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‘I will never take an artiste to court’ – CEO, Kennis Music, Kenny Ogungbe

Published

6 years ago

July 5, 2018

Music mogul, Kenny Ogungbe has looked into some emerging trends in the global music industry, particularly the Nigerian music industry and gave some shocking revelation.

The founder of Kennis Music in an interview with Nigerian Celebrity Armed Wrestling revealed that unlike in the past where talents is the main demands to appeal to the world, hype is now more important to make an artiste successful with the revolution of social media and the internet

The Kennis boss stated that the most talented are no longer the most celebrated nowadays, but the most syndicated.

“When we started, there was no internet, we used to hawk our music at the back of our booth all around Lagos but the internet is a phenomenon that we are all excited about and keying in now. If you are caught sleeping in this internet age, you are gone…more stars are being made through the internet now…and hype is all an artistes actually need now. Infact, talent is just 10percent, while hype is 90 of what is important to make an artiste now”.

Ogungbe also speak widely about the trend of every artistes wanting to start their own labels.

“People used to mock us when started. When artistes started leaving our label to start their own, they mocked us even more; they blamed us. Now, those people are setting up labels everywhere and signing artistes; those artistes too are leaving them to set up their own record labels. When these artistes too sign up other artistes, the artistes also leave to set up labels. So, you can see that Kennis Music has been justified. At the end of the day, there is nobody that will not want to start his or her own thing. Tubaba has Digital Hypertek, and he is still my brother. We see often, i go to his club. So it is relationships that matter.”

Baba Keke, as he is fondly called also blamed Nigerian journalists for much of the controversies often sorrrounding artistes and record label relationships.

He said “There is no where in the world where artistes leave a record label and it becomes news. But Nigerian journalists, and i say this with a deep sense of respect, because as you know i am a journalist myself; Nigerian journalists are always on the side of the artiste even if the artiste is at fault. They will write rubbish about the label without bothering to contact them….In Nigeria, the banks will not even support an artiste, but one individual will see you, believe in your talent and invest millions on you, then after that you will say you are leaving when you both still have a contract; will you be happy if you were that investor? But journalists will ignore that to write rubbish about the label, simply because they like the artistes’ music…Nigerians generally don’t celebrate record labels”.

Kenny Ogungbe however said he will never take an artiste to court for anything.

According to him; “Record label owners are taking legal actions against the artistes when they breach contracts, which is fine on a business concern. But i can’t bother myself taking a Nigerian artiste to court because i am a leader in this industry. I am a pioneer, i started all this and i can’t be part of the people that built an industry and also break it. If you are doing something wrong as my artiste, i will call you to order and advice you as an elder, father and a brother. But if you still insists on towing the part, i will just leave you”.

Speaking about hierarchy in artiste management, he clarified some common notions such as, who the boss is between an artiste, the manager or financier;

“The artiste is the boss of his manager because the artiste employed him. That’s the standard all over the world. If the artiste is no longer satisfied with the service of the manager, he can fire him. However, i must say that the position of an artiste manager is an exalted one, a very glorious one. The financier on the other hand is who he is; he is the executive producer, he is the boss. The person who pays you is your boss. He finances your talent because you can’t; he is your boss. Many of this artistes don’t even know this and they need to know.”

He advised young artistes;

“To have Respect is the only advise i will give to young artistes. Majority of the successful artistes you see shining now, let me not mention names, had nothing before they started. The money came from financier,it could be family members or parents, but once they attain a little success they starts carrying their shoulders up. That’s a very wrong way of life. That person who helped you when you had nothing, respect that person.”

news

Prophet Ikuru bombarded with calls from opposition parties to join them against 2027

Published

1 hour ago

December 23, 2024

Sahara Weekly

By Collins Nkwocha

Prophet Godwin Ikuru has cemented his position as one of the leading prophets on the African continent, as an integral part of APC , the prophetic hall of fame never hid his love for the president, Ahmed Bola Tinubu whom he prognosticated into power and fought several battles for his sake

It’s alarming to discover that several political parties are wooing the handsome prophet against 2027 as they believe that his true potential is being underutilised in APC who left him without a portfolio,they kept bombarding him with numerous calls for him to leave the ruling party and join them against 2027

Despite the numerous calls and emissaries sent by the opposition parties,the prophetic hall of fame has kept faith with APC because of the unending love he has for Mr.president,Asiwaju Bola Ahmed Tinubu as he’s willing to remain with him despite all the happenings and odds.

