Connect with us

society

NIVEA Empowers Nigerian Students with SABI Personal Hygiene Campaign

Published

on

NIVEA Empowers Nigerian Students with SABI Personal Hygiene Campaign

NIVEA Empowers Nigerian Students with SABI Personal Hygiene Campaign

 Leading personal care brand NIVEA has successfully concluded the SABI Personal Hygiene Drive, an initiative aimed at educating high school students about the importance of personal hygiene, with a special focus on underarm care and the use of deodorants.
The impactful campaign, which ran from September 13 to November 28, targeted teenagers aged 13–18 and reached over 190,000 students across Lagos, Port Harcourt, and Abuja. Through this initiative, NIVEA not only provided essential hygiene knowledge but also introduced its Dry Impact and Dry Comfort Roll-on products as effective solutions for daily care.
Over 500 schools participated in the program, where trained educators used the SABI Workbook to deliver engaging lessons on the science of body odour, proper hygiene practices, and the importance of deodorants. Activities included interactive discussions, Q&A sessions, and fun games designed to encourage students to adopt these habits into their daily routines.
Speaking about the campaign, Oluwadamilola Adeyemi, Marketing Activation Manager, highlighted the importance of the initiative:
“Adolescence is a challenging time for many young people, as they navigate the physical and emotional changes brought about by puberty. At NIVEA, we are committed to providing accurate, relatable information that helps them maintain confidence and good hygiene during this transition.”
The SABI campaign also emphasized the need for proper underarm hygiene, a critical yet often overlooked aspect of personal care. To address the financial barriers many teenagers face, NIVEA introduced the SABI Roll-on, a 25ml affordable version of its Dry Impact and Dry Comfort Roll-on products, perfectly suited for this demographic.
“This initiative allows us to connect with young consumers at a pivotal stage in their lives,” Adeyemi added. “By offering affordable solutions, NIVEA not only meets their hygiene needs but also strengthens its position as a trusted personal care brand.”
To keep the conversation alive, the campaign also provided schools with visibility tools like stickers, mirrors, and noticeboards. Students were further motivated through the SABI Star Award, which celebrated the neatest and most engaged students in each school, reinforcing the connection between cleanliness and self-esteem.
Nnenna Onoh, Brand Manager for Central, East, and West Africa (CEWA), emphasized the broader impact of the drive:
“By involving students, teachers, and school administrators, the SABI Personal Hygiene Drive fosters a culture of good hygiene that extends beyond the classroom. This initiative is an investment in the health, confidence, and well-being of tomorrow’s leaders.”
More than just a campaign, the SABI Personal Hygiene Drive reflects NIVEA’s commitment to empowering young Nigerians with the education, tools, and affordable solutions they need to embrace hygiene as a cornerstone of their daily lives.
NIVEA Empowers Nigerian Students with SABI Personal Hygiene Campaign

Continue Reading
Advertisement

society

Pastor Peter Oyediran Achieves Remarkably: A Master of Science in Nursing from Walden University ~Oluwaseun Fabiyi

Published

on

Pastor Peter Oyediran Achieves Remarkably: A Master of Science in Nursing from Walden University
~Oluwaseun Fabiyi

 

Pastor Peter Oyediran is an American-based Nigerian-born pastor who serves as resident pastor at RCCG Jesus House Huntsville Alabama and graduated with honors as a Master of Science from Walden University on Friday, January 24th, 2025; he is a resilient and easygoing man of God

Having practiced as a psychiatric nurse practitioner for years and acquired a new degree, he has further solidified his professional standing

As an illustrious figure in Nigeria and America, Pastor Peter Oyediran is celebrated for his remarkable contributions to Nigeria’s development, peace, and the diaspora. His visionary leadership, established many decades ago, has made him a reference point amongst his contemporaries

His tireless endeavors within Christendom represented a crucial turning point in the evolution of his community and the parish, which he guided into an era of advancement

Pastor Peter’s developmental achievements transcended religion, as he also explored physical health and medical practice. He acknowledged the importance of education and economic empowerment and thus established a scholarship scheme and initiated a soft loan program to support women in petty trading.These initiatives established a foundation for sustained growth and improved livelihoods

Pastor Peter’s contributions are equally profound globally, and his pivotal role in Christendom is unmatched

The accomplishments of Pastor Peter continue to stand as a lasting testament to his dedication to progress and peace, leaving a lasting impact on his community, state, the African continent, and the world.

Warmest congratulations are in order for this exceptional and esteemed man of God.

