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HOW-MARKETS GLOBAL (UK) EMERGIES WITH INCLUSIVENESS OF AFRICA BUSINESSES AND PRODUCTS IN E-COMMERCE DIGITAL TRANSFORMATIONS WITH ONLINE CATALOGUE TO CONSUMER AND PRODUCERS
How Markets Online business for consumers and producers of made in African products as emerged with an innovative business model, E-commerce that lies at the heart of digital economy defined by the organization of Economic Corporation and Development (OECD).
It prides its platform specifically for the sale or purchase of goods and services online whereby easing the payment methods online or offline in various categories as it deemed fit for business organization, consumers and those in government.
The United Nations released a Digital Economy report that led to promotion of international dialogue of capacity building for developing countries to improve on the evolving digital Economy in this Era of Covid19 pandemic
In the case study of an African designer that sells African attires favoured by the Africans in diaspora. It goes that the Designer desired to sell internationally but the likes of How-markets.com Platform was not in existence then. Thus, she could not access a global E-commerce platform to sell her made in Africa dresses to Africans in diaspora and global markets, as the saying goes, where there is a will there is a way. She eventually linked up with an American E-commerce Platform to show case and sell to international audience instead. Her items were categorised as made in Africa and listed for sale in USD currency, an African buyer searched and clicked to buy the dress, the checkout price includes the purchase price plus 20% sales tax payable to America. Albeit the dress was made in Africa by an African, purchased by an African on an International platform outside Africa, alas the 20% sales tax was collected by America.
The role of How-markets in the instance is to continue to develop opportunities for African/Caribbean Businesses through the support available on its platform to integrate Business Vendors to have access to the World economy on an equitable basis. By providing the right tools, focus extensively on the opportunities and challenges of the digital economy, empower the vendors on the platform to showcase African and Caribbean made goods by offering specialist services to Business sellers. How-markets will be bringing onboard Purchase influencers like free delivery, bespoke packaging, in-house logistic system with Butler Service 24/7 fast track 7days a week and national hub returns, warehousing, competitive pricing, and an ad-free experience without interruptions’ that will continue to encourage repeat visits and higher spend, less inventory and quick payment to Vendors by not stifling their Cashflow.
Our plea to African/Caribbean Businesses is get engage in and benefit more fully from the growth of their online business activities through www.how-markets.com the African Global Marketplace a highly sustainable innovations in technology and modalities of E-commerce that is creating opportunities for companies of all sizes to engage in domestic, cross border and international trade through the adaptation of supply chains, lower costs and extended market reach. By reducing transaction and search costs as well as frictions at commercial interfaces, How-markets will enable those offering goods and services to connect more easily with (potential) consumers and to expand the volume of commercial transactions to escalate and increase returns on their investments.
Today is tomorrow, harness the potential of E-commerce, benefit from global markets digitalizing economy, while those that fail to do so today risk falling behind tomorrow.
We are www.how-markets.com creating a viable platform for African/Caribbean businesses to sell more across borders and globally for greater returns on investments.
The above information was released to online Africa media platforms and real time print and electronic media across Africa by the Founder and CEO of HOW-MARKETS GLOBAL (UK), Mr. Olawumi Omotoso.
He submitted that How-Markets Global is a “shop that never stop” and an innovative opportunity for businesses to reach more and sell more to enable both consumers and producers to access Global markets for a buoyant economic opportunities.
The Lagos State Government, in its continued effort to promote cultural heritage and deepen tourism footprints, has concluded plans to host the Lagos Cultural Weekend.
A three-day cultural extravaganza, scheduled to take place across multiple strategic locations, including the J. Randle Centre for Yoruba Culture and History, Freedom Park, National Theatre, Badagry Heritage Museum, Lekki Arts and Crafts Market, and Tafawa Balewa Square, from November 14th to November 16th, 2025.
This weekend-long celebration will spotlight the richness of Nigeria’s traditions through curated events that blend history, culture, and local artistry.
Speaking on the initiative, Special Adviser to the Governor on Tourism, Arts, and Culture, Mr. Idris Aregbe, noted that the event is a key part of a broader framework of the Lagos Cultural Mission.
“We aim to use the Lagos Cultural Weekend as a true reflection of Lagos culture, a herescope for tourists and visitors from across the globe to witness just how rich our culture is.
“The three days will be a cultural baptism, a deep, meaningful introduction to who we are. As a government, we now understand prioritising cultural representation as a driver for economic growth.
