I’m giving to you. I have always supported you and in this your celebration, you have all my support.”

Also as part of the activities lined up in celebration of DGuv at 30, Lancelot Oduwa Imasuen will be unveiling a trip-in-motion, a memoir that chronicles his experience in the landscape of Nollywood on Thursday, 27th November, 2025 at the iconic Mike Adenuga’s elegant edifice, Alliance Française, Ikoyi, Lagos.

The book, written by renowned poet and
author of “The Broken Cross and Bush Radio”, Godson Osarenren and will be unveiled in Lagos as climax to a two-week long celebration of Lancelot Oduwa Imasuen 30-years behind the camera.

Distinguished guests, Nollywood’s best, diplomats, captains of industries, top politicians,, socialites, and friends of Lancelot Imasuen are all expected to grace this high octane and star-studded event.

At the event, Lancelot Oduwa Imasuen will be giving an award to appreciate men and women who have supported his lifelong career in the make believe world. Notable among them are; Late Captain Hosa Okubor, Senator Daisy Danjuma, Sir Emmanuel Isikaku who was the first person that funded Lancelot’s film in the year 1996 and several other notable individuals, as the launch is intended to be a packed event.

Lancelot’s 30-years behind the camera celebration will start on November 15th, 2015 with an open street casting that is going to happen in various major streets in Benin and ending at the place where he grew up as a young child. Then, the colloquium, which will be the major event, will take place in Benin, which will see the unveiling of Oduwa Imasuen Lancelot, OIL Foundation. A Foundation that is poised to help resuscitating and rejuvenating dramatic and Film Clubs across various schools in Edo State.