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Meet the Huge Brain behind Adron Homes Commercials, Oluwakemi Arewa, Group Head, Brand and Corporate communications + How she became a Media Guru with 14 years of robust experience

When one take a good look at the TV Commercials, Radio Commercials and some of the media skits of Adron Homes; the groundbreaker homes merchant in Africa, one would begin to wonder if the brains behind them are not Nigeria’s, such quality as believed comes from foreigners who are vast in that aspect but shockingly, the brain behind them isn’t far-fetched, they are all the ideas and contents of Oluwakemi Arewa, the Group Head, Brand and Corporate communications for Adron Group; she also doubles as PR executive and consultant for the leading real estate merchant.
Oluwakemi Arewa didn’t just come into the business from nowhere; she has been into the Media world for over 14 years of serious practice. She started in 2005 with Eko FM, after having her National Diploma Programme at the Nigerian Institute of Journalism, she started three different programs with EKo FM, she later joined Continental TV services; owners of TVC and Radio Continental and got promoted six months later as a presenter on radio, and on TV. She had a radio program called entertainment weekly, a TV program called showbiz weekly, and was also reporting the news, due to her potentials. All these happened between 2007 – 2009.

For her, working for Adron Homes isn’t just about how much she is paid; it’s about adding value to humanity.
In her words ‘’ Adron Homes and Properties is the number 1, I joined Adron because of its vision in terms of meeting shelter needs. I saw the vision and the passion and also the value they add.
I believe in value, it comes before money, if you add value, people will respect you. I calls Aare Adetola Emmanuel (GMD) my dad because whenever I look at him, I see intelligence, I see a mentor, I see an Inventor, because he’s is hardworking, and also a philanthropist who has affected our society in a positive way. The upmost trust he placed in my abilities makes me always go the extra miles to get things done, I do overtime because I connect to his vision and objectives. It’s a privilege to be at this position’’.

It would be recalled that Adron Homes held one of the biggest concert of 2018 recently called ‘Festival of Lemon’, the concert remains one of the most talked about and this is due to the kind of commercials that were put out to make people get to know about it even before it took place; the kudos goes to her and her content. She also spoke about how she went about it and also one of the promo she worked on.
“Festival of lemon was big; we had a lot of advantage because we put together the programme for staff and clients. We deployed an emotional approach to advertising and also played with numbers.
We created an exciting and informative content for TV and radio via the use of jingles and of course we also talked about bonuses, benefits and free gifts
Everyone was really interested because everything we talked about on TV and radio was genuine.
It was big, we had to use what we have; we have the A list artists, so we used them to create content. For TV, we used their songs; there’s was a voice over that talked about the benefits, aside the fact that we were giving land, we gave home appliances too; everyone would want to benefit.

For the Independence promo, we played on the strategy of product benefit and bonuses while telling stories adaptable to each of our ambassadors, this made it easy for the public to relate with the brand.
However, it is not just out of ordinary that one cooks up such amazing contents, she talked about what inspires her.
‘’God is my inspiration, I draw my inspiration from him; when I pray, I see things; when I read the bible, I see things, it’s like they are putting a video of things I need to do in my head, I hear things when I’m working, I just feel it, that’s why I don’t stop, I don’t get distracted, and it’s also a matter of exposure. If you are a content person, you need to read wide, look at what people do, I watch what other companies does, I see how they organize their advert, it might not be the same way but you will get your creativity and put things together’’

