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Meet the Huge Brain behind Adron Homes Commercials, Oluwakemi Arewa, Group Head, Brand and Corporate communications  + How she became a Media Guru with 14 years of robust experience

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When one take a good look at the TV Commercials, Radio Commercials and some of the media skits of Adron Homes; the groundbreaker homes merchant in Africa, one would begin to wonder if the brains behind them are not Nigeria’s, such quality as believed comes from foreigners who are vast in that aspect but shockingly, the brain behind them isn’t far-fetched, they are all the ideas and contents of Oluwakemi Arewa, the Group Head, Brand and Corporate communications for Adron Group; she also doubles as PR executive and consultant for the leading real estate merchant.

Oluwakemi Arewa didn’t just come into the business from nowhere; she has been into the Media world for over 14 years of serious practice. She started in 2005 with Eko FM, after having her National Diploma Programme at the Nigerian Institute of Journalism, she started three different programs with EKo FM, she later joined Continental TV services; owners of TVC and Radio Continental and got promoted six     months later as a presenter on radio, and on TV. She had a radio program called entertainment weekly, a TV program called showbiz weekly, and was also reporting the news, due to her potentials. All these happened between 2007 – 2009.

For her, working for Adron Homes isn’t just about how much she is paid; it’s about adding value to humanity.

In her words ‘’ Adron Homes and Properties is the number 1, I joined Adron because of its vision in terms of meeting shelter needs. I saw the vision and the passion and also the value they add.

I believe in value, it comes before money, if you add value, people will respect you. I calls Aare Adetola Emmanuel (GMD) my dad because whenever I look at him, I see intelligence, I see a mentor, I see an Inventor, because he’s is hardworking, and also a philanthropist who has affected our society in a positive way. The upmost trust he placed in my abilities makes me always go the extra miles to get things done, I do overtime because I connect to his vision and objectives. It’s a privilege to be at this position’’.

It would be recalled that Adron Homes held one of the biggest concert of 2018 recently called ‘Festival of Lemon’, the concert remains one of the most talked about and this is due to the kind of commercials that were put out to make people get to know about it even before it took place; the kudos goes to her and her content. She also spoke about how she went about it and also one of the promo she worked on.

“Festival of lemon was big; we had a lot of advantage because we put together the programme for staff and clients. We deployed an emotional approach to advertising and also played with numbers.

We created an exciting and informative content for TV and radio via the use of jingles and of course we also talked about bonuses, benefits and free gifts

Everyone was really interested because everything we talked about on TV and radio was genuine.

It was big, we had to use what we have; we have the A list artists, so we used them to create content. For TV, we used their songs; there’s was a voice over that talked about the benefits, aside the fact that we were giving land, we gave home appliances too; everyone would want to benefit.

For the Independence promo, we played on the strategy of product benefit and bonuses while telling stories adaptable to each of our ambassadors, this made it easy for the public to relate with the brand.

However, it is not just out of ordinary that one cooks up such amazing contents, she talked about what inspires her.

‘’God is my inspiration, I draw my inspiration from him; when I pray, I see things; when I read the bible, I see things, it’s like they are putting a video of things I need to do in my head, I hear things when I’m working, I just feel it, that’s why I don’t stop, I don’t get distracted, and it’s also a matter of exposure. If you are a content person, you need to read wide, look at what people do, I watch what other companies does, I see how they organize their advert, it might not be the same way but you will get your creativity and put things together’’

She also speaks about her next level

I want to emerge, evolve and take over, my vision is to be the next big thing in the world of PR in Nigeria and beyond, I’m looking forward to becoming a global champion in the world of PR and advertising. This requires that I constantly upgrade myself, my skills and the knowledge I have right now. It’s very important because, to be the light in any sector you have to shine and to shine you need to be connected to constant energy. Energy in real sense simply means information, skills upgrade, and constant education

When you stop learning, you start dying. So for me, I’m constantly taking steps to progress.

 

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Olowu Celebrates Former Military President, Ibrahim Babangida, At 84

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Olowu Celebrates Former Military President, Ibrahim Babangida, At 84

Olowu Celebrates Former Military President, Ibrahim Babangida, At 84

 

Olowu of Kuta, HRM Oba Dr Hammed Oyelude Makama, CON, Tegbosun III, has congratulated former military president, Gen Ibrahim Badamasi Babangida, rtd, who is 84 today.

