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UNILAG Undergraduate Emerges Winner In Shaltoux Lozenges’ #Myvoicemyidentity Contest

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Winners have emerged in “My Voice, My Identity,’  an online vocal challenge,  an initiative of a leading pharmaceutical company, Shalina Healthcare, makers of Shaltoux Lozenges.The winners were announced in Lagos on Friday.

 

The contest which was for budding musicians and music enthusiasts to showcase their unique voices and win exciting prizes ran for four weeks where every contestant created a freestyle 30 to 60-second-video, followed Shalina Healthcare’s social media handles and invited friends to follow.

 

At the end of the day,  eight finalists emerged for the grand finale from the pool of hundreds of entries which were judged based on the video’s creativity and tractions, as well as voice quality, creative rendition and number of engagements. While featuring packs of Shaltoux Lozenges or creative use of the product in the short video was also considered as an added advantage.

At the grand finale held on Friday,  Oluwatimilehin Fadimimu Fortune UNDER GRADUATE OF UNILAG emerged the winner and went home with a sum of five hundred thousand naira (N500,000) while Aniete Akpabot and Otobong Bennet emerged the first and second runner up wining three hundred thousand naira (N300,000) and two hundred thousand naira (N200,000) respectfully.

 

Meanwhile, during the contest, there were also weekly prizes, which included one hundred thousand naira (N100,000) each for two weekly winners in the four weeks and fifty thousand naira (N50,000)  each for five runners up weekly for the four weeks of the online vocal challenge. These were outside consolation prizes and lots of branded items.

 

Welcoming guests to the presentation event,  Folorunsho  Alaran, the Head of Corporate Marketing of the pharmaceutical company said the company is proud of the product, Shaltoux Lozenges and also proud to connect the product with its consumers in a very resourceful way. “We are proud to have a product that restores back your identity which is your voice.  We are proud to have a product made of natural ingredients to take care of your voice. And we are proud that with the product we are touching Nigerians in many positive ways.  With this contest,  we have brought out hidden talents in many Nigerians which we are rewarding today.  I use this opportunity to thank the entire team that worked on this,  the host of the challenge, VJ Adams, the judges,  the media team and also my colleagues at Shalina.” He said.

 

Also speaking at the event, the company’s Head of Business (Pharma) West Africa, Arum Raj said; “Shalina is not just here for business, but also for capacity building, development of pharmaceutical industry as well as bringing the best out of its consumers.  That is why we are employing different ways to touch the lives of the people.”

 

In the same vein,  Sandeep Sahu, Head of Brand Marketing of the company who also spoke at the event said the company is positioned to “provide quality medicine that are affordable and available all over Africa. We are in over 15 countries in Africa and we have over 350 products in 12 therapeutic categories.  Shaltoux Lozenges is one of them. It is made of natural ingredients such as ginger,  liquorice, beleric, turmeric and mint.  So when you think about nature,  you think about natural and when you think about natural you think about Shaltoux Lozenges. A natural way of getting your voice back.”

 

Speaking on the concept behind the online vocal challenge, the company’s Consumer Brand Manager,  Oluwabusayo John said; “Shalina came about the vocal challenge taking into consideration two things that unite Nigerians- sports and music.  Music is one aspect of life that connect Nigerians together and when you have a product like this, it is better you connect with music in order to resourcefully connect with a good number of your consumers. Every popular musician is identified by his or her voice. So with Shaltoux Lozenges,  which is made of natural ingredients to clear your voice, it’s a natural thing for us to come up with something like ‘My Voice My Identity’ to connect with our consumers. And it is a thing of joy that people across Nigeria, far and wide keyed into it and participated.”

 

In his response after receiving the Grand Prize, the grand winner of the vocal challenge, Oluwatimilehin Fadimimu Fortune, who was visibly elated, thanked Shalina Healthcare for giving him the opportunity. According to him; “this is unprecedented in his life and he would continue to cherish the experience.”

 

In their respective remarks,  the host of the vocal challenge, a Nigerian video jockey and television presenter, Adams Adebola popularly known as VJ Adams and one of the judges of the contest, Iloose ‘Ilowitdflo’ Omohinmin, a media personality, TV presenter/producer and On Air Personality, appreciated the company for the opportunity given to them. Adams said; “it’s an honour to do it with Shalina. It is a great privilege. And I must say that Shalina is not selfish, some companies are just concerned about selling, but Shalina  is discovering and rewarding talents, as well as developing and giving back to the people.”

 

Remarkably, the concept which has the highly experienced team of 3P Primaa Productions and Promotions headed by cerebral  Prince Adeyemi Aseperi- Shoninare as part of its development and execution teams is centred on objectives which sought to connect the products to its loyal consumers’ lifestyle and aspirations.

 

Meanwhile, one of the highlights of the event was the celebration of the memories of Lanre Fasasi, a former Nigerian musician and music producer, popular known by his stage name, Sound Sultan. Until his death earlier this year,  he was the initial host of the contest which was earlier billed to run from February to April 2021. To cap the celebration of his memories, a one minute silence was held in his honour.

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Let’s build a future where access to healthcare is strengthened…….Oba Odugbemi

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Let’s build a future where access to healthcare is strengthened…….Oba Odugbemi

 

A call has gone to every stakeholder in the health sector to build a future where access to healthcare is guaranteed and strengthened.

The Onilisa of Lisa Kingdom, Oba Oladele Odugbemi make the call in Lisa while donating a Sanitary Sterilisation Box to the Lisa health centre.

Oba Odugbemi said that the donation became necessary in order to further strengthen the capacity of the health centre for the benefits of the people.

The royal father stressed that his foundation, Oladele Odugbemi foundation would continue to make meaningful impacts in community healthcare aimed at complementing the efforts of government in healthcare delivery system.

