Connect with us

Entertainment

Shal’Artem Re-signs Broda Shaggy as Brand Ambassador, Initiates “Knock Out Malaria”in 3 days Campaign

Published

5 years ago

on

-(From L-R) Jandeep Sahu, Head of Market West Africa, Suresh Karuppiahsamy, Head, Consumer Business, West Africa, Arun Raj, Vice President, Pharma Business, West Africa and Broda Shaggi at the event

Shal’Artem, the anti-malaria brand of Shalina Healthcare has re-newed the contract of Samuel Animashaun Perry, popularly known as Broda Shaggi, a Nigerian comedian, actor, songwriter, and musician as a brand ambassador for the second year.

At the event that took place at the Lagos, Nigeria Office of the company, the pharmaceutical company through its Chief Executive Officer, Shalina Clifford, said the choice of Broda Shaggy as an Ambassador for the brand is to replicate the mission of the company to get quality medicines to large number of people at affordable prices. She said, “The mission of the company is very simple, making quality medicine available in Africa at affordable prices. We are committed to making quality medicine that everyday people can afford every day. Meanwhile, a lot of common people makes celebrities like Broda Shaggy their role models, so the idea is to get to the Nigerian masses through one of their best representatives.”

Speaking further, Shalina, who attended the event virtually from Dubai, UAE, said; “malaria is one of the deadly killer diseases that need to be kicked out of the society, and with Shal’Artem, the company has provided a formidable drug to do the needful.” Speaking in the same vein, the company’s Vice President, Pharma Business, West Africa, Arun Raj said with the arrays of products the company is manufacturing, it is uttermost drive to make the country healthier. According to him, “Shalina Healthcare is purely African company. We have continued to invest in the continent for close to 20 years. Our presence is in 18 African countries and nowhere else, except Africa. We are building our factory in Nigeria; this will make us to be producing quality medicines in Nigeria for Nigerians at affordable prices.”

Also speaking on the choice of Broda Shaggy, Arun said Shaggy “is a voice of the common people with a great followership” therefore making him the face of the brand clearly indicates that the company is a brand for the people. “We are making medicines which are not just available but also affordable for the average Nigerian” he said.

Also, in his remarks at the event, the Head, Consumer Business, West Africa, Suresh Karuppiahsamy said; “Shal’Artem is a product for common man to address the issue of malaria in Nigeria. We don’t compromise on the quality of our products; we are very committed to Nigeria and we have a long term plan for the country.”

The company’s Superintendent Pharmacists, Theophilus Emeka Adimoha, who also spoke at the event gave account of how the company has made progressive growth over the years. Pharm. Adimoha further stated that Shalina is very compliant with concerned regulatory agencies of the Country – The Pharmacists Council of Nigeria (PCN), National Agency for Food and Drug Administration and Control (NAFDAC)and others. According to him, ‘’we have gone beyond importing to manufacturing’’.

 

Meanwhile, the Company’s Brand Manager, Analgesic and Anti- Malaria, Mr. Chiuba Nwaosu said the company has kicked off a campaign with Shal’Artem to knock out malaria within three days. Speaking at the event, Mr. Chiuba said; “Malaria can be called a pandemic, according to records about 409,000 people died of malaria globally in 2019 and about 23% of them were from Nigeria. Hence, for us in Shalina Healthcare, Shal’Artem is not just a brand of anti-malaria, rather it represents the expression which gives the power to knock out malaria in three days.

We are initiating a massive campaign which includes a social media campaign and Dance Challenge where health tips and consumer generated content will be used to raise awareness towards the achievement of the Zero Malaria target. Broda Shaggy is joining in this campaign as the face of the brand and an avenue to reach out to millions of Nigerians.” Notably, in this regard, Mr. Chiuba announced the Shal’Artem Brand partnership with a leading entertainment TV channel, Zee World, which also signed an extraordinary agreement with Shalina Healthcare at the event. While speaking on the partnership, the Regional Representative of the TV channel, Rohit Nagpal said the channel is glad to associate with Shalina Healthcare. They intend to bring the best out of the partnership through the premier of the maiden edition of the “Dance Africa Dance”.

 

Responding while signing the contract papers at the event, the brand ambassador, Broda Shaggy, used the opportunity to thank the company for recognizing and appreciating his talents. ” I see this as a big opportunity to reach out to my teeming fans and followers in a special way. I am incredibly happy when you called me back and I promise I will do more. Malaria is an unfortunate experience in our society, and I am elated to join the company in this campaign to knock it out.” He said. Shal’Artem Tablet manufactured by Shalina Healthcare is a prescription medicine that is used to treat acute and uncomplicated plasmodium falciparum malaria infection in patients weighing 5 kg (11 lb) and above

Related Topics:

Sahara weekly online is published by First Sahara weekly international. contact [email protected]

Continue Reading
Advertisement

Entertainment

Social Media Buzz as South African Label Reportedly Signs Fast-Rising Nigerian Artist Oscar Bankz

Published

1 day ago

on

May 12, 2026

By

Social Media Buzz as South African Label Reportedly Signs Fast-Rising Nigerian Artist Oscar Bankz

 

There are strong indications that fast-rising Nigerian singer and songwriter, Oscar Blonde Azzun, popularly known as Oscar Bankz, has secured a major music deal with South African entertainment company, Astra Luvian Music Worldwide Ltd.

 

Industry insiders say the move is part of the label’s growing plan to push Afrobeats deeper into the international market by investing in emerging African talents with strong commercial potential.

