celebrity radar - gossips
Pesoheti Launches Modeling Agency To Change Narratives In The Industry
Pesoheti, a mother company to Fontana City Entertainment has launched a modeling agency on Thursday, 15th Of July, 2021 at the company’s headquarters in Lagos, Nigeria.
Pesoheti Modeling Agency is set to take the industry by storm with the strategies and brainwork that have been invested in it. It’s an agency that has created clear cut visions on being unique in its mode of operation.
According to the CEO, Innocent Odewingie, the need to come up with Pesoheti Modeling Agency was borne out of his passion for entertainment. Being the CEO of Fontana City Entertainment, adding Pesoheti Modeling Agency to the fleet is all about exploring the world of entertainment in another way.
He made it known that Pesoheti Modeling Agency will be bringing a breath of fresh air into the industry, stating that Pesoheti will change the narratives of modeling in Nigeria.
‘‘I am the CEO of Fontana City Entertainment, I’m into entertainment and Modeling is also entertainment, no record label has this. I’m a pacesetter for others in the industry with the creation of Pesoheti modeling agency, as it is we don’t have good modeling agency in Nigeria and today, we are launching Pesoheti to change the narratives in the modeling agency’’
‘’Many people will come out of this agency, Pesoheti will build someone that will represent Nigeria at international platforms. Lot of people go into what you invent, when you invent something, people will want to key in, we are going far’’
Pesoheti Modelling Agency is in partnership with Tales by brownie and Berrycut Model Management, two companies that have track record of total excellence and the most sought after in the modeling industry.
According to the CEO of Tales by brownie, Nebo Love who is vast in capturing, interpreting the story of a brand, Pesoheti Modeling Agency is the first of its kind and the best any model can find him or herself. She noted that unlike many other modeling agencies, Pesoheti will take its models to stardom and hold their hands all through their era of stardom, ensure they make money and manage their funds for them in order to provide a secured future for them even after their era of stardom
Continuing, Nebo Love explained that Pesoheti will be telling the black people story beautifully and making the world know that black is unique, stating that in a few months, the agency will become the number one choice of every visual picture in the country.
‘’Fame is very tough, people think rising to stardom is all but maintaining stardom is the main thing, what we are doing is to build a modeling agency that will not just put people in stardom but hold their hands all through their era of stardom. Modeling has a life span, we will hold their hands all through, ensure they make money and manage their funds for them. We don’t want you to look at them as models but influencers that empower people in the community’’
‘’At Pesoheti, We also want to push the black narratives, we want to tell the story of the black people beautifully, we want to tell the world that we are fantastic’’
‘’Pesoheti modeling agency is going to leverage on its existing business like a recording label. In the music industry, every artiste that wants to shoot a video needs a model. We go out to outsource models but now we can’t do that now because we have our modeling agency. We want our agency to be the number one choice of every visual picture in Nigeria. It’s not about views, it’s about brains and we have got that’’
Furthermore, the CEO Of Berrycut Model Management, King David spoke on how Pesoheti Modeling Agency will get its client, asserting that models in the agency will be brewed to turn anything they touch to gold.
He affirmed that the agency is not doing what others have been doing but going after the untapped aspect of modeling to become the most sought after in the country.
‘’ Modeling is the act of selling a service using body expression, we will have models that turns whatever they touch to gold, they will make sales for any business so we are not just telling theories, we are not telling our clients stories, we are giving them the track record and testimonies’’
‘’Most people are interested in video vixen and fashion modelling but they are not looking at the untapped industry which is the business. Many business have not come to know that before you run an advertisement campaign, you should have a model in that campaign, these are some of the things that will be happening in Pesoheti. When you use our models, sales, deals, happen effortlessly and this is one thing that when we are sending our proposals to clients, we have goals for certain period included’’
‘’We also have goals to achieve in different quarters, the first thing we are doing is packaging the model, we don’t want to hype, we want to be real. Once we are done with that, we move in to the second quarter and I’m telling you we won’t be the ones looking for clients, they will be the ones coming for us’’
celebrity radar - gossips
PRESIDENT TINUBU CONGRATULATES OTEGA OGRA ON ELECTION TO WORLD FEDERATION OF ADVERTISERS EXECUTIVE COMMITTEE
PRESIDENT TINUBU CONGRATULATES OTEGA OGRA ON ELECTION TO WORLD FEDERATION OF ADVERTISERS EXECUTIVE COMMITTEE
President Bola Ahmed Tinubu has congratulated his Senior Special Assistant on Digital Engagement, Strategy and New Media, Mr Otega Ogra, on his election to the Executive Committee of the World Federation of Advertisers (WFA).