She also speaks about her next level
I want to emerge, evolve and take over, my vision is to be the next big thing in the world of PR in Nigeria and beyond, I’m looking forward to becoming a global champion in the world of PR and advertising. This requires that I constantly upgrade myself, my skills and the knowledge I have right now. It’s very important because, to be the light in any sector you have to shine and to shine you need to be connected to constant energy. Energy in real sense simply means information, skills upgrade, and constant education
When you stop learning, you start dying. So for me, I’m constantly taking steps to progress.
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Journalists for Good Governance Shines Searchlight on Local Government Administration
Journalists for Good Governance Shines Searchlight on Local Government Administration
…Calls for Accountability in Nigeria’s Grassroots Governance
LAGOS, Nigeria — A civil society coalition known as Journalists for Good Governance(JGG) has intensified public debate on transparency and accountability within Nigeria’s local government system, urging media professionals, civil society actors, and citizens to hold grassroots leaders accountable.
Speaking an event in Lagos recently, the acting chairman of the society, Comrade Bunmi Obarotimi said that despite reforms such as the Supreme Court’s 2024 ruling granting financial autonomy to all 774 Local Government Areas (LGAs), systemic challenges continues to hinder effective service delivery and responsible stewardship of public funds.
“Local governments are the closest tier of government to the people — yet too often they remain the least transparent. Without civic oversight and vibrant media, promises of autonomy ring hollow.” the acting chairman said.
The Journalist for Good Governance emphasised crucial roles that journalists can play in uncovering discrepancies in council spending, flagging poor service delivery, and educating citizens on their rights. Their call comes amid wider efforts by media and civic organisations to bridge accountability gaps. The civil society initiatives had previously launched monitoring campaigns to track local government expenditures and have been quietly advocating for transparency in how public money is deployed.
The leaders of the Journalists for Good Governance (JGG) highlighted the importance of physical assessment and citizens engagement on projects to boost people’s confidence, urging local councils to adopt open data platforms and proactive information dissemination in compliance with the Freedom of Information Act. Experts say the majority of LGAs currently lack operational websites or digital portals, further limiting public scrutiny.
The Journalists for Good Governance initiative aligns with sustained advocacy by civil society groups and governance experts calling for a collective approach to strengthening democratic accountability, and has decided to engage in critical and holistic assessments of how Local Governments is being run and the impact and quality of projects they embark-on and to address deficits in transparency and public trust.
Meanwhile, some state governments have signalled support for improved community engagement. In Lagos State, authorities reiterated a commitment to enhancing community media platforms as vehicles for civic participation and accountability at the grassroots level.
The renewed spotlight on local government administration has reignited public debate over fiscal responsibility and priorities. Controversies such as the widely criticised Adamawa council chairmen’s wives trip to Istanbul — which drew public outrage for perceived misuse of public funds — underscore why watchdog groups say stronger oversight mechanisms are urgently needed at the grassroots.
Citizens and activists have welcomed the journalists’ initiative, calling for sustained media engagement that goes beyond headlines to influence policy and accountability reform.
The civic rights advocates note that real change will require robust legal frameworks, a free press, and empowered communities equipped to demand transparency at every level of governance.
As Journalists for Good Governance mobilises its members, the coming months are likely to see heightened media attention on grassroots administration — from council budgets and service delivery to the enforcement of public information laws and digital transparency initiatives.
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ANOTHER PROPHECY FULFILLMENT BY PROPHET KINGSLEY AITAFO OVER THE EXIT OF DR. KENOLY, ANNOUNCING FEBRUARY’S OPEN PROPHETIC REVIVAL
ANOTHER PROPHECY FULFILLMENT BY PROPHET KINGSLEY AITAFO OVER THE EXIT OF DR. KENOLY, ANNOUNCING FEBRUARY’S OPEN PROPHETIC REVIVAL
– Another Prophecy Fulfillment by Prophet Kingsley Aitafo Following the Passing of Ron Kenoly Ahead of February Open Prophetic Revival
– Prophet Kingsley Aitafo Records Another Prophecy Fulfillment as February Open Prophetic Revival Is Announced
In the released prophecies for 2026, renowned Nigerian cleric, Prophet Kingsley Aitafo, shared a series of revelations touching on Nigeria’s economy, global events, political transitions, natural disasters, religious transformations, and the future of world leaders.
During a special prophetic session, the prophet stated that he foresaw the departure of two world-renowned musicians in 2026 and urged the Nigerian people and the global community to pray for them.
