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MarkHack 1.0: LiveBIc Clinches First Prize, as Eko Innovation Centre and GDM Group call for Technological Innovation to Disrupt Marketing Landscape

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MarkHack 1.0: LiveBIc Clinches First Prize, as Eko Innovation Centre and GDM Group call for Technological Innovation to Disrupt Marketing Landscape

 

MarkHack 1.0: LiveBIc Clinches First Prize, as Eko Innovation Centre and GDM Group call for Technological Innovation to Disrupt Marketing Landscape

In what has proven to be game changing and a first-of-its-kind in the Nigerian media and marketing space, winning innovations have emerged at the grand finale of the maiden edition of Nigeria’s first marketing and media Hackathon tagged ‘MarkHack 1.0’ organized by the Eko Innovation Centre in collaboration with GDM Group.

LiveBIc, which comprised Shadrach Akao and Ernest Ogbanefe emerged the overall winners from a list of 10 finalists involved in the pitch at the finals of the hackathon. LiveBIc won the star prize of $10,000 for developing a new platform for content creators to market and deliver their content.

Sprayme clinched the second position and $4,000 prize money for innovating a new way for social gifting and content monetization; Reelbuzz emerged the third winner with $3,000 for creating an intuitive platform that helps brands connect and command higher brand loyalty; Innovatoras took the fourth position as well as $2,000 prize money for directing the leads for businesses and turning them to paying customers and Monify Cookies, fifth position with $1,000 for developing a browser tool that provides its users the ability to block all unsolicited ads and earn money from allowed ads.

The winners and runners-up will also get working space at Eko Innovation Centre, while all ten (10) finalists will have access to join the EIC accelerator program and GITEX Global pitch event in Dubai.

Recall, that the best 10 teams with the most viable concepts went head-to-head at the finale for the $20,000 prize pool and an acceleration programme with up to $50K equity investment to get their products ready for the market among other benefits.

Speaking on the initiative and what inspired it, Victor Afolabi, Founder, of Eko Innovation Centre, and Curator MarkHack 1.0 said, MarkHack 1.0 is a gathering of innovators, entrepreneurs, Policymakers, and Marketing Professionals, to create solutions to real-life Marketing challenges in an intense period of time. Using creativity, technology, and mentoring, resulting in prototypes, fresh new concepts, and innovative usages of tech for Marketing and Media.

He added that “Seeing how technology has disrupted global industries all over the world, we perceived that the marketing and media industry was ripe for disruption.

However, they are two things, it is either we collaborate with stakeholders in the industry to create the disruption we anticipate or we allow disruption to happen to us, and we choose to do the former.”

“The former involves working with over 100 organisations and representatives from the various organisations to co-create together and disrupt that which we anticipate. That co-creation gave birth to what we call MarkHack. We brought together experts in the industry across sectorial groups from clients, agencies, professionals, technology experts, venture capitalists, policymakers, regulators and we all came together to come to create the MarkHack,” he said.

On his part, Hakeem Popoola Fahm, Commissioner of Science and Technology, Lagos State applauded the organizers for the laudable initiative and stated that it is a testament to the success of Governor, Babajide Sanwo-Olu’s commitment to making Lagos a smart city by digitalizing its operations and providing an enabling environment for technology innovations to be given birth to.

He added that MarkHack 1.0 has shown that Marketers and media practitioners can digitalize operations and the state government would continue to support the ecosystem.

Similarly, the Special Adviser, Innovation and Technology to the Governor of Lagos State, Tubosun Alake said the government has been supporting various research works through Lagos State Science Research and Innovation Council (LASRIC) across multiple industries including the marketing industry and it won’t rest on its oars in actualizing the smart city agenda of the present administration.

Earlier in the programme, the President of the National Institute of Marketing of Nigeria (NIMN), Idorenyen Enang while delivering his keynote address at the event urged marketers to continue to innovate, and know how to use their channels effectively.

He had also emphasized that marketing is not merely about integrated marketing communication, adding that innovators require to follow laid-down principles of marketing.

Similarly, in a fireside chat, Franklin Ozekhome, CEO & Head of Growth, Identiture Africa; Seyi Tinubu, CEO/Chairman, Loatsad Promomedia; and Muyiwa Aleshinloye, Head of Marketing, Wakanow called on marketers to take advantage of technology to grow their brands as Metaverse, Artificial Intelligence, and others are being deployed to ease business operations.

The organizers of the event, Eko Innovation Centre and GDM Group revealed that over 500 individuals registered to participate in the hackathon from 72 locations, 5 countries (which includes Nigeria, California- USA, Kenya, Pakistan, and London), and 3 continents (Africa, Europe, and North America).