”On the initiative’s impact, the Special Adviser explained that it goes beyond showcasing culture, but investing in cultural artisans, talented enthusiasts, and key stakeholders to foster real engagement and growth.“Governor Babajide Sanwo-Olu’s administration values collaboration and inclusiveness, which is why we want to work closely with Lagosians who truly understand our culture to help us achieve these goals.
“From the historians, to creatives, curators, artisans, culinary experts, performers, fashion designers, community leaders, and traditional institutions, we need them to join us in making a lasting impact.“So that, in the end, our guests and friends from many nations will carry home an authentic story of Lagos and enriched cultural literacy,” Mr. Aregbe said.
Attendees will enjoy array of activities, including live music performances, DIY sessions, contemporary art exhibitions, traditional dance showcases, fashion shows, culinary tastings, and craft demonstrations.
Also lined up are symposiums and cultural lectures designed for tourists and enthusiasts who wish to dive deeper into the Lagos cultural identity.
The weekend will be animated by diverse local performance groups representing the rich ethnic landscape of Lagos, with a special emphasis on language, literature, and indigenous storytelling.
Lagos Cultural Weekend 2025 reaffirms the state’s commitment to building a thriving creative economy while celebrating the depth of Nigerian traditions.
Through strategic partnerships, corporate sponsorships, and community engagement, this initiative will set a new benchmark for inclusive cultural programming in Lagos and Africa at large.
Lagos Cultural Mission….Preserving Our Heritage, Advancing The Future
Aare Adetola Emmanuel King Congratulates Hon. Adesola Ayoola-Elegbeji on Election Victory
The Chairman/CEO of Adron Group, Sir Aare Adetola Emmanuel King KOF, has congratulated Hon. Adesola Ayoola-Elegbeji on her resounding victory in the just-concluded by-election for the Remo Federal Constituency seat in the House of Representatives.
In a goodwill message issued by him, he described the victory as “a historic moment for the Remo people, coming at a time when the constituency yearns for a leader with vision, courage, and genuine commitment to service.”
He noted that the outcome of the election was an attestation to the trust and confidence reposed in Hon. Ayoola-Elegbeji by the people, adding that her sterling qualities, integrity, accessibility, and compassion for the grassroots had endeared her to the electorate.
“The overwhelming support you garnered at the polls is proof that you are the right voice at the right time to carry the aspirations of Remo to the national stage,” he stated.
While acknowledging that the by-election followed the painful demise of the late Hon. Adewunmi Oriyomi Onanuga (Ijaya), Aare Adetola Emmanuel King said Hon. Ayoola-Elegbeji’s emergence symbolizes the continuity of purposeful representation. He expressed confidence that she would not only sustain the legacy of her predecessor but also surpass it with new energy, innovative ideas, and progressive leadership.
The Adron Group Chairman further prayed for divine wisdom, strength, and compassion for the Member-Elect as she assumes office, expressing confidence that her tenure will usher in meaningful development, economic empowerment, and greater opportunities for the people of Remo Federal Constituency.
Olowu Celebrates Former Military President, Ibrahim Babangida, At 84
Olowu of Kuta, HRM Oba Dr Hammed Oyelude Makama, CON, Tegbosun III, has congratulated former military president, Gen Ibrahim Badamasi Babangida, rtd, who is 84 today.
Olowu, in a statement he signed, eulogised the former military ruler for his modest achievements while he was in power.
According to Olowu, ” IBB is an enigma. He has carved a niche for himself as a former military president. His tenure witnessed the completion of many monumental legacy projects that are still visible today. His Hill Top Mansion in Minna has become a Mecca of sorts for those who aspired to lead Nigeria.”
Olowu, who described Gen Babangida as being grossly misunderstood, said history would be kind to him.
He said, “The launch of Gen Babangida’s Autobiography: ‘A Journey In Service’, and the testimonies from the likes of President Bola Ahmed Tinubu and Africa’s richest man, Aliko Dangote, Tony Elumelu, Jim Ovia, Abdusalam Rabiu, Oil Magnate, Arthur Eze, and many others, testified to his goodwill despite leaving public office three decades ago.
” On behalf of myself, my Oloris and Olowu-In-Council.
All members of the defunct IBB Vision 2003 and Vision 2007, I wish President Ibrahim Babangida, rtd, a happy birthday. I also wish him all the best as he aged gracefully,” Olowu added.
Born on August 17, 1941, Gen Ibrahim Babangida, rtd, ruled Nigeria from 1985 to 1993.
His presidency was marked by significant political and economic reforms.
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