The election took place today at the organisation’s Annual General Meeting, held during the Global Marketing Week Conference in Stockholm, Sweden.
President Tinubu described the development as a significant step for Nigeria’s growing influence in global communications.
He noted that Mr Ogra’s emergence as the only representative from West Africa and Sub-Saharan Africa on the Executive Committee reflects the depth of Nigerian expertise and the contribution of a new generation of young Nigerian professionals to global industry standards.
Mr Ogra was elected to the Executive Committee on the platform of the Advertisers Association of Nigeria (ADVAN), underscoring the role of Nigeria’s organised advertising and marketing industry in shaping representation at the global level.
The WFA is the leading global body for advertisers, representing over 150 multinational and Fortune 500 companies, alongside national advertiser associations across more than 60 countries, with a combined annual marketing spend running into hundreds of billions of dollars. Its Executive Committee is the organisation’s highest decision-making body, responsible for setting priorities and guiding global policy on responsible advertising, media transparency, sustainability, and the evolution of digital ecosystems.
President Tinubu noted that Mr Ogra’s election is both a personal distinction and a strategic opportunity for Nigeria and the African continent, placing them at the centre of global conversations on brand trust, platform accountability, innovation and the future of marketing and communications.
The President commended Mr Ogra, who also serves as Vice President of ADVAN, for his sustained contributions to strengthening Nigeria’s marketing and communications ecosystem, drawing on a career spanning leadership roles across the banking, manufacturing, and public sectors.
“Otega’s election reflects the growing recognition of Nigerian expertise and affirms our capacity to contribute meaningfully to the frameworks shaping global markets,” the President said.
President Tinubu added that the achievement aligns with his administration’s Renewed Hope Agenda, particularly in advancing the creative economy, strengthening digital governance, and positioning Nigeria as a competitive hub for innovation and enterprise.
Josh Faulks, CEO of the Australian advertiser association (AANA), and Simon Michaelides, Director General of the UK advertiser association (ISBA), also join the leadership team.
Current members of the executive committee, David Wheldon, President and Philip Myers, Deputy President, who is also the Chief Institutional Affairs and Corporate Communications Officer at Ferrero, continue in their current roles, as do all regional vice presidents.
celebrity radar - gossips
Hold Peter Okoye Responsible If Any Harm Comes To Our Member – NASRE Fires Back At Singer
Hold Peter Okoye Responsible If Any Harm Comes To Our Member – NASRE Fires Back At Singer
The Nigerian Association of Social and Resourceful Editors (NASRE) has raised alarm over an alleged threat by Afrobeat artist Peter Okoye (Mr P) against journalist and NASRE Directorate member, Mr Bayo Adetu, warning that the singer will be held responsible should any harm come to the journalist or his family.
In a press statement issued on April 20, 2026, NASRE’s leadership, led by Comrade Femi Oyewale, expressed concern over the incident reportedly occurring at the Ikoyi High Court during proceedings in the ongoing legal dispute involving P-Square and their elder brother, Jude Okoye.
NASRE views the alleged statement as inappropriate and unacceptable, stating that any language suggesting intimidation against a journalist performing lawful duties raises serious concerns about press freedom, safety, and professional ethics.
The association has therefore called on Mr Peter Okoye to retract the alleged statement and issue a public apology to Mr Bayo Adetu, while also urging all parties involved in the ongoing legal matter to conduct themselves with restraint, respect, and strict adherence to the rule of law.
Read the statement below:
PRESS STATEMENT
For Immediate Release
NASRE RAISES ALARM OVER ALLEGED THREAT BY PETER OKOYE (MR P) AGAINST BAYO ADETU IN COURT, WARNS OF CONSEQUENCES
The leadership of the Nigerian Association of Social and Resourceful Editors (NASRE), led by Comrade Femi Oyewale, expresses concern over an alleged threat issued by popular Afrobeat artist Peter Okoye, widely known as Mr P, against journalist and NASRE Directorate member, Mr Bayo Adetu.
