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UNILAG Undergraduate Emerges Winner In Shaltoux Lozenges’ #Myvoicemyidentity Contest

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Winners have emerged in “My Voice, My Identity,’  an online vocal challenge,  an initiative of a leading pharmaceutical company, Shalina Healthcare, makers of Shaltoux Lozenges.The winners were announced in Lagos on Friday.

 

The contest which was for budding musicians and music enthusiasts to showcase their unique voices and win exciting prizes ran for four weeks where every contestant created a freestyle 30 to 60-second-video, followed Shalina Healthcare’s social media handles and invited friends to follow.

 

At the end of the day,  eight finalists emerged for the grand finale from the pool of hundreds of entries which were judged based on the video’s creativity and tractions, as well as voice quality, creative rendition and number of engagements. While featuring packs of Shaltoux Lozenges or creative use of the product in the short video was also considered as an added advantage.

At the grand finale held on Friday,  Oluwatimilehin Fadimimu Fortune UNDER GRADUATE OF UNILAG emerged the winner and went home with a sum of five hundred thousand naira (N500,000) while Aniete Akpabot and Otobong Bennet emerged the first and second runner up wining three hundred thousand naira (N300,000) and two hundred thousand naira (N200,000) respectfully.

 

Meanwhile, during the contest, there were also weekly prizes, which included one hundred thousand naira (N100,000) each for two weekly winners in the four weeks and fifty thousand naira (N50,000)  each for five runners up weekly for the four weeks of the online vocal challenge. These were outside consolation prizes and lots of branded items.

 

Welcoming guests to the presentation event,  Folorunsho  Alaran, the Head of Corporate Marketing of the pharmaceutical company said the company is proud of the product, Shaltoux Lozenges and also proud to connect the product with its consumers in a very resourceful way. “We are proud to have a product that restores back your identity which is your voice.  We are proud to have a product made of natural ingredients to take care of your voice. And we are proud that with the product we are touching Nigerians in many positive ways.  With this contest,  we have brought out hidden talents in many Nigerians which we are rewarding today.  I use this opportunity to thank the entire team that worked on this,  the host of the challenge, VJ Adams, the judges,  the media team and also my colleagues at Shalina.” He said.

 

Also speaking at the event, the company’s Head of Business (Pharma) West Africa, Arum Raj said; “Shalina is not just here for business, but also for capacity building, development of pharmaceutical industry as well as bringing the best out of its consumers.  That is why we are employing different ways to touch the lives of the people.”

 

In the same vein,  Sandeep Sahu, Head of Brand Marketing of the company who also spoke at the event said the company is positioned to “provide quality medicine that are affordable and available all over Africa. We are in over 15 countries in Africa and we have over 350 products in 12 therapeutic categories.  Shaltoux Lozenges is one of them. It is made of natural ingredients such as ginger,  liquorice, beleric, turmeric and mint.  So when you think about nature,  you think about natural and when you think about natural you think about Shaltoux Lozenges. A natural way of getting your voice back.”

 

Speaking on the concept behind the online vocal challenge, the company’s Consumer Brand Manager,  Oluwabusayo John said; “Shalina came about the vocal challenge taking into consideration two things that unite Nigerians- sports and music.  Music is one aspect of life that connect Nigerians together and when you have a product like this, it is better you connect with music in order to resourcefully connect with a good number of your consumers. Every popular musician is identified by his or her voice. So with Shaltoux Lozenges,  which is made of natural ingredients to clear your voice, it’s a natural thing for us to come up with something like ‘My Voice My Identity’ to connect with our consumers. And it is a thing of joy that people across Nigeria, far and wide keyed into it and participated.”

 

In his response after receiving the Grand Prize, the grand winner of the vocal challenge, Oluwatimilehin Fadimimu Fortune, who was visibly elated, thanked Shalina Healthcare for giving him the opportunity. According to him; “this is unprecedented in his life and he would continue to cherish the experience.”

 

In their respective remarks,  the host of the vocal challenge, a Nigerian video jockey and television presenter, Adams Adebola popularly known as VJ Adams and one of the judges of the contest, Iloose ‘Ilowitdflo’ Omohinmin, a media personality, TV presenter/producer and On Air Personality, appreciated the company for the opportunity given to them. Adams said; “it’s an honour to do it with Shalina. It is a great privilege. And I must say that Shalina is not selfish, some companies are just concerned about selling, but Shalina  is discovering and rewarding talents, as well as developing and giving back to the people.”

