Connect with us

Business

Bloom Buddy redefines Nigeria’s executive health and forges strategic corporate alliance

Published

on

Bloom Buddy redefines Nigeria’s executive health and forges strategic corporate alliance

Bloom Buddy redefines Nigeria’s executive health and forges strategic corporate alliance

 

 

 

Bloom Buddy, Africa’s first autism tele-consultation service was joined by NBC Coca- Cola, I-Fitness, Pediatic Partners Hospital, Lakeshore Cancer Center, MyCover.ai, and other notable institutions to explore new health strategies for Nigerians.

 

 

Bloom Buddy redefines Nigeria’s executive health and forges strategic corporate alliance

 

 

 

 

 

Bloom Buddy held the first-ever Well Health Conference in Lagos, to a full capacity audience. It showcased a panel of health and wellness speakers in expert-led sessions focused on preventive healthcare practices, integrated wellness, general wellness, neurodevelopment in children, physical fitness, mental wellness strategies, nutrition, personal life coaching and access to healthcare insurance coverage.

 

Exhibitors included representatives from healthcare providers, health tech companies, a pharmaceutical company and natural cosmetics company.

 

The event also featured a zumba and african dance workout session hosted by I-Fitness, West Africa’s First and Fastest Growing Fitness Chain, blood pressure checks by Pediatic Partners Hospital, and access to breast cancer screenings by Lakeshore Cancer Center.

 

Affordable health insurance coverage signups were offered by MyCover.ai, an autism screening station educating parents about early screenings and intervention for children by Bloom Buddy, while the nutrition center and a hydration station were sponsored by the Nigerian Bottling Company.

 

Bloom Buddy is at the forefront of advocating for new mind set and new behavior for Nigeria to develop a healthier workforce and ensure long term prosperity.

 

According to World Health Organization and data from the Nigerian Demographic and Health Survey (NDHS), Nigeria is ranked 187th out of 195 countries for life expectancy with an average life expectancy of just 54 years. 1/4 of Nigerians (26%) are estimated to be overweight or obese with only 1/3 of Nigerians engaging in regular physical activity.

 

Even more alarming statistics is that nearly 60 million Nigerians suffer from various mental illnesses according to the Association of Psychiatrists in Nigeria (APN) with suicide being a leading cause of death among young people aged 15-29 years and only 1 in 10 people with mental health problems receiving treatment. Even more staggering is the dearth in health safety net coverage with a mere 3% of Nigerians being covered by health insurance causing many families to expend more than 70% of health expenses from out-of-pocket.

 

These statistics reveal the great need for initiatives like the Well Health Conference, a first of its kind in Lagos that brings together the public to build awareness and empower the community on living well, choosing healthier choices and making small changes that can have a big impact on overall health which aligns with Bloom Buddy’s mission to improve access to healthcare improve the lives of children and their families.

 

Sola Fatoba, CEO of Bloom Buddy, explained that “the state of wellness in Nigeria is far from where it needs to be for us and our children. We hope that today’s conversation will be a starting point for enlightenment and change for many of Nigerians on improving health and wellbeing.

 

“One of our key guiding principles at Bloom Buddy is that the health and wellbeing of a child must be approached from a holistic angle and must begin with and be supported at the community level to ensure inclusivity in the society. This means that both the community and the child must be healthy to best support each other. So everyone of us as a part of the community has a part to play in the wellness and development of children in our communities, and it starts with owning our personal wellness and wellbeing.”

 

Bloom Buddy is a complete ecosystem that connects parents & caregivers of children with Autism to licensed specialists and board-certified interventionists. It has a full range of resources at: www.thebloombuddy.com

Continue Reading
Advertisement

Business

WFA APPOINTS GLOBAL BRAND EXECUTIVES TO EXPANDED LEADERSHIP COMMITTEE

Published

on

WFA APPOINTS GLOBAL BRAND EXECUTIVES TO EXPANDED LEADERSHIP COMMITTEE

 

STOCKHOLM — The World Federation of Advertisers (WFA) has announced the appointment of senior executives from leading global brands to its Executive Committee, in a move aimed at strengthening its global influence and industry coordination.

The appointments were unveiled during the WFA Global Marketer Week held in Stockholm.