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Director General NSC, Bar. Bukola Olopade Extends Christmas Greetings to Christians in Abeokuta South and Across Nigeria

Published

2 days ago

December 21, 2024

Sahara Weekly

Director General NSC, Bar. Bukola Olopade Extends Christmas Greetings to Christians in Abeokuta South and Across Nigeria

By Solanke Ayomideji Taiwo

In a heartfelt message, The Director General of the National Sports Commission (NSC), Honourable Bukola Olopade, has extended warm festive greetings to Christians in Abeokuta South, Ogun State, and across Nigeria as the nation embarks on the joyous celebration of Christmas.

Recognizing the significance of this time of year, Olopade emphasized the essence of unity, love, and gratitude that the Christmas season embodies. He urged citizens to reflect on the virtues of compassion and generosity, which are particularly vital in fostering peace and harmony in communities.

“Christmas is a time for joy, reflection, and togetherness. It reminds us of the values of love and kindness, which are fundamental to our social fabric,” said Olopade. “As we celebrate this festive season, let us remember those in need and extend a hand of support to one another.”

The Director General of the National Sports Commission (NSC), Honourable Bukola Olopade, acknowledged the challenges that many have faced over the past year, including economic hardships and social unrest, yet he expressed optimism for the future. “In the spirit of Christmas, let us embrace hope and look forward to a brighter tomorrow. Our unity and resilience can overcome any challenges we face.”

Olopade also highlighted the importance of sports in promoting peace and national unity, noting that the NSC is committed to fostering an inclusive environment where all Nigerians can participate in sports and recreational activities. He encouraged communities to engage in sports events during the festive period as a means to strengthen bonds and celebrate togetherness.

As part of his Christmas message, Olopade called on everyone to prioritize the welfare of others, particularly the less fortunate. He urged individuals and organizations to consider charitable acts that can uplift those in need during this season of giving.

In closing, Bar. Bukola Olopade wished all Nigerians a Merry Christmas filled with love, peace, and joy. He expressed hope that the spirit of the season would inspire a renewed commitment to community service and cooperation among citizens.

As the festivities continue, the Chairman’s message resonates with the values of compassion, unity, and hope, encouraging all to celebrate the true meaning of Christmas.

Business

Dangote Hails Tinubu on Impact of Crude for Naira Swap Deal

Published

2 days ago

December 21, 2024

Sahara Weekly

Dangote Hails Tinubu on Impact of Crude for Naira Swap Deal

…As Dangote Refinery partners MRS to sell PMS at N935 per litre nationwide at its retail outlets

Sahara Weekly Unveils That The Foremost entrepreneur and President of the Dangote Industries Limited, Aliko Dangote has commended President Bola Ahmed Tinubu for the positive impact of the naira for crude swap deal on the Nigerian economy, which has led to reduction in prices of petroleum products in the country.

To provide succour to Nigerians, Dangote recently reduced the price of Premium Motor Spirit (PMS) from N970 to N899.50 at its Refinery loading gantry and provided generous credit terms to marketers.

“To ensure that this price reduction gets to the end consumer, we have signed a partnership with MRS to sell petrol from its retail outlets nationwide at N935 per litre” he added. This price has already commenced in Lagos, and it will be offered nationwide from Monday.

In his statement, he called on other oil marketers such as the NNPC Retail and all other marketers, “to work with us to ensure that Nigerians enjoy high-quality petrol at discounted prices.”

According to him, “The Dangote Refinery is for the benefit of Nigeria and Nigerians. We will therefore continue to work with various value chain players to deliver high quality petrol at cheaper prices. Our aim is for all Nigerians to have ready access to high quality petroleum products that are good for their vehicles, good for their health, and good for their pockets.

Recall that in September, the Federal Executive Council (FEC) under the leadership of Mr. President approved the sale of crude to local refineries in Naira and corresponding purchase of petroleum products in Naira. The move, which commenced on October 1, led to reduced pressure on the dollar and ensured the stability of the local currency.

Dangote thanked Nigerians for their unwavering support and the government for creating an enabling environment for the domestic refining industry.