He urged Nigerians and everyone around the globe to pray for the musicians, among other prophecies, and already gave insight concerning them.
On February 3, 2026, American gospel singer, songwriter, and worship leader Ron Kenoly passed away at the age of 81. Widely known as the “Professor of Praise,” Kenoly was celebrated for anthems such as “Majesty” and “Lift Him Up,” which have significantly influenced modern congregational worship around the world.
He was recognized as a pioneer of the contemporary praise and worship movement, leading Scripture-based worship services that became widely adopted in churches across different nations and cultures.
The development has been described by followers of Prophet Kingsley Aitafo as a confirmation of the prophecy earlier declared in the year.
Meanwhile, Prophet Kingsley Aitafo, leader and shepherd in charge of Oneness in Christ, in conjunction with CCC Living Grace Tabernacle, invites everyone to its February Open Revival. It is a prophetic service determined to change lives through miracles, healings, signs, and wonders.
It is not an ordinary service; it is another time for a divine encounter where your faith is strengthened, prayers are answered, and breakthroughs and favour are about to rain. With its theme — Jesus Christ is the same forever — the revival is promised to release the power of Jesus Christ like never before. It is a period of shift and divine encounter.
This revival service is said to hold on the 25th of February, 2026, from 5pm – 8pm at 20, Showole Street, Ewupe, Singer Sango, Ogun State.
It is a season where God is ready to reveal Himself like never before. Members of the public are invited to attend.
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GEN CHRISTOPHER GWABIN MUSA SUPPORT INITIATIVE COMMENDS STATE-FEDERAL COLLABORATION IN ZAMFARA
GEN CHRISTOPHER GWABIN MUSA SUPPORT INITIATIVE COMMENDS STATE-FEDERAL COLLABORATION IN ZAMFARA
The Gen Christopher Gwabin Musa Support Initiative (GCGMSI) has commended the Zamfara State Government for its decisive contribution to security operations through the donation of newly acquired armoured personnel carriers (APCs), surveillance drones, and other critical operational equipment to troops and security agencies in the state.
This commendation was contained in a statement signed by the Convener of the GCGMSI, Ibrahim Dahiru Danfulani, Sadaukin Garkuwan Keffi/Betara Biu, and made available to the press.
The equipment was formally commissioned on Wednesday, February 18, by the Grand Patron of the GCGMSI and Minister of Defence, General Christopher Gwabin Musa, OFR (rtd.), in a ceremony at the Government House, Gusau. The event was attended by senior military officers, heads of security agencies, and top officials of the Zamfara State Government.
The GCGMSI, in its statement, hailed the donation as a “transformative and timely intervention” that aligns perfectly with its core objective of advocating for and supporting tangible measures that enhance the operational capacity and welfare of Nigeria’s security forces. The Initiative praised Governor Dauda Lawal’s administration for moving beyond rhetoric to actionable, material support, describing the move as a “blueprint for state-level collaboration in national security.”
“The provision of these assets by the Zamfara State Government is a testament to visionary leadership and a profound commitment to the peace and stability of its people,” the GCGMSI statement read. “It represents the exact kind of synergistic partnership between state and federal authorities that the GCGMSI champions. This initiative will significantly close operational gaps, boost the confidence of our gallant troops, and send a strong message to criminal elements.”
Speaking at the commissioning, General Musa emphasized that sustained collaboration is indispensable in confronting the nation’s evolving security challenges. He specifically commended Governor Lawal for his proactive support.
“Governor Dauda Lawal has demonstrated exemplary leadership and an unwavering dedication to the security of Zamfara State,” the Defence Minister stated. “The provision of these armoured vehicles, surveillance drones, and other operational equipment will undoubtedly boost the morale and operational effectiveness of our troops and other security agencies on the ground. This is a commendable effort that should be emulated by others.”
The newly commissioned assets, which include multiple APCs and advanced surveillance drones, are expected to dramatically enhance the mobility, protection, intelligence-gathering, and rapid response capabilities of security forces, particularly in the state’s remote and difficult terrains where anti-banditry operations are ongoing.
In his remarks, Governor Lawal reiterated his administration’s steadfast commitment to being a reliable partner in the security architecture. He urged security agencies to deploy the new resources responsibly and effectively to safeguard lives and property.
The Federal Government, through the Ministry of Defence, reaffirmed its commitment to continuing and deepening such partnerships with state governments across the nation to strengthen coordination and resource allocation in the collective fight against insecurity.
The GCGMSI concluded its statement by urging other state governments to take a cue from Zamfara’s “bold and pragmatic” approach, affirming that such concrete support is vital for achieving lasting peace and security across Nigeria.
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