Olowu Celebrates Former Military President, Ibrahim Babangida, At 84

Olowu, in a statement he signed, eulogised the former military ruler for his modest achievements while he was in power.

 

According to Olowu, ” IBB is an enigma. He has carved a niche for himself as a former military president. His tenure witnessed the completion of many monumental legacy projects that are still visible today. His Hill Top Mansion in Minna has become a Mecca of sorts for those who aspired to lead Nigeria.”
Olowu, who described Gen Babangida as being grossly misunderstood, said history would be kind to him.

 

He said, “The launch of Gen Babangida’s Autobiography: ‘A Journey In Service’, and the testimonies from the likes of President Bola Ahmed Tinubu and Africa’s richest man, Aliko Dangote, Tony Elumelu, Jim Ovia, Abdusalam Rabiu, Oil Magnate, Arthur Eze, and many others, testified to his goodwill despite leaving public office three decades ago.

” On behalf of myself, my Oloris and Olowu-In-Council.

All members of the defunct IBB Vision 2003 and Vision 2007, I wish President Ibrahim Babangida, rtd, a happy birthday. I also wish him all the best as he aged gracefully,” Olowu added.

 

Born on August 17, 1941, Gen Ibrahim Babangida, rtd, ruled Nigeria from 1985 to 1993.

 

His presidency was marked by significant political and economic reforms.

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HRH Oba Isiaka Babatunde Malik Adekeye Ascends the Throne of Agunjin Land

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A new dawn breaks over Agunjin — a moment etched in gold in the annals of history — as the crown of the Ariwajoye Adekeye Royal Dynasty returns to its rightful home. With this homecoming, the living legacy of Agunjin’s royal heritage is renewed, strengthened, and destined to shine for generations to come.

The proud sons and daughters of Agunjin welcome His Royal Highness, Oba Isiaka Babatunde Malik Adekeye, Ariwajoye III of Agunjin Land, with joy, reverence, and boundless hope for the future.

A distinguished Nigerian based in New York, Oba Adekeye is a dynamic and accomplished professional whose illustrious career spans cinematography, international trade, and hospitality. Born into the revered Ariwajoye Adekeye Royal Family of Agunjin, in Ifelodun Local Government Area of Kwara State, His Royal Highness now carries forward an ancestral legacy steeped in honor, dignity, and purpose.

The new Oba Adekeye is the proud nephew of the late Oba Jimoh Ajide Adekeye and the grandson of Oba Alade Adekeye — custodians of Agunjin’s noble traditions whose names remain deeply woven into the history of the land.
As the Yoruba say,
“Adé kì í wọ́ lórí aláìní orí.” — The crown does not rest on a head without destiny.”
His Royal Highness wears the crown not as a mere ornament, but as a solemn trust from his ancestors to his people.

The Adekeye Royal Family extends profound gratitude to: His Excellency, H.E.AbdulRahman AbdulRazaq, CON, Chaiman GFON, Sadauna Ngeri of Ilorin, Executive Governor of Kwara State; The Chairman, Kwara State Council of Chiefs, Alhaji (Dr.) Ibrahim Sulu-Gambari, Emir of Ilorin; The Chairman, Igbomina Traditional Rulers Forum, Oba (Barr.) Alh. Ismail Bolaji Yahaya Atoloye Alebiosu, Olupo of Ajase Ipo; The Chairman, Ifelodun Traditional Council, HRM Oba (Dr.) Alhaji Ahmed Awuni Babalola Arepo III, Elese of Igbaja; The Ifelodun Traditional Council Members and the Kwara State Traditional Council.

Our heartfelt appreciation also goes to the Hon. Commissioner for Local Government, Chieftaincy Affairs and Community Development, Hon. Abdullahi Bata, and to the Executive Chairman, Ifelodun LGA, Hon. Femi Yusuf, for their steadfast commitment to upholding historical truths and safeguarding the cherished traditions of Agunjin.

As the newly crowned Ariwajoye III, Oba Adekeye brings decades of professionalism, global exposure, and deep cultural pride to his reign. His vision is noble and unwavering — to champion sustainable development across the Agunjin district, preserve the rich traditions of the land, and unite his people both at home and in the diaspora under one banner of progress, peace, and pride.
In the words of an old royal proverb, “When the king builds bridges, the people will cross to a better tomorrow.” Ariwajoye III now stands as that bridge — connecting the heritage of the past with the promise of the future.

