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PERSUASION, Not Manipulation: The Noble Art of Moving People with Integrity

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PERSUASION, Not Manipulation: The Noble Art of Moving People with Integrity

By George Omagbemi Sylvester

 

In an age defined by information overload, attention scarcity and growing skepticism, the ability to “PERSUADE not MANIPULATE” has never been more vital. Whether in leadership, business, politics, education or personal relationships, persuasion is the ethical superpower that separates the great from the mediocre. Unlike manipulation, which is rooted in deceit and coercion, persuasion is built on empathy, respect, trust and a deep understanding of human nature. It is the art of connection, not control.

Understanding the Foundation of Persuasion

Mastering persuasion begins with understanding people, their fears, desires, values and unspoken needs. The legendary psychologist Abraham Maslow, in his hierarchy of needs, emphasized that human behavior is largely motivated by the pursuit of safety, belonging, esteem and self-actualization. Any message or idea that aligns with these core human motivations gains immediate traction.

In Influence: The Psychology of Persuasion, Dr. Robert Cialdini outlines six universal principles of ethical persuasion: RECIPROCITY, COMMITMENT and CONSISTENCY, SOCIAL PROOF, AUTHORITY, LIKING and SCARCITY. These principles are not manipulative when applied with honesty and respect. They simply reflect how people naturally make decisions.

Persuasion Begins With Listening, Not Speaking

Contrary to popular belief, persuasion isn’t about who speaks the loudest or uses the fanciest words. It begins with active listening. Stephen R. Covey, author of The 7 Habits of Highly Effective People, famously wrote: “Most people do not listen with the intent to understand; they listen with the intent to reply.” But persuasive leaders do the opposite. They seek first to understand, then to be understood.

Empathy is the cornerstone of ethical influence. When you genuinely understand your audience’s fears and hopes, your message becomes a mirror of their inner world, not a foreign concept to be resisted. According to a study by Harvard Business Review (2016), leaders who demonstrate empathy drive greater employee engagement, loyalty and performance. The same applies to clients, voters and partners.

Stories Over Statistics, Questions Over Commands

One of the gravest mistakes in communication is relying too heavily on data. While facts are essential, they rarely change minds or hearts on their own. People are not calculators, they are storytellers. Dr. Brené Brown, a research professor and storyteller herself, explains that “stories are just data with a soul.” In other words, stories give life to facts.

Research from Stanford University found that people are 22 times more likely to remember a fact when it’s presented in a story than when it’s shared alone. This is why persuasive communicators use narrative to evoke emotion, visualize transformation and connect with the audience on a human level. Whether it’s Martin Luther King Jr.’s “I Have a Dream,” or Steve Jobs unveiling the iPhone, the most influential figures in history have understood the power of storytelling.

Similarly, great persuaders ask questions more than they give commands. Socrates built an entire philosophy of influence through inquiry. By asking questions, you invite collaboration instead of confrontation. Questions show humility and curiosity, both of which invite trust.

Confidence Over Pressure, Trust Over Fear

Manipulators pressure people. Persuaders project confidence. These are not the same. Confidence comes from clarity, competence and conviction. It is grounded in truth, not theatrics.

Fear may yield short-term compliance, but it breeds long-term resistance. In contrast, trust opens the door to lasting influence. According to the Edelman Trust Barometer (2024), 71% of people say they are more likely to follow a leader they trust, even when they disagree with them. That’s the power of credibility.

Dr. Maya Angelou once said, “People will forget what you said, people will forget what you did, but people will never forget how you made them feel.” Persuasion, done right, leaves people feeling respected not exploited.

In Business and Leadership: Persuasion is Currency

In the corporate world, persuasion is more valuable than any resume or technical skill. Harvard Business School professors John P. Kotter and Dan S. Cohen found in their seminal study that 70% of organizational change efforts fail because leaders rely on logic rather than emotional persuasion. The most successful leaders are those who paint a compelling vision and rally people behind it, not those who issue mandates from a corner office.

Consider the case of Satya Nadella, CEO of Microsoft, who revitalized a stagnant tech giant not by issuing top-down directives, but by building trust, communicating empathy and persuading employees to embrace a new culture of collaboration and innovation. The results speak for themselves, microsoft’s market value has more than tripled under his leadership.