 

Remarkably, the concept which has the highly experienced team of 3P Primaa Productions and Promotions headed by cerebral  Prince Adeyemi Aseperi- Shoninare as part of its development and execution teams is centred on objectives which sought to connect the products to its loyal consumers’ lifestyle and aspirations.

 

Meanwhile, one of the highlights of the event was the celebration of the memories of Lanre Fasasi, a former Nigerian musician and music producer, popular known by his stage name, Sound Sultan. Until his death earlier this year,  he was the initial host of the contest which was earlier billed to run from February to April 2021. To cap the celebration of his memories, a one minute silence was held in his honour.

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Opinions divided over Pasuma Jaiye Kuti proposed wedding 

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Opinions divided over Pasuma Jaiye Kuti proposed wedding 

 

 

The current threading in *entertainment* world of speculated society marriage between oganla Fuji, Wasiu Alabi Pasuma with Nollywood icon, and widely acclaimed Queen of the tube jaiyeola Kuti has brought out different opinions amongst the fans and entertainment personnel.

 

What started as a rumour and mirage is gradually turning to reality and some fans are saying it’s not possible for Jaiye Kuti who is one of the scandal free Nollywood actress to be involved in such an unholy union with Pasuma

Most people who spoke with our correspondence, are of opinion that such a marriage can only happen in a mirage sessions and in Nollywood movies that apart Jaiye Kuti been responsible and married with children, Pasuma is someone who have vowed not to married and have a woman under his roof.

But to some also, it’s not impossible as artistes are known to be engaging and married to each other after denied and counter claims, which made and at the end they will go ahead and married . With this most people believe that truly there’s marriage in offspring for both celebrities While both parties refused to comment on the trend controversial issues about the whole issue , the world is anxiously waiting if this well circulated story of Pasuma getting married to Jaiye Kuti will come to pass or it will turn out to be a mirage.

Either way the die is cast as all eyes will be on Jaiye Kuti and Pasuma with searchlight on Nigeria entertainment industry once again

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PRESIDENT TINUBU CONGRATULATES OTEGA OGRA ON ELECTION TO WORLD FEDERATION OF ADVERTISERS EXECUTIVE COMMITTEE

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PRESIDENT TINUBU CONGRATULATES OTEGA OGRA ON ELECTION TO WORLD FEDERATION OF ADVERTISERS EXECUTIVE COMMITTEE

PRESIDENT TINUBU CONGRATULATES OTEGA OGRA ON ELECTION TO WORLD FEDERATION OF ADVERTISERS EXECUTIVE COMMITTEE

 

President Bola Ahmed Tinubu has congratulated his Senior Special Assistant on Digital Engagement, Strategy and New Media, Mr Otega Ogra, on his election to the Executive Committee of the World Federation of Advertisers (WFA).

 

The election took place today at the organisation’s Annual General Meeting, held during the Global Marketing Week Conference in Stockholm, Sweden.

PRESIDENT TINUBU CONGRATULATES OTEGA OGRA ON ELECTION TO WORLD FEDERATION OF ADVERTISERS EXECUTIVE COMMITTEE

President Tinubu described the development as a significant step for Nigeria’s growing influence in global communications.

 

He noted that Mr Ogra’s emergence as the only representative from West Africa and Sub-Saharan Africa on the Executive Committee reflects the depth of Nigerian expertise and the contribution of a new generation of young Nigerian professionals to global industry standards.

 

Mr Ogra was elected to the Executive Committee on the platform of the Advertisers Association of Nigeria (ADVAN), underscoring the role of Nigeria’s organised advertising and marketing industry in shaping representation at the global level.

 

The WFA is the leading global body for advertisers, representing over 150 multinational and Fortune 500 companies, alongside national advertiser associations across more than 60 countries, with a combined annual marketing spend running into hundreds of billions of dollars. Its Executive Committee is the organisation’s highest decision-making body, responsible for setting priorities and guiding global policy on responsible advertising, media transparency, sustainability, and the evolution of digital ecosystems.

 

President Tinubu noted that Mr Ogra’s election is both a personal distinction and a strategic opportunity for Nigeria and the African continent, placing them at the centre of global conversations on brand trust, platform accountability, innovation and the future of marketing and communications.

 

The President commended Mr Ogra, who also serves as Vice President of ADVAN, for his sustained contributions to strengthening Nigeria’s marketing and communications ecosystem, drawing on a career spanning leadership roles across the banking, manufacturing, and public sectors.