The new members, drawn from top multinational corporations, include executives from Driscoll’s, Haleon, IKEA and Nissan. They join an already influential body comprising marketing and corporate affairs leaders from major companies such as Best Buy, Danone, Diageo, Grab, Kenvue and Tata Group.

Also joining the Executive Committee are representatives of key advertiser bodies, including Josh Faulks, Chief Executive Officer of the Australian Association of National Advertisers; Simon Michaelides, Director General of the Incorporated Society of British Advertisers; and O’tega Ogra, Vice President of the Advertisers Association of Nigeria and Senior Special Assistant to the President of Nigeria on Digital Communications, Engagement and New Media Strategy.

WFA President David Wheldon and Deputy President Philip Myers of Ferrero will continue in their roles, alongside all regional vice presidents.

The newly appointed members are:

Jiunn Shih, Global Chief Marketing Officer, Driscoll’s

Silas-Lewis Meilus, Global Head of Media Operations, Haleon

Joel Renkema, Global Head of Insights, IKEA

José Román, Corporate Executive, Global Sales and Marketing, Nissan

Josh Faulks, CEO, AANA

Simon Michaelides, Director General, ISBA

O’tega Ogra, Vice President, ADVAN

Industry observers say the expanded committee reflects WFA’s commitment to deeper global collaboration and stronger representation across regions and sectors within the marketing and advertising ecosystem.

Continue Reading

Business

FORENSIC INVESTIGATION REVEALS FABRICATED X ACCOUNT TARGETING INEC CHAIRMAN – CPS

Published

on

FORENSIC INVESTIGATION REVEALS FABRICATED X ACCOUNT TARGETING INEC CHAIRMAN – CPS

 

The Chief Press Secretary (CPS) to the Chairman of the Independent National Electoral Commission (INEC), Mr. Adedayo Oketola, has said that a purported X (formerly Twitter) account attributed to the Commission’s Chairman, Prof. Joash Ojo Amupitan, SAN, is fake and part of a coordinated disinformation campaign.

 

In a public statement issued on Monday in Abuja, Mr. Oketola disclosed that a comprehensive, multi-layered forensic investigation conducted by independent cybersecurity experts has conclusively established that the INEC Chairman does not operate any personal X account.

 

He said, “The Independent National Electoral Commission (INEC) , committed to a full forensic investigation, commissioned an independent forensic cybersecurity expert, who conducted a multi-layered forensic and digital investigation using X platform data, internet archive records, OSINT tools, identity forensics and cross-platform analysis.”

 

Oketola stressed that all posts, replies, and screenshots linking him to the handle @joashamupitan are fraudulent, forensically unverifiable, and technically impossible.

 

The controversy began on April 10, 2026, when viral social media posts alleged that the Chairman made a partisan comment — “Victory is sure” — in response to another user, supported by screenshots and purported digital records.

 

However, the CPS said the forensic investigation uncovered clear evidence of fabrication and impersonation, highlighting the following key findings:

 

· No Digital Linkage: There is no connection between the disputed X account and Prof. Amupitan’s verified email addresses or phone numbers, as multiple recovery and verification attempts failed to establish any link.

 

· False BVN/OPay Claims: Data used to suggest ownership of the account only confirms identity and does not establish control of any social media handle, making such claims a logical fallacy.

 

· Timestamp Manipulation: The alleged reply “Victory is sure” was posted 13 minutes before the original tweet it responded to—an occurrence that is technically impossible and definitive proof of fabrication.

 

· No Historical Record: Searches on the Internet Archive’s Wayback Machine showed zero evidence of the account or its alleged activity prior to April 2026.

 

· Non-Existence on X Platform: Live checks confirmed that the alleged reply does not exist and has never existed on the platform.

 

· Account Renaming Pattern: On the same day the screenshots went viral, the account was renamed @sundayvibe00, set to private, and labelled a “parody account,” indicating deliberate impersonation and damage control.

 

· Coordinated Multi-Platform Impersonation: At least seven fake accounts across Facebook and Instagram using the Chairman’s identity were identified, pointing to a sustained disinformation effort.

 

“The forensic evidence is comprehensive, multi-sourced, and unambiguous. The posts attributed to Prof. Joash Ojo Amupitan on X are fabricated. The account is a clear case of impersonation,” Mr. Oketola said.