He pointed out that the foundation reflects its unwavering commitment to promoting quality healthcare services, enhancing hygiene standards and supporting health institutions with essential tools that contribute to safer and healthier communities.

According to the monarch, all stakeholders in the health sector should work hand-in- hand with government to take healthcare to the doorsteps of the masses as government cannot do it alone, hence health is wealth.

Oba Odugbemi also charged the governments at all levels to declare a state of emergency in the health sector so that every Nigerian can have smooth access to healthcare delivery system in the interest of the country and for the benefits of the masses.

The monarch therefore said that the foundation would continue to care for the people through empowerment by ensuring that masses have good and quality health condition.

The Sanitary Sterilisation Box was presented by the Foundation Director, Hajia Suliat Odugbemi – Tinuosho to the Matron of Lisa Community Health Centre, Mrs Temitope Nofisat Sanni who received it on behalf of the health centre.

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Inside the Success of Yoruba Cinema’s Biggest Stars

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Inside the Success of Yoruba Cinema’s Biggest Stars

King of the Screen: Why Odunlade, Muyiwa, Femi Adebayo Remain Yoruba Movie Giants

 

The Yoruba movie industry has continued to produce legendary talents whose influence stretches beyond Nigeria to global audiences. Over the years, some actors have distinguished themselves through consistency, versatility, box office success, and cultural impact.

 

Among the numerous stars in Nollywood’s Yoruba sector, three actors have remained dominant figures whose names constantly resonate with fans and filmmakers alike — Odunlade Adekola, Muyiwa Ademola, and Femi Adebayo.

Inside the Success of Yoruba Cinema’s Biggest Stars

Odunlade Adekola: The Street King of Yoruba Cinema

 

Popularly regarded as one of the most entertaining actors in Nollywood, Odunlade Adekola has built a unique reputation through his energetic delivery, comic timing, emotional depth, and strong connection with grassroots audiences.

From comedy to action and emotional family dramas, the actor has consistently proven his versatility in blockbuster productions. His ability to interpret diverse roles effortlessly has made him a household name across Nigeria.

Industry observers believe his dominance on social media platforms, where his movie clips frequently go viral, has further strengthened his popularity among younger audiences.

Beyond acting, Odunlade has also contributed immensely to mentoring upcoming talents and expanding the commercial value of Yoruba films.

 

Muyiwa Ademola: The Master Storyteller

 

For many lovers of indigenous movies, Muyiwa Ademola remains one of the finest storytellers the Yoruba film industry has produced.

Widely respected for producing emotional and morally driven movies, the actor earned massive recognition through classic productions that focused on family values, culture, betrayal, perseverance, and societal lessons.

His calm delivery, deep scripts, and originality have kept him relevant despite changing trends in the entertainment industry.

Film critics often describe Muyiwa Ademola as one of the few actors whose productions combine entertainment with strong cultural education, making his movies timeless among older and younger viewers alike.

 

 

Femi Adebayo: The Modern-Day Box Office Force

 

Femi Adebayo Unveils Cultural and Romantic Inspirations Behind New Film, ‘Seven Doors’

Femi Adebayo has successfully combined traditional Yoruba storytelling with modern cinematic excellence, helping to project indigenous films to international audiences.

The actor, filmmaker, and producer has recorded major successes with high-budget productions that gained attention on streaming platforms and cinemas.

Known for his professionalism and attention to detail, Femi Adebayo has continued to push Yoruba movies beyond local boundaries while preserving cultural identity.

Entertainment analysts say his ability to blend culture, technology, and quality production has positioned him among the leading faces shaping the future of Yoruba cinema.

Growing Global Influence

The success of these actors reflects the increasing acceptance of indigenous Nigerian content globally. With streaming platforms creating wider access to local movies, Yoruba actors are now gaining international recognition and attracting new audiences.

Fans and stakeholders in the entertainment industry believe the contributions of Odunlade Adekola, Muyiwa Ademola, and Femi Adebayo have not only sustained Yoruba culture through film but have also elevated Nollywood’s global reputation.

 

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Eid-el-Kabir: Olowu of Kuta Urges Peace, Unity, Selflessness Among Nigerians

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Olowu Kuta To Yoruba Obas: Uplift Culture And Tradition Of Our Forebears

Eid-el-Kabir: Olowu of Kuta Urges Peace, Unity, Selflessness Among Nigerians

 

The Olowu of Kuta, HRM Oba Dr. Hammed Makama Oyelude, CON, Tegbosun III, has called on the Muslim Ummah and all Nigerians to make peace, unity, and selflessness their guiding principles as the world marks this year’s Eid-el-Kabir celebration.

 

 

In his Sallah message, the revered monarch described Eid-el-Kabir as a “highly spiritual occasion that demands dedication, commitment, and selflessness.”

 

 

Oba Makama said the period should be used to reflect on societal happenings and promote messages of hope and unity without inciting provocation.

 

 

He urged Nigerians to live together harmoniously, irrespective of religious, political, or tribal affiliations, stressing that politicians should exercise restraint and avoid inflammatory rhetoric ahead of the 2027 general elections.

 

 

“What should be uppermost in the mind of every patriotic Nigerian is **‘Country first,’” he said.

 

 

The monarch also appealed to citizens to remain vigilant in the face of insecurity, reassuring that the armed forces and paramilitary agencies are working round the clock to ensure a smooth and peaceful celebration.

 

 

“The price wise men pay for eternal liberty is vigilance. I urge everyone to celebrate moderately and extend a helping hand to the less privileged, widows, and orphans, embracing them as our brothers and sisters,” Olowu Makama added.

 

 

He concluded by wishing all Nigerians a peaceful and fulfilling Eid-el-Kabir celebration.

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