 

“Otega’s election reflects the growing recognition of Nigerian expertise and affirms our capacity to contribute meaningfully to the frameworks shaping global markets,” the President said.

 

President Tinubu added that the achievement aligns with his administration’s Renewed Hope Agenda, particularly in advancing the creative economy, strengthening digital governance, and positioning Nigeria as a competitive hub for innovation and enterprise.

 

Josh Faulks, CEO of the Australian advertiser association (AANA), and Simon Michaelides, Director General of the UK advertiser association (ISBA), also join the leadership team.

 

Current members of the executive committee, David Wheldon, President and Philip Myers, Deputy President, who is also the Chief Institutional Affairs and Corporate Communications Officer at Ferrero, continue in their current roles, as do all regional vice presidents.

 

 

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Hold Peter Okoye Responsible If Any Harm Comes To Our Member – NASRE Fires Back At Singer

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Hold Peter Okoye Responsible If Any Harm Comes To Our Member – NASRE Fires Back At Singer

Hold Peter Okoye Responsible If Any Harm Comes To Our Member – NASRE Fires Back At Singer

 

 

The Nigerian Association of Social and Resourceful Editors (NASRE) has raised alarm over an alleged threat by Afrobeat artist Peter Okoye (Mr P) against journalist and NASRE Directorate member, Mr Bayo Adetu, warning that the singer will be held responsible should any harm come to the journalist or his family.

Hold Peter Okoye Responsible If Any Harm Comes To Our Member – NASRE Fires Back At Singer

 

In a press statement issued on April 20, 2026, NASRE’s leadership, led by Comrade Femi Oyewale, expressed concern over the incident reportedly occurring at the Ikoyi High Court during proceedings in the ongoing legal dispute involving P-Square and their elder brother, Jude Okoye.

 

 

NASRE views the alleged statement as inappropriate and unacceptable, stating that any language suggesting intimidation against a journalist performing lawful duties raises serious concerns about press freedom, safety, and professional ethics.

 

 

The association has therefore called on Mr Peter Okoye to retract the alleged statement and issue a public apology to Mr Bayo Adetu, while also urging all parties involved in the ongoing legal matter to conduct themselves with restraint, respect, and strict adherence to the rule of law.

Read the statement below:

PRESS STATEMENT
For Immediate Release

NASRE RAISES ALARM OVER ALLEGED THREAT BY PETER OKOYE (MR P) AGAINST BAYO ADETU IN COURT, WARNS OF CONSEQUENCES

The leadership of the Nigerian Association of Social and Resourceful Editors (NASRE), led by Comrade Femi Oyewale, expresses concern over an alleged threat issued by popular Afrobeat artist Peter Okoye, widely known as Mr P, against journalist and NASRE Directorate member, Mr Bayo Adetu.

The incident reportedly occurred at the Ikoyi High Court during proceedings in the ongoing legal dispute involving the music duo P-Square and their elder brother, Jude Okoye. Eyewitnesses present in court stated that Mr Peter Okoye drew the attention of Justice Alexander Owoeye to Mr Adetu’s presence, noting that he was formerly P-Square’s publicist but now works with his brothers. The remark reportedly generated reactions in the courtroom.

It is further alleged that after the court session, Mr Peter Okoye confronted Mr Adetu in the presence of others and said, “You, Bayo, I will set you up.”

NASRE views this alleged statement as inappropriate and unacceptable. Any language suggesting harm or intimidation directed at a journalist performing lawful duties raises serious concerns regarding press freedom, safety, and professional ethics.

We state unequivocally that should anything happen to Mr Bayo Adetu or any member of his family, Mr Peter Okoye will be held accountable. Such statements, when directed at a media professional, are taken with utmost seriousness.

NASRE will not tolerate any form of intimidation, harassment, or threat against its members. We are fully prepared to activate all lawful media and legal channels to protect our members and safeguard the integrity of the profession. Mr Peter Okoye must be aware that utterances of this nature carry consequences and he will be held responsible for any outcome arising from this matter.

We therefore call on Mr Peter Okoye to retract the alleged statement and issue a public apology to Mr Bayo Adetu. We also urge all parties involved in the ongoing matter to conduct themselves with restraint, respect, and strict adherence to the rule of law.

The safety of journalists remains paramount, and the media will not be silenced.

Signed:
Lateef Owodunni
Media Director, NASRE
April 20, 2026

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