Business

Dentsu Nigeria Crowned Leader in Media Advertising

Published

4 years ago

September 21, 2022

Sahara Weekly

Dentsu Nigeria Crowned Leader in Media Advertising

…ARCON Ban On Foreign Models Double-Edged Sword – Okeke

MediaFuse-Dentsu International has been named the leader in media advertising in 2022.

The marketing communications company won the Leadership Award in Media Advertising at the Marketing Edge’s 2022 Summit and Awards, according to a press statement by dentsu Nigeria Corporate Communications Manager, Sodiq Oyeleke, on Wednesday.

The award, which reaffirmed the firm’s leadership position in the marketing communications industry, came a few weeks after dentsu Nigeria was named Africa’s Most Innovative Marketing Communications Company.

Dentsu Nigeria’s Group Chief Executive Officer, Emeka Okeke, noted that the company’s total solutions’ policies and principles have continued to yield a positive impact on brands and services in its care.

He noted that though awards are commendable, the company measures its performance by clients’ satisfaction and results.

He said, “This is commendable. It is a reaffirmation of our leadership role in the industry and a message that more is expected from us. We will keep being innovative, creative and result-oriented in our approach.

“For us, investing in human capital development, insights and consistent critical and solution-oriented thinking are business continuity imperatives. We think beyond the present and set the agenda for the future of our business. We do not only pioneer ideas, we ensure satisfactory implementation.”

Okeke, who was the Guest Speaker at the Summit, shared his views on Advertising Regulatory Council of Nigeria’s recent policy banning foreign models in Nigerian advertising creative materials production.

While commending ARCON’s policy for encouraging local talents, he expressed reservations about Nigerian global ambassadors operating in other countries.

He also stressed that “the policy can be a double-edged sword; capable of provoking retaliatory measures against Nigerian artistes and models in other jurisdictions, if not carefully managed”.

Okeke added, “I like to say briefly that we must be cautious with the implementation of the policy banning the use of foreign artists and models in the Nigerian advertising creative industry. I am a part of ARCON and I am in support of the policies of the regulatory body, however, we must carefully examine this new policy to ensure it is not so counter-productive as to diminish its envisaged benefits.”

He also advised marketing communications experts and talents to be innovative in their approach.

On the high rate at which talents are leaving Nigeria, Okeke said, “The current trend of our talents leaving Nigeria for other countries calls for concern. Though technology is good, we must find a way to retain our best talents. Nigeria is better for those of us running abroad if the operating environment is safe and made conducive for business and talents to thrive.

“In addition, agencies must be ready to invest in data and human capacity development. We can’t wait for clients to do that on our behalf because we need the data for efficient delivery and track results. MediaFuse-Dentsu’s Consumer Connection System, for instance, has continued to make us stand out in the industry.”

Business

Please be careful, there’s a WhatsApp scam going around

Published

1 day ago

April 12, 2026

Sahara Weekly

*Please be careful, there’s a WhatsApp scam going around

Scammers are currently impersonating Aigboje Aig-Imoukhuede, the Chairman of Access Holdings Plc, to trick people into fake investment schemes.

They’ve created a WhatsApp group called *“Value Focus Club 60”* using this number: *+234 915 708 8290*, and even used his picture to make it look real.

*Important things to know*:
• The Chairman is NOT on WhatsApp running any investment group
• Access Holdings does NOT offer investment advice via WhatsApp
• Any message claiming otherwise is 100% fake

A whistleblower actually spotted this and raised the alarm, so please don’t ignore this.

*What you should do*:
• Don’t join the group or engage them
• Don’t share your personal or banking details
• Block and report the number on WhatsApp
• Let others know so they don’t fall victim

The company is already working to shut it down, but awareness is key.

Please share this with your contacts, someone you know could be targeted.

Business

HOUSE OF BIMPE FIT GAINS ATTENTION WITH TRENDY UNISEX FASHION LINE

Published

3 days ago

April 10, 2026

Sahara Weekly

HOUSE OF BIMPE FIT GAINS ATTENTION WITH TRENDY UNISEX FASHION LINE

LAGOS — A fast-rising fashion brand, House of Bimpe Fit, is making waves in the style scene with its collection of modern, elegant outfits designed for both men and women.

The brand, which showcases a blend of contemporary and classic designs, is quickly attracting attention for its attention to detail and quality finishing. From sharply tailored men’s native wears and suits to chic, figure-flattering outfits for women, House of Bimpe Fit is positioning itself as a go-to destination for fashion lovers seeking both style and comfort.

Speaking on the brand’s vision, the management emphasized its commitment to delivering “quality outfits for both men and women,” ensuring customers step out with confidence and class regardless of the occasion.

Fashion enthusiasts have particularly praised the brand’s versatility, as it caters to a wide range of tastes—from corporate elegance to casual sophistication.

With an active presence on social media, especially on TikTok via @house_of_bimpefit, the brand is leveraging digital platforms to reach a broader audience and showcase its latest collections.

Industry watchers say House of Bimpe Fit is one to watch, as it continues to carve a niche for itself in Nigeria’s competitive fashion industry.

For inquiries, customers can contact the brand via phone at 0802 686 6277.

Business

Jafad College of Nursing Science Showcases Excellence at Matriculation, Capping Ceremony for 158 Nursing Students

Published

3 days ago

April 10, 2026

Sahara Weekly

Jafad College of Nursing Science Showcases Excellence at Matriculation, Capping Ceremony for 158 Nursing Students

By Agholor M.O

Jafad College of Nursing Science, Oru Ijebu Ogun State, has once again demonstrated its commitment to excellence in healthcare education as it matriculated and inducted into Nursing Training, 158 students of the N.D 2025/2026 academic session in a well attended and inspiring ceremony which took place on Wednesday, 8th of April 2026 at the College premises, Oru Ijebu, Ogun State

The event began with a colourful academic procession of the matriculating students led by their Class Coordinator Mrs B.O. Okuboyejo, alongside principal officers of the college, including the Student Affairs Officer, Mrs Fijabi; College Accountant, Mrs Funmilayo Victoria Alao; Librarian, Mr Jonathan Olusola Fatokun; Registrar, Mr Mojeed Adewale Lawal; and the Acting Provost, Ms Olufunmilola Akintayo.

In her welcome address, the Acting Provost charged the new students to embrace discipline, dedication, and professionalism, noting that Jafad College provides a strong academic and moral foundation needed to thrive in the ever demanding healthcare sector.

The ceremony attracted dignitaries, including Mr Abdulhameed, JAMB Zonal Coordinator, Abeokuta, Ogun State, further underscoring the institution’s growing reputation.

Delivering the matriculation lecture, Mrs Oyelayo Toyin Adeola, a registered nurse educator from Olabisi Onabanjo University Teaching Hospital, spoke on the theme: *“The Journey of Admission to Graduation: Strategies for a Successful Outcome – Learner and Teacher Perspective.”* She emphasized the importance of goal-setting, effective study habits, time management, and active student teacher collaboration. She also highlighted the need for resilience, ethical conduct, and continuous self-improvement, describing nursing as both a calling and a profession that demands compassion, competence, and lifelong learning.

The ceremony reached a symbolic peak with the capping and stripping of the students by experienced registered nurses from Ogun State Hospital, Ijebu Ode, officially ushering them into the noble nursing professional Training.

Parents and guardians expressed satisfaction with the quality of organization and training standards, while the students beamed with excitement as they began their professional journey.

With its experienced faculty, structured training, and commitment to producing competent and compassionate nurses, Jafad College of Nursing Science continues to stand out as a top choice for aspiring healthcare professionals in Ogun State and beyond.