Entertainment
THE VOICE NIGERIA SEASON 3; REFINING CRUDE MUSIC TALENTS
This feature article by Segun Kasali takes a look at how The Voice Nigeria Season 3 is discovering raw music talent in the country and nurturing them into music superstars in the nearest future.
The challenges of cost of production, cost of promotions and especially identification with renowned music record label, amongst others, have been identified as among the many challenges confronting upcoming artistes while making efforts at showcasing their talents. Asides the talent showcase of the craft, music plays a pivotal role at providing employment opportunities for key players in the industry – especially musicians – at making ends meet, whilst contributing their quota to the growth of the industry and the national economy as a whole.
These challenges undoubtedly handicap the young talents from realizing their potentials which invariably translate to debarring them from making meaningful contributions to the country’s Gross Domestic Product as it had been said that the entertainment sector contributed 2.3% (NGN239 billion) to Nigeria’s Gross Domestic Product (GDP) in 2016 and has been one of the priority sectors identified in the Economic Recovery and Growth plan of the Federal Government of Nigeria with a planned $1billion in export revenue by 2020.
In contributing to the growth of the music industry in the country, The Voice Nigeria was launched on the 10th April, 2016. The Voice Nigeria has since refined and helped unleash the brightest of Nigerian musical talents for the global stage as the country’s music industry continues to enjoy international attention. The Voice is a multinational singing competition with a television franchise in over 50 countries around the world.
The winner of the maiden edition of the music reality show, Agharese Emokpae was awarded a recording contract, an SUV worth N7 million and a 4-night all-expense paid ticket to Abu Dhabi, courtesy Etihad Airways. Sharing her experience, she noted that that they (participants in the competition) were on a different journey in terms of attention to detail, mentorship by the coaches and the incredible training sessions. All the contestants showed incredible growth personally and professionally with gratitude for the experience, the exposure and the platform which attests to discovering, nurturing and empowering musical talents.
Also, in Season 2 of The Voice Nigeria, Daniel Diongoli, popularly known as Idyl, was announced the winner beating finalists Ebube, Syemca, Wow, Chris Rio, J’Dess, Jahtell andYimika to win the grand prize of a record deal with Universal Music Africa, a GAC car and an all-expense paid trip to Dubai.
One of the sponsors of this year’s edition, First Bank of Nigeria Limited has expressed its delight over the partnership with UN1TY Limited, organisers of The Voice Nigeria Season 3, as it is poised to empowering and investing in the Nigerian youths and demonstrating its contribution to the projected revenue of 86 million dollars by 2021 from the Nigerian music industry aimed at promoting a diversified economy in line with the federal government of Nigeria’s economic diversification policy.
Interested participants are to register via the link www.thevoicenigeria.com with their FirstBank account number as a requirement. Should one not have an account with the Bank, then dial the Bank’s USSD code, *894*0# to be a FirstBank account holder. The audition is open to individuals within the age of 18 -50 years who are have been residing in Nigeria for 12 consecutive months. The registration for audition closes at 11:59pm on Saturday, 19 September 2020.
The financial institution also stated its unrelenting passion for giving voice to the young and indeed all Nigerians, which would translate to creating employment, economic empowerment in the country.
Expressing her delight on the partnership, Folake Ani-Mumuney, Group Head, Marketing & Corporate Communication, FirstBank said; “FirstBank has given voice to Nigerians for the past 126 years, and will continue to give voice to Nigerians by creating employment, economic empowerment in the country through its products, services and initiatives and it remains committed to strengthening the creative industry which is fast growing into a multibillion-dollar business, with potential to be a leading contributor to Nigeria’s GDP in the near future.”
She concluded that supporting The Voice Season 3 means a lot to the Bank, especially as “it is a demonstration of the bank’s commitment to contributing to the projected revenue of USD86 million by 2021 from Nigeria’s music industry aimed at promoting a diversified economy in line with the Federal Government’s diversification policy.”
Sunday Tribune gathered that the registration for The Voice Season 3, which is open to both female and male contestants who are Nigerians and have a government-issued means of Identification, is free. Further to registering, talents are to have a one-minute video singing without a sound track, upload and fill the form on the website.
Talents and fans will go home with over 100million naira in prizes as The Winning Talent of The Voice Nigeria Season 3 will go home with monetary reward, a brand-new car and an international recording contract. The Voice Nigeria will take an interesting twist this year with many virtual engagements with fans, talents and the general public.
Entertainment
Social Media Buzz as South African Label Reportedly Signs Fast-Rising Nigerian Artist Oscar Bankz
Social Media Buzz as South African Label Reportedly Signs Fast-Rising Nigerian Artist Oscar Bankz
There are strong indications that fast-rising Nigerian singer and songwriter, Oscar Blonde Azzun, popularly known as Oscar Bankz, has secured a major music deal with South African entertainment company, Astra Luvian Music Worldwide Ltd.
Industry insiders say the move is part of the label’s growing plan to push Afrobeats deeper into the international market by investing in emerging African talents with strong commercial potential.