Long live Ariwajoye III. Long live the Ariwajoye Adekeye Royal Family. Long live Agunjin Land.

Prince Oluwatoyin Adekeye For the Family

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From Ejigbo to the World: How Primate Ayodele’s Prophecies Shape Public Debate

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The Man Who Makes Nigeria Listen — Primate Elijah Ayodele’s Prophetic Influence

Primate ELIJAH AYODELE: The Seer, And the Country That Listens

By Femi Oyewale

Ejigbo, Lagos — When Primate Babatunde Elijah Ayodele steps onto the pulpit of INRI Evangelical Spiritual Church each week, he does more than preach: he convenes a national conversation. For decades, the clergy has issued blunt, often headline-grabbing prophecies about presidents, markets, and disasters — pronouncements that are dutifully copied, debated, and digested across Nigerian newsrooms, social media, and political corridors.

 

The Man Who Makes Nigeria Listen — Primate Elijah Ayodele’s Prophetic Influence

 

Primate Ayodele is best known for two things: the regular release of New Year’s and seasonal “warnings to the nation,” and a large, loyal following that amplifies those warnings into national discourse. He publishes annual prophecy booklets, holds prayer mountain conventions where journalists are invited, and maintains active social media channels that spread his messages quickly beyond his church gates. In July 2025, he launched a compendium of his prophecies titled “Warnings to the Nations,” an event covered by national outlets, which Ayodele used to restate concerns about security, governance, and international affairs.

 

Ayodele’s prophecies have touched on lightning-rod topics: election outcomes, the health or fate of public figures, infrastructure failures, and international crises. Nigerian and regional press have repeatedly published lists of his “fulfilled” predictions — from political upsets to tragic accidents — and his followers point to these as proof of his accuracy. Media roundups in recent years credited him with dozens of prophecies he argued had been realised in 2023 and 2024, and his annual prophetic rollouts continue to attract wide attention.

 

Impact beyond prediction: politics, policy, and public mood

The practical effect of Ayodele’s ministry is not limited to whether a prophecy comes to pass. In Nigeria’s politicised and religiously engaged public sphere, a prominent seer can:

• Move conversations in electoral seasons; politicians, commentators, and voters listen when he names likely winners or warns about risks to candidates, and his claims sometimes become part of campaign narratives.

• Shape popular expectations — warnings about economic hardship, insecurity, ty or public health influence how congregations and communities prepare and react.

 

• Exert soft pressure on leaders — high-profile admonitions directed at governors or ministers often prompt responses from the accused or their allies, creating a feedback loop between pulpit pronouncements and political actors.

 

Philanthropy and institution building

Ayodele’s public profile extends into philanthropy and church development. He runs INRI Evangelical Spiritual Church from Oke-Afa, Lagos, and his ministry periodically organises humanitarian outreach, scholarships, and hospital visits — activities he frames as evidence that prophetic ministry must be accompanied by concrete acts of charity. Church events such as extended “17-day appreciation” outreaches and scholarship programmes have been widely reported and help cement his appeal among congregants who value spiritual counsel paired with material support.

 

What makes him unique

Several features set Ayodele apart from other public religious figures in Nigeria:

1. Productivity and documentation. He releases extensive, numbered lists of prophecies and compiles them into booklets — a tactic that makes his predictions easy to track (and for supporters to tally as “fulfilled”).

2. A blend of national and international focus. His pronouncements frequently move beyond parochial concerns to name international actors and events, which broadens his media footprint.

3. Media-savvy presentation. From staged press events to active social accounts, Ayodele understands how to turn a prophecy into a viral story that will be picked up by blogs, newspapers, and TV.

 

The public verdict: faith, influence, and skepticism

To millions of Nigerians — and to his core following — Primate Ayodele remains a pastor-prophet whose warnings must be taken seriously. To others, he is a media personality whose relevance depends as much on spectacle and circulatory power as on supernatural insight. What is indisputable is his role in magnifying the religious dimension of national life: when he speaks, politicians, congregants, and newsrooms listen. That attention, in turn, helps determine which social and political questions become urgent in public debate.

Looking ahead

As Nigeria heads into another cycle of elections and economic challenges, Ayodele’s annual pronouncements will almost certainly return to the front pages. Whether they are read as sober warnings, political interventions, or performative theology, they will continue to shape conversations about destiny, leadership, and the kinds of risks a deeply religious nation believes it must prepare for.

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