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Burger King’s International Women’s Day Tweet Goes Down In Flame

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Burger King's International Women's Day Tweet Goes Down In Flame

“Women belong in the kitchen.” For Burger King’s United Kingdom division, those five words tweeted on International Women’s Day prompted a day of flame-grilled outrage from social media users.

 

The tweet was meant to be a humorous tease for a campaign promoting a cooking scholarship for female employees, but it fell flat.

https://twitter.com/kendallybrown/status/1368959876966342662?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1368959876966342662%7Ctwgr%5E%7Ctwcon%5Es1_&ref_url=https%3A%2F%2Fembedly.forbes.com%2Fwidgets%2Fmedia.html%3Ftype%3Dtext2Fhtmlkey%3D3ce26dc7e3454db5820ba084d28b4935schema%3Dtwitterurl%3Dhttps3A%2F%2Ftwitter.com%2Fkendallybrown%2Fstatus%2F1368959876966342662image%3Dhttps3A%2F%2Fi.embed.ly%2F1%2Fimage3Furl3Dhttps253A252F252Fabs.twimg.com252Ferrors252Flogo46x38.png26key3D3ce26dc7e3454db5820ba084d28b4935

Follow-up tweets put the first tweet in context: “If they want to, of course. Yet only 20% of chefs are women. We’re on a mission to change the gender ratio.”

Unfortunately for Burger King, many Twitter users never got past that first tweet, which hung there for hours and attracted a litany of abusive comments.

The fast-food giant’s social media team spent the rest of the day issuing explanations and apologies, and finally removed the tweet.

The campaign worked much better in print. In the United States, the Burger King Foundation ran a full-page ad yesterday in the New York Times with the same headline, “Women belong in the kitchen,” emblazoned above the fold in a huge font.

The ad offered immediate context through the copy: “Fine dining kitchens, food truck kitchens, award-winning kitchens, casual dining kitchens, ghost kitchens, Burger King kitchens. If there’s a professional kitchen, women belong there.”

The ad continued: “But can you guess who’s leading those kitchens these days? Exactly. Only 24% of chef positions in America are occupied by women. Want to talk to head chefs? The number drops to fewer than 7%.”

Like many fast-food brands, Burger King has enjoyed a boost in popularity during a pandemic when drive-through lanes became a socially distant solution for hungry travelers and hometown diners alike.

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Those who wronged you may never say “I’m sorry” – Prudent Ludidi

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Those who wronged you may never say "I'm sorry" - Prudent Ludidi

Those who wronged you may never say “I’m sorry” – Prudent Ludidi

 

 

Ladies and gentlemen,

Today, I want to talk about something that can be difficult to accept, those who wronged you may never say “I’m sorry.”

 

Those who wronged you may never say "I'm sorry" - Prudent Ludidi

We’ve all been hurt by someone at some point in our lives. And often, we hold onto that hurt, and hope in waiting for the person who wronged us to acknowledge their mistake and apologize.

But the truth is, that apology may never come.

It’s hard to accept because we feel like we deserve closure. We deserve to hear that the person who hurt us regrets their actions.

But closure is not something someone else gives you. Closure is something you give yourself.

You have the power to choose:

Choose to heal, even if they never acknowledge their wrongdoing
Choose to move forward, even if they never make amends

Forgiveness doesn’t mean forgetting what happened. Forgiveness means releasing the hold that person has on you.

Forgiveness means taking back control of your life.

You don’t need someone else’s apology to move on. You don’t need someone else’s validation to heal.

You are strong enough to do it on your own.

And when you do, you’ll find peace. You’ll find freedom.

Remember, holding onto anger and resentment only hurts you. It doesn’t change the past.

But forgiveness can change your future.

So, don’t wait for someone else to say “I’m sorry.” Say it to yourself: “I’m sorry that happened to me, but I’m moving forward.”

Say it loud and clear: “I deserve to heal. I deserve to be happy.”

Take back your power. Take back your life.

Move forward with courage and faith.

You got this.

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LSACA, HEFAMAA,NAFDAC ,AVILA NATURALLE,OTHERS SET TO RECEIVE AWARDS AT THE WEST AFRICA SPA AND COSMETOLOGISTS RECOGNITION AWARD 2024

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LSACA, HEFAMAA,NAFDAC ,AVILA NATURALLE,OTHERS SET TO RECEIVE AWARDS AT THE WEST AFRICA SPA AND COSMETOLOGISTS RECOGNITION AWARD 2024

 

The west Africa Spa and cosmetologists recognition Award ,the first of its kind in Africa an event collaboration with Ghana Cosmetics Association holds at the prestigious Oriental Hotel lagos

An industry based award to honor legends ,stakeholders and cosmetologists in the beauty Industry ,Regulators and health Agencies

The organisers of the programme is poised with the development of this sector within the west Africa region using quality , safety and Professionalism as a watchword in the quest for products promotion and distribution.

The award will be used to promote individuals and brands in the Beauty Sector who have given their best in the development of beauty in west Africa.

As the drive for continental free trade Area hots up ,the founder of the programme Mr Chukwumah Emmanuel a Public Health Practitioner and the National President of Professional Association of Spa and Cosmetologists in Nigeria says that the perspective of this event is centered on encouragement and Networking within the sub region.

Other awardees for this event include Lagos Safety Commission, Beauty West Africa,and America Nigeria chambers of Commerce

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Why You Should Patronize JOK Beauty Hub

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Why You Should Patronize JOK Beauty Hub

Why You Should Patronize JOK Beauty Hub

One of the most reputable online store in Nigeria to shop for beauty products is JOK beauty hub. Known for prompt service delivery and quality products, it is the haven for dignitaries.
Why You Should Patronize JOK Beauty Hub
Some of their services include nighty pants, bra, boxers, singlets, strippers costumes, masks, pink lips, bikini, dildo, beach wears, card games, vibrators, body piercing, pedicure and manicure and lots more.
Owned by delectable CEO, Joy Omolara Kaosara, Patronize them and enjoy the worth of your money.

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