 

Sources close to the development revealed that the deal has already been finalized quietly, with preparations underway for Oscar Bankz’s first official project under the label, expected to drop later this summer.

 

The Cape Town-based company is reportedly putting a strong promotional structure behind the artist, with plans targeting audiences across Africa, Europe, and other international markets.

 

Music observers believe the partnership could become a major breakthrough moment for Oscar Bankz, whose sound and style have continued gaining attention among Afrobeats listeners.

 

Although full details of the agreement remain undisclosed, insiders within the entertainment space say Astra Luvian Music Worldwide Ltd sees Oscar Bankz as one of the promising new voices capable of making significant waves in the evolving Afrobeats movement.

Continue Reading

Entertainment

Top Music Producer, Gbenga Leo Marks 45 Years in Music with Lagos Celebration

Published

1 month ago

on

April 10, 2026

By

Top Music Producer, Gbenga Leo Marks 45 Years in Music with Lagos Celebration

By Alhaji Arems (Baba Fuji)

 

Otunba Gbenga, popularly known as Leo Taiwo, will be celebrated for his 45-year journey in the music industry at a special event scheduled for Tuesday, May 5, 2026, in Lagos.

 

The event, set to hold at the Radio Lagos Marquee Hall in Agidingbi, Ikeja, is expected to bring together friends, family, and associates to honour a career defined by longevity and consistent contribution to Nigeria’s Fuji music scene.

 

Though not widely in the public spotlight, Leo Taiwo is regarded within industry circles as a respected figure whose work has spanned decades. His role as a music producer and collaborator has positioned him among the quiet contributors who have supported the growth and continuity of Fuji music over the years.

 

The celebration is slated to begin at 2 p.m., with guests expected to observe a white dress code. Attendance will be by access card, with caps and gele serving as entry identifiers.

 

Fuji star King Sule Alao Malaika is billed to lead the music for the occasion, while popular hosts Ifankaleluyah and Tokunbo Marvins will anchor proceedings.

 

The choice of venue underscores the cultural relevance of the event. Radio Lagos has long been associated with the promotion of indigenous music, making it a fitting location for a milestone rooted in tradition and legacy.

 

Reaching 45 years in any creative industry is a notable achievement. In a genre that has evolved across generations, such longevity reflects both resilience and sustained relevance.

 

As preparations continue, the event is shaping up to be not just a celebration of one man’s journey, but also a moment to acknowledge the enduring community behind Fuji music.

Continue Reading

Entertainment

BREAKING NEWS: Amb. Chelsea RC Nwodo Crowned NAGA Nollywood FACE OF AFRICA 2026 – A Triumph of Talent, Leadership, and Philanthropy

Published

1 month ago

on

April 8, 2026

By

*BREAKING NEWS

*Amb. Chelsea RC Nwodo Crowned NAGA Nollywood FACE OF AFRICA 2026 – A Triumph of Talent, Leadership, and Philanthropy*

Lagos, Nigeria – In a stunning display of talent, leadership, and philanthropy, Amb. Chelsea RC Nwodo has been crowned winner of the prestigious NAGA Nollywood FACE OF AFRICA 2026 award. This remarkable achievement cements her status as a powerhouse in the Nigerian entertainment industry.

 

Amb. Chelsea Nwodo, the newly crowned NAGA Nollywood FACE OF AFRICA 2026, has extended her heartfelt gratitude to all who supported her in this remarkable achievement.

 

“I am overwhelmed with joy and gratitude to announce that I have been crowned the winner of the prestigious NAGA Nollywood FACE OF AFRICA 2026 award,” Amb. Nwodo said. “I want to express my sincere appreciation to everyone who voted for me, including my loving family members and TOSA to NAGA , I am honored to be part of this prestigious award and I appreciate the recognition.”

 

Amb. Nwodo, a multifaceted personality, has proven herself as an acclaimed actress, dedicated philanthropist, and visionary business leader. Her exceptional leadership and commitment to advancing Nollywood has earned her the respect and admiration of her peers.

 

As CEO of the Chelsea Nwodo Foundation, she drives transformative initiatives empowering women and children, fostering growth and opportunity. Her leadership skills extends to Chy-kas Travels and Tour, showcasing her entrepreneurial acumen.

 

Recently appointed Chief of Staff to the National President of the Actors Guild of Nigeria (AGN), Abubakar Yakubu, Amb. Nwodo’s exceptional leadership and commitment to advancing Nollywood is undeniable.

 

Amb. Nwodo’s philanthropy resonates deeply. Her impactful “Operation Feed 5000 Street Children” program, in partnership with Regal Connect Foundation-Ghana, delivered food, shelter, and skills training to vulnerable children in Ghana, attracting high-profile support.

 

Her NAGA Nollywood FACE OF AFRICA 2026 win celebrates not just her achievements but her dedication to uplifting others, making her a beacon of hope across industries. This recognition solidifies her position as a role model and influencer, inspiring a new generation of artists and entrepreneurs.

 

The NAGA Nollywood FACE OF AFRICA award is a testament to Amb. Nwodo’s hard work, talent, and commitment to excellence. Her win is a proud moment for Nigeria and the African continent, showcasing the best of Nollywood’s talent and philanthropy.

 

BREAKING NEWS *Amb. Chelsea RC Nwodo Crowned NAGA Nollywood FACE OF AFRICA 2026 – A Triumph of Talent, Leadership, and Philanthropy*

Continue Reading

Cover Of The Week

RSS Africa-Newsroom

RSS APO Group – Africa-Newsroom: latest news releases related to Africa

Trending