 

Quoting one of the independent investigators, he described the development as “a coordinated digital impersonation and disinformation campaign,” warning that advances in artificial intelligence had made it easier to fabricate misleading content.

 

He urged the public to avoid sharing unverified information, noting that “the fact that content goes viral does not make it authentic,” and called on media organisations to prioritise accuracy over speed.

 

Mr. Oketola said the independent forensic report had been referred to the law enforcement agencies for necessary action. He also appealed to law enforcement agencies to investigate the origin of the fake account and prosecute those responsible under the Cybercrimes (Prohibition, Prevention, etc.) Act.

 

He said, “Media organisations, in particular, have a duty to apply strict forensic verification standards to social media posts and screenshots before publishing them, especially when such content implicates public officials or carries serious consequences for public trust and institutional credibility. Accuracy, not speed, must guide reporting in matters of this nature.”

 

He reiterated that all official communications from INEC are disseminated exclusively through its verified platforms, including its website (www.inecnigeria.org), verified X account (@inecnigeria), official Facebook page, online news portal (www.inecnews.com), formal press statements from its headquarters in Abuja, and official media briefings. Any account purporting to represent the INEC Chairman in a personal capacity, he said, should be treated as fraudulent unless formally verified by the Commission.

 

FORENSIC INVESTIGATION REVEALS FABRICATED X ACCOUNT TARGETING INEC CHAIRMAN – CPS

Continue Reading

Business

How FirstBank is investing in Its People and Building Future Leaders

Published

on

FirstBank Set to Launch Tailored Financial Services for Blind and Physically Challenged Customers  

How FirstBank is investing in Its People and Building Future Leaders

For an average 9-5er, having a job isn’t enough. You want a career that grows with you, gives you stability, and opens doors to bigger opportunities. People everywhere are looking for workplaces that don’t just pay salaries but actually invest in their staff, helping them learn, lead, and succeed.

That’s exactly what FirstBank is doing. The Bank is building a future where every employee has the opportunity to grow, lead, and thrive. Through its human capital management and development agenda, FirstBank is creating numerous pathways for staff to transform their careers and become tomorrow’s leaders.

Conversion Programme: Turning Opportunities Into Careers

Needless to say that there is no desire for the 9-5er to remain in a temporary role when they can secure a full-time career. With FirstBank’s Conversion Programme, eligible non-core employees who have served for at least one year can transition into permanent positions. This initiative ensures that hardworking staff are rewarded with stability, growth, and the chance to contribute more meaningfully to the Bank’s success.

Leadership Programmes: Grooming the Next Generation

FirstBank has designed three flagship programmes to identify and nurture high-potential talents:

  • FirstBank Management Associate Programme (FMAP): A 24-month fast-track initiative that grooms future middle managers. Upon completion, participants are promoted to Assistant Manager grade, regardless of their previous grade.
  • Leadership Acceleration Programme (LAP): Focused on preparing internal middle-management talents for leadership responsibilities, ensuring the Bank’s succession pipeline remains strong.
  • Senior Management Development Programme (SMDP): A programme for senior managers who are proven leaders in their functions and critical to the Bank’s succession plan.

These programmes are not just training—they are career accelerators, designed to put staff on the fast lane to leadership.

FirstAcademy: Learning With Global Standards

Backing these initiatives is FirstAcademy, FirstBank’s corporate university, accredited by the Chartered Institute of Bankers of Nigeria (CIBN).

Staff also benefit from partnerships with institutions like Rome Business School and Association of Chartered Certified Accountants (ACCA), gaining access to world-class training—often at discounted rates

A Workplace That Values People

FirstBank’s parent company, First HoldCo PLC, was named second in the Best Workplaces in Financial Services in Nigeria. The Bank remains firmly committed to responsible employment practices, ensuring that all colleagues are treated with dignity, fairness, and respect.

The Future Is Human

With these initiatives, FirstBank is showing that its greatest investment is its people. By empowering staff through various growth opportunities, the Bank is not just building a workforce, it is cultivating leaders who will shape the future of banking in Nigeria and beyond.

Continue Reading

Cover Of The Week

Trending