In marketing, companies like Apple and Nike have mastered the art of persuasive branding by aligning with their customers’ identities and aspirations. They don’t just sell products; they sell belonging, empowerment and transformation.

Persuasion in Everyday Life

You don’t have to be a CEO or politician to harness the power of persuasion. Every parent trying to guide a child, every teacher inspiring students, every activist seeking justice and every partner seeking understanding relies on this skill.

A study by Dr. Robert Feldman at the University of Massachusetts found that most people lie in one out of every five interactions to avoid conflict or gain approval. This shows a dangerous tendency toward manipulation, which corrodes relationships over time. In contrast, persuasive individuals build bridges by being authentic, transparent and emotionally intelligent.

How to Cultivate Persuasive Power With Integrity

Know Your Audience: Do your homework. What are their values, fears, goals? What language do they use?

Earn Trust First: Show up consistently. Be credible. Follow through on promises.

Use Clear and Emotionally Resonant Language: Avoid jargon. Speak like a human, not a robot.

Tell Stories That Reflect Shared Values: Make your message feel personal, not transactional.

Ask, Don’t Tell: Use questions to involve, not exclude.

Project Calm Confidence: Panic repels. Poise attracts.

Be Ethical: Always aim for mutual benefit. Leave people better off, not deceived.

Final Thoughts: Lead, Don’t Push

Persuasion is not a dirty word; it is the heartbeat of progress. Great leaders throughout history have used it to rally nations, inspire movements and forge peace. From Nelson Mandela to Barack Obama, from Oprah Winfrey to Malala Yousafzai, the power of persuasion lies not in overpowering others but in uplifting them.

“The greatest ability in business is to get along with others and to influence their actions,” said John Hancock. But influence that lasts is influence that is earned and not demanded.

So in a world hungry for authenticity and meaning, choose to persuade with truth, empathy and conviction. Don’t manipulate, connect. Don’t command, lead. Don’t shout, listen.

When used with integrity, persuasion is not just a skill. It is a force for good. It is how we change minds, touch hearts and move people toward a better future.

PERSUASION, Not Manipulation: The Noble Art of Moving People with Integrity By George Omagbemi Sylvester

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Customs, NDLEA Intercept N16.7bn Cannabis Shipment at Tin Can Port ‎

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Customs, NDLEA Intercept N16.7bn Cannabis Shipment at Tin Can Port


‎By Ifeoma Ikem


‎The Nigeria Customs Service, Tin Can Island Port Command, has intercepted a major consignment of illicit drugs valued at N16.7 billion at the Lagos Port Complex, in what authorities described as a significant breakthrough in Nigeria’s ongoing anti-smuggling operations.

‎The seizure, which occurred barely two weeks after a similar interception, involved 4,173.5 kilograms of Cannabis Indica concealed in 8,347 packages and packed inside a 40-foot container.

‎Speaking during a media briefing in Lagos, the Customs Area Controller of Tin Can Island Port Command, Comptroller Frank Onyeka, said the operation was carried out through intelligence sharing and strategic collaboration between the Nigeria Customs Service and the National Drug Law Enforcement Agency.

‎Onyeka explained that officers of the command’s Enforcement Unit intercepted the container marked HAMU 247034/8 after receiving credible intelligence reports from relevant security agencies.

‎He said the container was immediately flagged for detailed physical examination upon arrival at Tin Can Island Port.

‎According to him, the container originated from Canada and was discovered to contain large quantities of Cannabis Indica hidden among cargo items.
‎He disclosed that the illicit substance weighed 4,173.5 kilograms and carried an estimated street value of N16.694 billion.

‎The Customs boss said the interception highlights the increasing use of maritime trade routes by international criminal syndicates seeking to penetrate Nigeria’s market with illegal substances.

‎He noted that such criminal activities pose serious risks to national security, public health and economic productivity, particularly among young Nigerians.

‎Onyeka stated that the command would continue to strengthen surveillance systems, improve cargo profiling and enhance intelligence gathering to safeguard Nigeria’s ports.

‎He also warned that port insiders and other individuals aiding smuggling activities would be identified and prosecuted in accordance with the law.

‎The Comptroller commended the Comptroller-General of Customs, Bashir Adewale Adeniyi, for promoting inter-agency cooperation in anti-smuggling operations.

