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Can Musawa turn around Ministry of Culture and Creative Economy? By Akeem Atoyebi

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Can Musawa turn around Ministry of Culture and Creative Economy? By Akeem Atoyebi

Can Musawa turn around Ministry of Culture and Creative Economy?

By Akeem Atoyebi

 

The bane of development of the country called Nigeria is the overriding importance attached to politics, cronyism, patronage over competence in political appointments.

The foregoing is one of the cardinal submissions of Professor Richard Joseph in his seminal book: Prebedan Politics in Nigeria.

The Ministry of Arts, Culture, Tourism and Creative Economy is one of the most important in the country given the primacy of the triad on which the ministry stands.

The minister in charge of this sensitive ministry without prejudice is said to be brilliant lawyer, but analysts have doubted her suitness for the ministry of Arts, Culture, Tourism and Creative Economy.

This reservation came early, but it would seem the retardation, lack of creative activity, immense inability to harness the potential of the triad of the ministry: arts, culture and tourism – may have validated the position and doubts of those who earlier criticised her appointment as evidence of politics trouncing competence.

Professor Adeagbo Moritiwon a political scientist told this medium that ” the earlier Musawa is removed the better for the creative economy. Let me be frank with you that woman is a misfit in the ministry, she may do well if moved to another ministry because no one doubts her brilliance. When she was a columnist at Daily Trust I always followed her incisive commentary. Arts, Culture, Tourism, and the Creative Economy economy can generate money for Nigeria but I doubt her knowledge of what it takes to run the ministry to efficiency and money generation.

The Nigerian government has set a goal of generating $100 billion from creative sector involving tourism, culture and creative economy by 2030.

Dr. Funke Akinmade, a theatre arts scholar noted that “the creative economy has enormous potential to generate money but only waiting for creative manager as minister to harness the resources and potential therein.

The creative economy is already Nigeria’s second-largest employer, and it could create more jobs by 2025 if well harnessed.

GDP

The tourism industry can generate foreign exchange for Nigeria, which can boost the country’s foreign reserves. There are many countries of the world that rely solely on tourism.

Already the Tinubu administration approved the establishment of the Creative and Tourism Infrastructure Corporation.
The government is focusing on monetizing intellectual property and generating revenue from cultural and tourism assets.
It’s also creating access to international markets for Nigerian creative products and talent.

For clarity, creative economy includes arts, crafts, festivals, museums, libraries, and more.
But these enormous potentials are in danger of not being realized as a result of the Minister in charge, Akinmade declared in her chat with this medium.

Since the appointment of Barrister Hannatu Musa Musawa as Minister of Culture and Creative Economy and Lately Tourism, the Ministry has been lackluster.

Analysts pointed out her lack of charisma, inability to bond with practitioners and stakeholders, her insistence on spotlights and press conferences when there’s actually nothing to showcase.
” Honestly it’s like a land full of gold lying fallow”, Akinmade continued, raising fears of possible collapse of the Ministry if President Tinubu failed to bring in capable hand to run the otherwise promising Ministry vitiated by incompetence of the current manager.

One commentator Frank Nwete said that “She is overwhelmed by an industry that presents plenty of advantages and numerate creative, hard-working Nigerians in the private sector and dwarfed by her own fears and inadequacies.

” I won’t waste my time highlighting many of her assumed operational deliverables, which are works of sorcery and kitted from the kitchen of black magic, painted in dramatic colours of deception and grandstanding.

” It’s indeed in the public space that her first ever and last stakeholders meeting targeting solely the creative community failed flat because madam minister had no Intel on how the creative community in Nigeria struggled without help from government to brace into international recognition and influence.

“Her ground zero operational evangelical approach stirred up bitterness and irked both public and private sector institutional memories minders

“How can a learner tell experienced drivers the mechanism of driving a bus on a busy highway, not minding that there were established institutional regulations and ethos before the learner came to be.
Though the above criticism by Nweke might appear harsh, many stakeholders are agreed that she has not done well.

“With over thirteen agencies under the ministry, the Minister that can effectively harness the potential must certainly be a person of long standing presence in the creative ecosystem, who has not only the experience but the drive and enthusiasm to make a difference”, Professor David Onieatan, a culture enthusiast and literary scholar told this newspaper.

Musawa has been accused of policy grandstanding, and many have pointed out her determination to work and operate outside government structured administrative ecosystems as one of the reasons for the alleged dislocations and dysfunctional in the system in the past two years.

Nweke said ,”Sadly, how she survived the last cabinet reshuffle speaks volumes of the seriousness and promises of President Ahmed Tinubu to harness the economic values of the industry.

In the last two years, Hannatu Musa Musawa ranks tops as the most travelled minister in this president Tinubu administration, allegedly on government funds without identifiable deliverables.