The participants were split into teams of 5 and were required to work together for 3 weeks, brainstorm, and come up with new concepts based on their areas of focus.

They were also sub-grouped into 8 focus areas which include consumer experience, media consumption, consumer recruitment & interaction, trade & retail engagement, analytics and metrics, events marketing, media monetization, and content creation.

Each team pitched their ideas to a respected Jury of experts in the subject matter, and the best 10 teams were picked by the Jurors before only five emerged winners at the grand finale. Overall, the hackathon had 21 Mentors, 30 Selection Jurors, 8 Speakers, and 8 Final Jurors who partook in the event and are the industry’s best with decades of experience in marketing, media, technology, and business management, and others.

The winners were judged by professionals which include Steve Babaeko, CEO/Chief Creative Officer, X3M Ideas & President, Association of Advertising Agencies of Nigeria; Iquo Ukoh, Director, Board of Directors, Letshego Microfinance Bank Ltd; Uwem Uwemakpan, Cofounder of Ingressive Capital; Tolulope Tomori Adedeji, Marketing Director, Anheuser-Busch InBev; and Debola Williams, Group CEO at Red Africa.

Others are Joseph Agunbiade, Cofounder, BudgIt; Kayode Oladapo, Assistant Regional Manager for Zone AOA (Africa, Oceania, and Asia), Nestle; and Jide Sipe, Head, Marketing and Corporate Communication, Ecobank Nigeria.

 

MarkHack 1.0: LiveBIc Clinches First Prize, as Eko Innovation Centre and GDM Group call for Technological Innovation to Disrupt Marketing Landscape

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PRESIDENT TINUBU CONGRATULATES DR ADEDUNTAN, AS FIRST BANK CELEBRATES EX-GROUP CEO

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PRESIDENT TINUBU CONGRATULATES DR ADEDUNTAN, AS FIRST BANK CELEBRATES EX-GROUP CEO

STATE HOUSE PRESS RELEASE

PRESIDENT TINUBU CONGRATULATES DR ADEDUNTAN, AS FIRST BANK CELEBRATES EX-GROUP CEO

President Bola Ahmed Tinubu congratulates Dr Adesola Adeduntan, the retired Group Chief Executive Officer of First Bank Nigeria Limited, for his exceptional service at Nigeria’s oldest bank.

In celebration of Adeduntan’s remarkable tenure, the 130-year-old First Bank will host a special send-off ceremony this weekend, expressing gratitude for his contributions over the past nine years.

President Tinubu commends him for steering the bank through transformative growth, which includes expanding customer accounts from 10 million to over 42 million and elevating Profit Before Tax from N10 billion in 2015 to an impressive N300 billion in 2023.

These milestones, the President said, reflected Adeduntan’s visionary leadership and commitment to excellence.

The President expresses his appreciation for Adeduntan’s willingness to serve the nation in various pivotal roles, including his contributions to the Nigerian Economic Summit Group and other prominent institutions. His extensive expertise in the financial sector has significantly bolstered Nigeria’s economic landscape.

President Tinubu also lauds the bank’s solid internal management ethos, which is responsible for the seamless transition from Adeduntan to the current CEO, Olusegun Alebiosu.

President Tinubu wishes Dr. Adeduntan continued success in all his future endeavors.

Bayo Onanuga

Special Adviser to the President

(Information & Strategy)

November 1, 2024

 

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ZENITH BANK DELIVERS REMARKABLE TRIPPLE-DIGIT GROWTH IN GROSS EARNINGS AS PBT HITS N1.0 TRILLION IN Q3 2024  

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Zenith Bank Enhances E-Channel Services for Customers

ZENITH BANK DELIVERS REMARKABLE TRIPPLE-DIGIT GROWTH IN GROSS EARNINGS AS PBT HITS N1.0 TRILLION IN Q3 2024

 

Zenith Bank Plc has announced its unaudited results for the third quarter ended 30 September 2024, recording a remarkable triple-digit growth of 118% from N1.33 trillion reported in Q3 2023 to N2.9 trillion in Q3 2024. This performance underscores the Group’s resilience and market leadership in spite of the challenging macroeconomic environment.

 

According to the Bank’s unaudited third quarter financial results presented to the Nigerian Exchange (NGX), the triple-digit growth in the topline also led to an increase in the bottom line, as the Group recorded a 99% Year on Year (YoY) increase in profit before tax, growing from N505 billion in Q3 2023 to N1.0 trillion in Q3 2024.  Profit after tax equally grew by 91% from N434.2 billion to N827 billion in the same period.