‎Receiving the seized consignment on behalf of the National Drug Law Enforcement Agency, Director of Seaport Operations, ACGN Ibinabo Archie Abia, described the seizure as a major disruption of transnational drug trafficking networks.

‎She revealed that the operation followed months of surveillance and international intelligence collaboration involving Homeland Security Investigations, the United States Drug Enforcement Administration and the Royal Canadian Mounted Police.

‎Abia added that the latest interception, alongside previous seizures of 4,729 kilograms on April 27 and 610.5 kilograms on April 30, reflects growing efficiency in intelligence-driven enforcement operations aimed at protecting Nigeria’s maritime trade environment.

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Menopause Is Not the End – It is a Critical Transition Hidden Behind Silence and Stigma 

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*Menopause Is Not the End – It is a Critical Transition Hidden Behind Silence and Stigma* 

– *Dr Nelson Aluya MD, MBBS* 

 

Menopause is universal, inevitable, and often misunderstood.

It is not merely the end of menstruation; it is one of the most consequential biological transitions in a woman’s life. The danger of menopause does not lie in the transition itself, but in how poorly it is understood, recognized, and treated—by societies, healthcare systems, and often by women themselves.

Women constitute approximately 49.6–49.7% of the global population, amounting to over 4 billion women worldwide as of 2024–2025. Although slightly more boys are born than girls—about 106 boys for every 100 girls—higher male mortality means women increasingly outnumber men in older age groups. Globally, the sex ratio evens out to nearly 50/50, with women dominating later decades of life (United Nations; World Bank; INED). And every woman who lives long enough will experience menopause.

 

Menopause is defined as 12 consecutive months without a menstrual period, typically occurring between ages 45 and 55, with an average age of 51–52. Today, over one billion women globally are experiencing perimenopause, menopause, or postmenopause. In the United States alone, 1.3 to 2 million women enter menopause annually, roughly 6,000 women every day. As populations age and life expectancy increases, this number will continue to rise.

Yet despite affecting nearly half of humanity and 100% of women who reach midlife, menopause remains one of the most neglected and poorly integrated areas of modern meLimitations?

 

*A Critical Biological Turning Point:*

Menopause represents a sharp decline in estrogen and progesterone—hormones that influence far more than reproduction. Estrogen plays a protective role in cardiovascular health, bone density, brain function, metabolic regulation, and emotional stability. When estrogen levels fall, risk rises.

This is why menopause is increasingly recognized as a critical health inflection point, not a benign milestone.

 

*Cardiovascular Disease: The Greatest Threat:*

Cardiovascular disease is the leading cause of death in women worldwide, surpassing all cancers combined. Before menopause, estrogen confers relative cardiovascular protection. After menopause, that protection rapidly diminishes.

Menopause Is Not the End – It is a Critical Transition Hidden Behind Silence and Stigma* 

- *Dr Nelson Aluya MD, MBBS* 

Research shows that the menopausal transition is associated with: Worsening lipid profiles Increased insulin resistance

Central weight gain

 

Vascular stiffness and endothelial dysfunction

Collectively, these changes double the risk of heart disease compared with premenopausal women.

Compounding this risk is misdiagnosis. Women experiencing myocardial infarction often do not present with classic symptoms such as crushing chest pain or dramatic shortness of breath. Instead, they may report fatigue, nausea, heartburn, dizziness, jaw or shoulder pain—symptoms frequently dismissed as anxiety, stress, or “menopausal complaints.”

The consequences are stark. Studies show that women aged 45–64 have higher mortality following a first heart attack than men of the same age. One-year mortality rates approach 23% in women versus 18% in men, and within five years, 47% of women die, develop heart failure, or suffer a stroke compared with 36% of men.

 

“Menopause does not cause heart disease.

Ignorance of menopause does.”

 

*Mental Health, Depression, and Suicide Risk:*

Menopause is also a period of heightened psychological vulnerability. Fluctuating and declining estrogen affects neurotransmitters such as serotonin and dopamine, increasing susceptibility to major depression, anxiety, irritability, and emotional dysregulation.