Early in the week a viral video called for the sacking of an alleged Hannatu Musa Musawa appointed Director of General Services by the ministry workers. The video trended all over . The Ali Abu Sufiyanu ( the Director General Services) must go calls was another embarrassment.

There have been a lot of controversies, but the icing on the cake is the near revolt of the staff of the ministry seen in form of protest calling for the sack of Ali for incompetence and a slew of grievances that bother on contracts awards without due process.
It’s high time the President reviewed her appointment by moving her to another ministry and bring a competent hand.

Atoyebi a journalist wrote in from Lagos

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FORENSIC INVESTIGATION REVEALS FABRICATED X ACCOUNT TARGETING INEC CHAIRMAN – CPS

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FORENSIC INVESTIGATION REVEALS FABRICATED X ACCOUNT TARGETING INEC CHAIRMAN – CPS

 

The Chief Press Secretary (CPS) to the Chairman of the Independent National Electoral Commission (INEC), Mr. Adedayo Oketola, has said that a purported X (formerly Twitter) account attributed to the Commission’s Chairman, Prof. Joash Ojo Amupitan, SAN, is fake and part of a coordinated disinformation campaign.

 

In a public statement issued on Monday in Abuja, Mr. Oketola disclosed that a comprehensive, multi-layered forensic investigation conducted by independent cybersecurity experts has conclusively established that the INEC Chairman does not operate any personal X account.

 

He said, “The Independent National Electoral Commission (INEC) , committed to a full forensic investigation, commissioned an independent forensic cybersecurity expert, who conducted a multi-layered forensic and digital investigation using X platform data, internet archive records, OSINT tools, identity forensics and cross-platform analysis.”

 

Oketola stressed that all posts, replies, and screenshots linking him to the handle @joashamupitan are fraudulent, forensically unverifiable, and technically impossible.

 

The controversy began on April 10, 2026, when viral social media posts alleged that the Chairman made a partisan comment — “Victory is sure” — in response to another user, supported by screenshots and purported digital records.

 

However, the CPS said the forensic investigation uncovered clear evidence of fabrication and impersonation, highlighting the following key findings:

 

· No Digital Linkage: There is no connection between the disputed X account and Prof. Amupitan’s verified email addresses or phone numbers, as multiple recovery and verification attempts failed to establish any link.

 

· False BVN/OPay Claims: Data used to suggest ownership of the account only confirms identity and does not establish control of any social media handle, making such claims a logical fallacy.

 

· Timestamp Manipulation: The alleged reply “Victory is sure” was posted 13 minutes before the original tweet it responded to—an occurrence that is technically impossible and definitive proof of fabrication.

 

· No Historical Record: Searches on the Internet Archive’s Wayback Machine showed zero evidence of the account or its alleged activity prior to April 2026.

 

· Non-Existence on X Platform: Live checks confirmed that the alleged reply does not exist and has never existed on the platform.

 

· Account Renaming Pattern: On the same day the screenshots went viral, the account was renamed @sundayvibe00, set to private, and labelled a “parody account,” indicating deliberate impersonation and damage control.

 

· Coordinated Multi-Platform Impersonation: At least seven fake accounts across Facebook and Instagram using the Chairman’s identity were identified, pointing to a sustained disinformation effort.

 

“The forensic evidence is comprehensive, multi-sourced, and unambiguous. The posts attributed to Prof. Joash Ojo Amupitan on X are fabricated. The account is a clear case of impersonation,” Mr. Oketola said.

 

Quoting one of the independent investigators, he described the development as “a coordinated digital impersonation and disinformation campaign,” warning that advances in artificial intelligence had made it easier to fabricate misleading content.

 

He urged the public to avoid sharing unverified information, noting that “the fact that content goes viral does not make it authentic,” and called on media organisations to prioritise accuracy over speed.

 

Mr. Oketola said the independent forensic report had been referred to the law enforcement agencies for necessary action. He also appealed to law enforcement agencies to investigate the origin of the fake account and prosecute those responsible under the Cybercrimes (Prohibition, Prevention, etc.) Act.

 

He said, “Media organisations, in particular, have a duty to apply strict forensic verification standards to social media posts and screenshots before publishing them, especially when such content implicates public officials or carries serious consequences for public trust and institutional credibility. Accuracy, not speed, must guide reporting in matters of this nature.”

 

He reiterated that all official communications from INEC are disseminated exclusively through its verified platforms, including its website (www.inecnigeria.org), verified X account (@inecnigeria), official Facebook page, online news portal (www.inecnews.com), formal press statements from its headquarters in Abuja, and official media briefings. Any account purporting to represent the INEC Chairman in a personal capacity, he said, should be treated as fraudulent unless formally verified by the Commission.