Oluwaseun Fabiyi a seasoned journalist writes from Lagos

Continue Reading

society

Jailed for Snooping: Wife Faces Prison for Reading Husband’s WhatsApp Messages”

Published

on

Jailed for Snooping: Wife Faces Prison for Reading Husband’s WhatsApp Messages

Jailed for Snooping: Wife Faces Prison for Reading Husband’s WhatsApp Messages

 

In a case that has sparked heated debates, a young woman, Dumsile Dludlu, is set to serve up to three years in prison after being found guilty of breaching Swaziland’s strict Computer Crime and Cybercrime Act of 2022.

Dludlu was accused of unlawfully accessing her husband’s WhatsApp messages without his consent—a move that landed her in legal trouble under a law designed to protect individuals’ privacy in the digital age.

The Computer Crime and Cybercrime Act criminalizes any unauthorized access to a computer system or digital platform. Violations of this law carry harsh penalties, including fines of up to E500,000 (approximately R500,000) or imprisonment for up to five years.

Dludlu reportedly went through her husband, Samukeliso Matse’s, private WhatsApp conversations, prompting a domestic confrontation. During the altercation, Dludlu allegedly insulted her husband after uncovering messages that upset her.

“I did insult him, but it wasn’t as severe as what’s in the police statement,” Dludlu told the court, pleading not guilty to the charge of unauthorized access but admitting to the verbal altercation.

The case highlights the far-reaching consequences of the Computer Crime and Cybercrime Act, a law aimed at curbing unauthorized access to digital information. Critics argue that the law, though necessary to protect privacy, may be disproportionately punitive in domestic or minor disputes like this one.

The ruling has sparked a conversation about digital privacy and the boundaries of personal relationships in the digital age. Some have expressed support for the husband’s decision to pursue legal action, while others question whether such matters should be handled in court.

A New Era of Privacy

This case serves as a stark reminder of the importance of respecting digital privacy, even in close relationships. As more countries adopt stringent cybersecurity laws, individuals are urged to be mindful of accessing someone else’s digital devices or accounts without permission.

Dludlu’s sentencing is expected to set a precedent for similar cases under Swaziland’s new cybercrime law, drawing attention to the balance between protecting privacy and navigating the complexities of personal relationships.

Continue Reading

society

The Heart’s GPS: Coping with the Emotional Effects of Distance By Femi Oyewale

Published

on

Love Across Miles: The Psychological Toll and Triumphs of Long-Distance Relationships

 

Long-distance relationships (LDRs) are a unique test of love, resilience, and patience, often stirring up a whirlwind of emotions. While they can strengthen bonds and build character, they also present a range of psychological challenges. Here’s a closer look at how LDRs impact individuals—both positively and negatively.

The Heart’s GPS: Coping with the Emotional Effects of Distance By Femi Oyewale

The Struggles of Distance

Being apart from a loved one can feel like an emotional labyrinth, with many grappling with:

  1. Loneliness and Isolation: The absence of physical closeness can intensify feelings of solitude, particularly during life’s challenges.
  2. Anxiety and Insecurity: Distance may fuel doubts about the relationship’s stability, leading to worries about infidelity or fading commitment.
  3. Communication Strain: Misunderstandings can easily arise through text or video calls, creating emotional tension.
  4. Emotional Highs and Lows: The anticipation of reunions juxtaposed with the sadness of goodbyes often leaves individuals on an emotional roller coaster.
  5. Depression: Prolonged loneliness and stress may lead to depressive symptoms, affecting overall mental health.
  6. Adapting to Change: Partners may grow apart as they experience personal changes and milestones without each other’s immediate presence.

Silver Linings of Separation

Despite its challenges, an LDR can nurture personal growth and strengthen relationships in surprising ways:

  1. Sharper Communication Skills: Distance encourages partners to express themselves more openly and articulate their feelings effectively.
  2. Deeper Emotional Bonds: Without physical proximity, couples often rely on meaningful conversations and shared emotional intimacy to stay connected.
  3. Fostering Independence: Time apart allows individuals to pursue personal interests, careers, and friendships, fostering a sense of self-reliance.
  4. Cherishing Togetherness: Reunions become cherished moments, helping couples appreciate their time together more deeply.
  5. Focused Goals: Many long-distance couples set clear goals—such as closing the gap geographically—giving their relationship direction and purpose.

Navigating the Distance

Ultimately, the psychological effects of long-distance relationships depend on the couple’s approach. Open communication, trust, and mutual commitment are the cornerstones of thriving despite the distance. While LDRs can be emotionally taxing, they also offer opportunities for growth, resilience, and deeper connection.

Whether miles apart or side by side, love endures when both partners remain dedicated to weathering the journey together.

Continue Reading

Cover Of The Week

Trending