 

*This risk is not theoretical:* Epidemiological data indicate that women are more likely to die by suicide between the ages of 45 and 49, coinciding with the late perimenopausal and early menopausal years. While suicide is multifactorial, menopause represents a biological and psychosocial stressor that intersects with caregiving burdens, career pressures, aging awareness, and sleep deprivation.

 

“o dismiss these symptoms as “normal” is to trivialize a period of genuine risk.”

 

*Cognitive Decline and Neurological Vulnerability:*

Emerging evidence suggests that estrogen plays a role in maintaining synaptic health and cerebral blood flow. The menopausal transition has been associated with brain fog, memory lapses, and reduced processing speed, symptoms frequently minimized or ignored.

 

Women account for nearly two-thirds of Alzheimer’s disease cases worldwide. While causality remains under investigation, declining estrogen during menopause is increasingly viewed as a potential contributor to long-term neurological vulnerability, particularly when combined with cardiovascular risk factors.

 

*Bone Loss and Physical Frailty:*

Bone density declines precipitously after menopause. Without estrogen, women experience accelerated bone resorption, placing them at high risk for osteoporosis and fractures. Nearly half of a woman’s lifetime bone loss occurs during the menopausal years.

 

Hip fractures, in particular, are associated with loss of independence, chronic disability, and increased mortality—yet bone health screening and prevention remain underutilized.

 

*The Burden of Symptoms—and Silence:* Hot flashes, night sweats, sleep disruption, fatigue, vaginal dryness, reduced libido, and cognitive changes are not trivial inconveniences. Moderate-to-severe vasomotor symptoms peak in the first two years after menopause and can persist for a decade or longer.

Despite this, menopause remains dramatically under-treated. Many women are told to endure symptoms without explanation or support. This silence has consequences—not only for individual health, but for families and communities.

 

*Menopause and the Social Fabric:*

Menopause often coincides with peak life stress: caring for aging parents, supporting adolescent or adult children, managing career demands, and confronting aging itself. The cumulative effect can strain relationships.

 

Surveys suggest that up to 70% of women report menopause as a contributing factor to marital breakdown, citing increased conflict, reduced intimacy, and emotional distress. Divorce rates among adults over 50—so-called “gray divorce”—have risen dramatically in recent decades, with menopause frequently acting as an unrecognized catalyst.

When menopause is misunderstood, women are blamed for biological changes they cannot control.

A Shift Toward Evidence and Empowerment

Menopause is not a disease, but it demands medical respect.

 

Lifestyle interventions—regular physical activity, balanced nutrition, smoking cessation, reduced alcohol use—remain foundational. Medical care is equally vital: cardiovascular screening, bone density assessment, mental health support, and treatment of genitourinary symptoms.

 

Hormone therapy, long stigmatized, is undergoing reevaluation. In November 2025, the U.S. Food and Drug Administration initiated the removal of outdated “black box” warnings from most hormone replacement therapies, acknowledging that prior risk assessments were based on misinterpreted data. Current evidence indicates that for women under 60 or within 10 years of menopause, hormone therapy can reduce cardiovascular risk, fractures, and possibly dementia when appropriately prescribed.

 

Legislative efforts, such as the New Jersey Menopause Coverage Act, reflect growing recognition that menopause care is not optional—it is essential healthcare.

 

Beyond Survival: The Postmenopausal Years

For many women, life after menopause brings increased confidence, clarity, and freedom—a phase sometimes described as postmenopausal zest. But reaching that stage safely requires awareness, education, and systemic change.

 

Conclusion

Menopause is not a footnote in women’s health.

 

It is a defining chapter.

Ignoring it places billions of women at unnecessary risk—of heart disease, depression, cognitive decline, fractured families, and preventable death.

 

“Menopause does not weaken women.

Silence does.”

 

Recognizing menopause as a critical health transition is not only a medical obligation—it is a moral one.