 

The growth in the topline was driven by the expansion of both interest income and non-interest income. Interest income saw a notable 190% rise to N1.95 trillion, attributed to the high-yield environment. Non-interest income rose by 41% to N856 billion, bolstered by substantial growth in fees and commissions, which highlights the strength of Zenith Bank’s retail growth and the robust performance of its digital channels during the reporting period. The robust increase in profitability reflects the Bank’s focus on operational efficiency and strong risk management practices. Earnings per share (EPS) nearly doubled, rising to N26.34 from N13.82 in Q3 2023, underscoring Zenith Bank’s strong value creation for shareholders.

 

The Bank’s balance sheet grew significantly, with total assets growing by 49% to N30.4 trillion, largely supported by customer deposits, which rose by 42% to N21.6 trillion. This growth in deposits was broad-based across corporate and retail segments, highlighting the Bank’s deepening reach and customer loyalty. Gross loans increased by 46% to N10.3 trillion, underscoring the commitment to supporting strategic sectors in the economy.

 

Capital adequacy ratio remained strong, improving to 21.9%, well above regulatory requirements. The return on average equity (ROAE) stood at 37.8%, up from 35.1%, while return on average assets (ROAA) also improved to 4.3% as Zenith Bank maximized its asset base. Cost of funds increased to 4.3%, reflecting the broader market trend of rising interest rates, while the cost of risk was maintained at 7.3%, underscoring the Bank’s proactive approach in provisioning for credit risk. The Bank’s cost-to-income ratio rose to 39.5%, reflecting the impact of strategic investments in technology and capacity building aimed at supporting long-term growth, even as it continues to strive for greater operational efficiency.

 

Zenith Bank’s asset quality remains a cornerstone of its strength, with a non-performing loan (NPL) ratio of 4.5%, within regulatory limits. A high coverage ratio of 198.4% underscores the Bank’s disciplined approach to risk management, positioning it for resilience in the face of market volatility while supporting stable loan growth.

 

Zenith Bank remains steadfast in its commitment to sustainable growth and value creation. The Bank launched a capital raise program on August 1, 2024, consisting of a combined Rights Issue and Public Offer. This capital raise was driven by the Central Bank of Nigeria (CBN)’s recapitalization directive for commercial banks issued in March 2024. While the Bank awaits final capital verification approvals from authorities, the fundraising exercise was successful, reflecting strong confidence in Zenith Bank’s brand.

 

The additional capital will enhance the Bank’s ability to expand its product offerings, deepen its penetration in strategic sectors, boost lending to the real sector and pursue its African and global expansion plan.  In furtherance of this, the Bank in September 2024 received regulatory approval for the establishment of a Zenith Bank branch in Paris, France, which is fully operational and will enhance the Bank’s product offerings in international markets.

 

With a strengthened capital base, Zenith Bank is well-positioned to navigate the evolving economic landscape, while putting best-practice sustainability standards at the heart of its business. The Bank will also continue to prioritize opportunities that enhance stakeholder value and a strong compliance and corporate governance culture, which will reinforce the its leadership position within Nigeria’s financial sector and drive long-term growth.

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IPMAN: Setting the Record Straight

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Fueling Uncertainty: Investigating Nigeria's Subsidy Removal And Dangote Refinery Debacle* By Sylvester Audu

IPMAN: Setting the Record Straight

 

The Dangote Petroleum Refinery wishes to clarify that it has not received any payments from the Independent Petroleum Marketers Association of Nigeria (IPMAN) to purchase refined petroleum products.

IPMAN: Setting the Record Straight

Although discussions are ongoing with IPMAN, it is misleading to suggest that they (IPMAN Members) are experiencing difficulties loading refined products from our Petroleum Refinery, as we currently have no direct business dealings with them. Consequently, we cannot be held responsible for any payments made to other entities.

The payment in mention has been made through the Nigerian National Petroleum Company Limited (NNPCL), and not us. In the same vein, NNPCL has neither approved, nor authorised us to release our Premium Motor Spirit (PMS) to IPMAN.

We would like to emphasise that we can meet the nation’s demand for all petroleum products, including petrol, diesel, and aviation fuel. At present, we can load 2,900 trucks per day and we have also been evacuating petroleum products by sea. We advise IPMAN to register with us and make direct payment as we have more than enough petroleum products to satisfy the needs of their members.

Furthermore, we believe it is instructive for all stakeholders to refrain from making unfounded statements in the media, as that could undermine the economic re-engineering efforts of His Excellency, President Bola Ahmed Tinubu. Conducting business through public speculation is counterproductive and unpatriotic.

In the interest of our country, we encourage all stakeholders to collaborate and heed the advice of President Tinubu, while promoting a unified approach, rather than engaging in media conflicts and needless propaganda.

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