 

FORENSIC INVESTIGATION REVEALS FABRICATED X ACCOUNT TARGETING INEC CHAIRMAN – CPS

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How FirstBank is investing in Its People and Building Future Leaders

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FirstBank Set to Launch Tailored Financial Services for Blind and Physically Challenged Customers  

How FirstBank is investing in Its People and Building Future Leaders

For an average 9-5er, having a job isn’t enough. You want a career that grows with you, gives you stability, and opens doors to bigger opportunities. People everywhere are looking for workplaces that don’t just pay salaries but actually invest in their staff, helping them learn, lead, and succeed.

That’s exactly what FirstBank is doing. The Bank is building a future where every employee has the opportunity to grow, lead, and thrive. Through its human capital management and development agenda, FirstBank is creating numerous pathways for staff to transform their careers and become tomorrow’s leaders.

Conversion Programme: Turning Opportunities Into Careers

Needless to say that there is no desire for the 9-5er to remain in a temporary role when they can secure a full-time career. With FirstBank’s Conversion Programme, eligible non-core employees who have served for at least one year can transition into permanent positions. This initiative ensures that hardworking staff are rewarded with stability, growth, and the chance to contribute more meaningfully to the Bank’s success.

Leadership Programmes: Grooming the Next Generation

FirstBank has designed three flagship programmes to identify and nurture high-potential talents:

  • FirstBank Management Associate Programme (FMAP): A 24-month fast-track initiative that grooms future middle managers. Upon completion, participants are promoted to Assistant Manager grade, regardless of their previous grade.
  • Leadership Acceleration Programme (LAP): Focused on preparing internal middle-management talents for leadership responsibilities, ensuring the Bank’s succession pipeline remains strong.
  • Senior Management Development Programme (SMDP): A programme for senior managers who are proven leaders in their functions and critical to the Bank’s succession plan.

These programmes are not just training—they are career accelerators, designed to put staff on the fast lane to leadership.

FirstAcademy: Learning With Global Standards

Backing these initiatives is FirstAcademy, FirstBank’s corporate university, accredited by the Chartered Institute of Bankers of Nigeria (CIBN).

Staff also benefit from partnerships with institutions like Rome Business School and Association of Chartered Certified Accountants (ACCA), gaining access to world-class training—often at discounted rates

A Workplace That Values People

FirstBank’s parent company, First HoldCo PLC, was named second in the Best Workplaces in Financial Services in Nigeria. The Bank remains firmly committed to responsible employment practices, ensuring that all colleagues are treated with dignity, fairness, and respect.

The Future Is Human

With these initiatives, FirstBank is showing that its greatest investment is its people. By empowering staff through various growth opportunities, the Bank is not just building a workforce, it is cultivating leaders who will shape the future of banking in Nigeria and beyond.

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FirstBank Partners Ekiti State Government on Launch of Innovation Enterprise Support Fund

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FirstBank Partners Ekiti State Government on Launch of Innovation Enterprise Support Fund

 

Lagos, 10 April 2025 – FirstBank, West Africa’s premier financial institution and the leading financial inclusion service provider, is proud to announce its partnership with the Ekiti State Government in launching the Innovation Enterprise Support Fund, a groundbreaking initiative designed to empower startups, scale tech-enabled businesses, and accelerate innovation-driven economic growth across the state.

 

The programme provides funding, mentorship, and market access to high-potential enterprises, with a focus on strengthening Ekiti’s innovation ecosystem, creating jobs, and supporting youth, women, and underserved communities. Notably, at least 40 percent of the fund has been reserved for female-led enterprises.

 

The Innovation Enterprise Support Fund Initiative is structured as a three-phase programme covering ideation, pre-acceleration, and acceleration for about 60 startups. Each enterprise will receive financial support ranging from ₦150,000 to ₦1,200,000, enabling job creation, revenue generation, and market-ready product launches.

 

Speaking on the partnership, the Managing Director/Chief Executive Officer, FirstBank Group, Olusegun Alebiosu, said “Entrepreneurship and Innovation are two of our core values at FirstBank. We believe MSMEs are enablers of economic growth and for 132 years, we have stood beside Nigerian businesses through every phase of growth, transition and transformation. We have remained committed to building stronger business through improved access to finance and capacity building; we created the SME Connect Platform to serve as a digital hub where Nigerian entrepreneurs find the resources to move from vision to value. We are excited about this partnership, and we see more than startups. We see future industry leaders, employers of labour, and perhaps our next big partners.”

 

 

 

The partnership aligns with FirstBank’s longstanding commitment to financial inclusion, SME development, and youth empowerment, with an emphasis on supporting women entrepreneurs, who represent 35% of Nigeria’s startup cohort.

 

FirstBank has been a consistent promoter and supporter of the innovation ecosystem and SMEs in Nigeria, providing notable interventions to help them scale their platforms and businesses. The Bank has designed multiple digital platforms for its SME customers to leverage on for business growth and expansion.

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