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NSCDC Busts Syndicate Vandalizing Railway Tracks, NNPC Pipelines; 12 Suspects Arrested

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NSCDC Busts Syndicate Vandalizing Railway Tracks, NNPC Pipelines; 12 Suspects Arrested

NSCDC Busts Syndicate Vandalizing Railway Tracks, NNPC Pipelines; 12 Suspects Arrested

The Nigeria Security and Civil Defence Corps (NSCDC) has dismantled a syndicate involved in the vandalism, theft and recycling of critical national infrastructure, including railway tracks, NNPC pipelines and water board installations, with no fewer than 12 suspects arrested. The National Public Relations Officer of the corps, ACC Babawale Afolabi, disclosed this during a briefing on Wednesday in Kaduna. Afolabi, represented by the Deputy Public Relations Officer, SC Terzungwe Orndiir, said the operation followed a viral video showing massive vandalisation of newly laid Kaduna-Kano rail tracks and existing railway infrastructure in the northern part of the country. He said the Commandant General of the corps, Ahmed Abubakar Audi, directed the CG’s Special Intelligence Squad (SIS) and the Kaduna State Command to identify and apprehend those behind the act.

According to Afolabi, the breakthrough was achieved through intelligence-led operations supervised by the Commander of the CG’s SIS, Commandant Apollos Dandaura, in collaboration with the Kaduna State Command. He said operatives on May 12 dismantled what he described as an international and local syndicate operating under a sophisticated criminal cover. The suspects allegedly used the premises of Inner Galaxy Steel Company at Birnin Yero in Igabi Local Government Area of Kaduna State as a front for their activities. According to the NSCDC spokesperson, the company allegedly compressed vandalised railway materials into scrap at its Kaduna facility before transporting them to Aba, Abia State, where they were melted and recycled into nails and iron rods. Afolabi said this criminal cycle had caused the Federal Government monumental economic losses, adding that the suspects allegedly conspired with vandals to purchase stolen railway tracks, slippers, NNPC pipes and water board infrastructure.

The NSCDC spokesman said seven suspects had been arrested in connection with the case, identifying them as Usman Hassan, company manager; Bilyaminu Usman, weighbridge operator; Choji Pam, weighbridge officer; Jamilu Jaafar, scrap collector; Chukwuemeka Udonwoke, supervisor; Chikwodilli Ezema, company manager; and Isaac Etim, scrap leader. According to him, the suspects are being processed for criminal conspiracy, unlawful possession of vandalised property and receiving stolen property. He listed items recovered from the scene to include large quantities of vandalised railway tracks and slippers, suspected NNPC and water board pipes, as well as specialised machinery allegedly used for compressing and concealing stolen infrastructure.

Afolabi further disclosed that the CG’s SIS and Kaduna State Command also arrested five suspects over alleged vandalism of rail tracks along the Kaduna-Abuja corridor at Gwagwada community in Chikun Local Government Area. He said exhibits recovered from them included railway tracks, slippers and gas cylinders allegedly used in destroying the infrastructure. The NSCDC spokesman quoted the Commandant General as commending the CG’s SIS and Kaduna State Command for their gallantry and professionalism. He said the corps was concerned that registered companies were allegedly acting as saboteurs, adding, “Under this leadership, the NSCDC will not treat economic sabotage with kid gloves. We are going after the sponsors. This operation marks the beginning of a new phase in our crackdown on syndicates supporting vandalism under any disguise.” Afolabi thanked members of the public for providing intelligence through social media and urged continued collaboration with security agencies.

Also speaking, the Managing Director of the Nigerian Railway Corporation (NRC), Dr Kayode Opeifa, commended the NSCDC for recovering large quantities of railway materials allegedly vandalised and concealed in Kaduna State. Opeifa, represented by the Chief Technical Officer (Track), Zaria, Mr Paul Doche, said the NRC team was invited by the NSCDC to identify railway materials recovered during the intelligence-led operation. He said the recovered items included heaps of railway sleepers and rail tracks allegedly hidden beneath scrap metal debris, adding, “We have gone round and identified some of our materials there. These are national assets.” Doche praised the NSCDC for what he described as a successful intelligence-driven operation. He noted, however, that it would be difficult to immediately quantify the recovered materials because many of the railway components were buried under heaps of metal scraps. “Before we can quantify, we have to remove all the debris and count the materials one after the other,” he said. Doche reiterated that the Nigerian Railway Corporation had zero tolerance for vandalism and destruction of railway infrastructure. According to him, the matter would be handed back to the NSCDC for further investigation and prosecution of those involved in accordance with the law.

 

NSCDC Busts Syndicate Vandalizing Railway Tracks, NNPC Pipelines; 12 Suspects Arrested

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