Sources close to the development revealed that the deal has already been finalized quietly, with preparations underway for Oscar Bankz’s first official project under the label, expected to drop later this summer.
The Cape Town-based company is reportedly putting a strong promotional structure behind the artist, with plans targeting audiences across Africa, Europe, and other international markets.
Music observers believe the partnership could become a major breakthrough moment for Oscar Bankz, whose sound and style have continued gaining attention among Afrobeats listeners.
Although full details of the agreement remain undisclosed, insiders within the entertainment space say Astra Luvian Music Worldwide Ltd sees Oscar Bankz as one of the promising new voices capable of making significant waves in the evolving Afrobeats movement.
Entertainment
Top Music Producer, Gbenga Leo Marks 45 Years in Music with Lagos Celebration
Top Music Producer, Gbenga Leo Marks 45 Years in Music with Lagos Celebration
By Alhaji Arems (Baba Fuji)
Otunba Gbenga, popularly known as Leo Taiwo, will be celebrated for his 45-year journey in the music industry at a special event scheduled for Tuesday, May 5, 2026, in Lagos.
The event, set to hold at the Radio Lagos Marquee Hall in Agidingbi, Ikeja, is expected to bring together friends, family, and associates to honour a career defined by longevity and consistent contribution to Nigeria’s Fuji music scene.
Though not widely in the public spotlight, Leo Taiwo is regarded within industry circles as a respected figure whose work has spanned decades. His role as a music producer and collaborator has positioned him among the quiet contributors who have supported the growth and continuity of Fuji music over the years.
The celebration is slated to begin at 2 p.m., with guests expected to observe a white dress code. Attendance will be by access card, with caps and gele serving as entry identifiers.
Fuji star King Sule Alao Malaika is billed to lead the music for the occasion, while popular hosts Ifankaleluyah and Tokunbo Marvins will anchor proceedings.
The choice of venue underscores the cultural relevance of the event. Radio Lagos has long been associated with the promotion of indigenous music, making it a fitting location for a milestone rooted in tradition and legacy.
Reaching 45 years in any creative industry is a notable achievement. In a genre that has evolved across generations, such longevity reflects both resilience and sustained relevance.
As preparations continue, the event is shaping up to be not just a celebration of one man’s journey, but also a moment to acknowledge the enduring community behind Fuji music.
Entertainment
BREAKING NEWS: Amb. Chelsea RC Nwodo Crowned NAGA Nollywood FACE OF AFRICA 2026 – A Triumph of Talent, Leadership, and Philanthropy
*BREAKING NEWS
*Amb. Chelsea RC Nwodo Crowned NAGA Nollywood FACE OF AFRICA 2026 – A Triumph of Talent, Leadership, and Philanthropy*
Lagos, Nigeria – In a stunning display of talent, leadership, and philanthropy, Amb. Chelsea RC Nwodo has been crowned winner of the prestigious NAGA Nollywood FACE OF AFRICA 2026 award. This remarkable achievement cements her status as a powerhouse in the Nigerian entertainment industry.
Amb. Chelsea Nwodo, the newly crowned NAGA Nollywood FACE OF AFRICA 2026, has extended her heartfelt gratitude to all who supported her in this remarkable achievement.
“I am overwhelmed with joy and gratitude to announce that I have been crowned the winner of the prestigious NAGA Nollywood FACE OF AFRICA 2026 award,” Amb. Nwodo said. “I want to express my sincere appreciation to everyone who voted for me, including my loving family members and TOSA to NAGA , I am honored to be part of this prestigious award and I appreciate the recognition.”
Amb. Nwodo, a multifaceted personality, has proven herself as an acclaimed actress, dedicated philanthropist, and visionary business leader. Her exceptional leadership and commitment to advancing Nollywood has earned her the respect and admiration of her peers.
As CEO of the Chelsea Nwodo Foundation, she drives transformative initiatives empowering women and children, fostering growth and opportunity. Her leadership skills extends to Chy-kas Travels and Tour, showcasing her entrepreneurial acumen.
Recently appointed Chief of Staff to the National President of the Actors Guild of Nigeria (AGN), Abubakar Yakubu, Amb. Nwodo’s exceptional leadership and commitment to advancing Nollywood is undeniable.
Amb. Nwodo’s philanthropy resonates deeply. Her impactful “Operation Feed 5000 Street Children” program, in partnership with Regal Connect Foundation-Ghana, delivered food, shelter, and skills training to vulnerable children in Ghana, attracting high-profile support.
Her NAGA Nollywood FACE OF AFRICA 2026 win celebrates not just her achievements but her dedication to uplifting others, making her a beacon of hope across industries. This recognition solidifies her position as a role model and influencer, inspiring a new generation of artists and entrepreneurs.
The NAGA Nollywood FACE OF AFRICA award is a testament to Amb. Nwodo’s hard work, talent, and commitment to excellence. Her win is a proud moment for Nigeria and the African continent, showcasing the best of Nollywood’s talent and philanthropy.
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