The incident reportedly occurred at the Ikoyi High Court during proceedings in the ongoing legal dispute involving the music duo P-Square and their elder brother, Jude Okoye. Eyewitnesses present in court stated that Mr Peter Okoye drew the attention of Justice Alexander Owoeye to Mr Adetu’s presence, noting that he was formerly P-Square’s publicist but now works with his brothers. The remark reportedly generated reactions in the courtroom.
It is further alleged that after the court session, Mr Peter Okoye confronted Mr Adetu in the presence of others and said, “You, Bayo, I will set you up.”
NASRE views this alleged statement as inappropriate and unacceptable. Any language suggesting harm or intimidation directed at a journalist performing lawful duties raises serious concerns regarding press freedom, safety, and professional ethics.
We state unequivocally that should anything happen to Mr Bayo Adetu or any member of his family, Mr Peter Okoye will be held accountable. Such statements, when directed at a media professional, are taken with utmost seriousness.
NASRE will not tolerate any form of intimidation, harassment, or threat against its members. We are fully prepared to activate all lawful media and legal channels to protect our members and safeguard the integrity of the profession. Mr Peter Okoye must be aware that utterances of this nature carry consequences and he will be held responsible for any outcome arising from this matter.
We therefore call on Mr Peter Okoye to retract the alleged statement and issue a public apology to Mr Bayo Adetu. We also urge all parties involved in the ongoing matter to conduct themselves with restraint, respect, and strict adherence to the rule of law.
The safety of journalists remains paramount, and the media will not be silenced.
Signed:
Lateef Owodunni
Media Director, NASRE
April 20, 2026
celebrity radar - gossips
Fuji Star, Saheed Osupa Addresses Prado Controversy, Says Vehicle Was Compensation — Not Political Gift
Fuji Star, Saheed Osupa Addresses Prado Controversy, Says Vehicle Was Compensation — Not Political Gift
By Alhaji Arems (Baba Fuji)
Nigerian Fuji star Saheed Osupa has responded to a wave of political controversy surrounding his recent campaign appearance in Oyo State, clarifying that a vehicle linked to the debate was not a political gift but compensation tied to a professional engagement.
The backlash followed the circulation of a Facebook Reel showing Osupa performing at an event associated with Sharafadeen Alli, who has declared interest in the Oyo State governorship under the All Progressives Congress (APC). As the video gained traction, it sparked renewed scrutiny over entertainers’ roles in political campaigns and the assumptions that often follow such appearances.
Amid the reactions, individuals aligned with the Peoples Democratic Party (PDP) circulated claims on social media alleging that Osupa, alongside gospel artist Yinka Ayefele, had previously received luxury vehicles from the administration of Oyo State Governor Seyi Makinde. The claims, which remain unverified, framed the alleged gesture as an example of questionable public spending and raised concerns about political loyalty.
Osupa has since pushed back against that narrative, offering a different account of events. In a video statement, the artist explained that his involvement in the campaign was strictly professional, based on a negotiated performance agreement rather than any form of political alignment.
According to him, he was engaged to perform at campaign events with assurances that he would be adequately compensated after the election. He, however, alleged that those commitments were not fulfilled following the electoral victory.
Addressing the controversy surrounding the vehicle, Osupa stated that his personal car was damaged during the course of the campaign. He said the replacement vehicle later provided to him was intended as compensation for that loss, not a discretionary gift or political reward.
His response reframes the discussion from one of political patronage to a dispute over professional obligations—an important distinction in an environment where entertainers are frequently enlisted to support campaign visibility.
The episode highlights a recurring tension within Nigeria’s political landscape: the blurred line between performance and perceived allegiance. For artists, participation in campaign activities can quickly shift from paid engagement to public endorsement in the eyes of observers, particularly when details of such arrangements are not clearly communicated.
Osupa’s clarification brings that tension into focus, underscoring how easily professional engagements can be recast within political narratives. As conversations continue, the situation points to a broader need for transparency in the relationship between public figures and political actors—especially in moments where perception can carry as much weight as fact.
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