Business
SO KLIN INTRODUCES NEW INNOVATION TO NIGERIA MARKET
SO KLIN INTRODUCES NEW INNOVATION TO NIGERIA MARKET
Natural Prime Resources Limited, makers of Soklin Detergent, the number one detergent with stain magnet technology, recently launched 2 new products into the Nigerian detergents market in fulfilment of its promise to help ease washing and laundry needs of the loyal customers.
Basking in the import of its investment in technology, as well as its passion for research and development, and owing to the Company’s global yearning for product excellence plus the need to extend its leadership of the detergent market in Nigeria, the brand has now launched So Klin Matic , powered with Clean 8 Technology for customers seeking top quality, easier and cleanest laundry detergent for their washing machines and is available in 2 pack sizes of 1kg and 2kg. while the new So Klin Ultra Odour Defense, comes formulated with odour guard technology,especially meant to deal with long soaking and Indoor drying.
Mrs. Abimbola Alabi, Head of Marketing stressed that the new products were the results of continuous improvement following in-depth consumer research that spanned over 2 years. She explained that the new products were innovatively formulated and produced as brilliant addition to the So Klin Family to close the gap in the detergent market. The new Soklin Ultra Odour Defence which comes with Odour Guard Technologyfor superior anti odour properties, helps keep out unpleasant smell or odour from laundry, resulting in clean and fresh laundry always, meaning that the era ofdamp smell is finally gone.
In response to question during the press conference held at Eko Hotel and Suites, in Victoria Island, Lagosthe Chief Financial officer, Mr. Toyin Elefuntuyi reiterated the top quality of both So Klin Matic and So Klin Ultra Odour Defense stressing that “While other brands were cutting down on quality, we as manufacturers of SoKlin brands continue to invest more in consumer research and innovative technology to meet households need and improve quality standards of Nigerian consumers”.
The Marketing Director noted that SoKlin products are always of high quality, yet pocket friendly and the new Soklin Ultra Odour Defence comes in five sizes of 25g, 50g, 160g, 400g and 800g, a size for every Nigerian pocket.



Bank
Alpha Morgan Bank Expands Footprint with Three New Branches
Alpha Morgan Bank Expands Footprint with Three New Branches
Alpha Morgan Bank announced the opening of three new branches in Maitama Abuja, Garki Abuja and Olu Obasanjo Road, Port Harcourt, a strategic move that reinforces the bank’s commitment to expanding access to satisfying banking services across Nigeria.
With headquarters in Wuse 2, Abuja, and kickstart with over 14 branches nationwide, the bank’s expansion is expected to create several opportunities, supporting employment opportunities, stimulating small business growth and development initiatives through strategic partnerships and outreach.
“This growth is about deepening our connection to the communities we serve,” said Mr. Ade Buraimo, Managing Director/CEO of Alpha Morgan Bank. “We are not just opening doors; we are opening opportunities.”
The bank also offers tailored banking solutions, through its digital and *734# USSD banking. Alpha Morgan Bank is ensuring that individuals and businesses, regardless of background or digital literacy, can participate fully in the financial ecosystem.

Alpha Morgan Bank’s growth is anchored in a bold commitment to delivering satisfying banking to customers.
As the new branches open their doors, the Bank invites individuals, entrepreneurs, and corporate clients to walk in and experience its approach to Satisfying Banking.
Business
Actress Joke Lawal Unveiled as Brand Ambassador for Giant African Real Estate Firm, Masterpiece Homes
Actress Joke Lawal Unveiled as Brand Ambassador for Giant African Real Estate Firm, Masterpiece Homes
– Seals Three-Year Contract
By Oluwaseun Fabiyi
Masterpiece Homes Development and Gardens Limited has taken a bold step in strengthening its brand presence by unveiling celebrated Nollywood actress Joke Lawal as its new brand ambassador. The landmark announcement came with the signing of a three-year contract at the company’s head office in Lagos on Friday, August 22, 2025.
The unveiling ceremony, described as a major milestone in the company’s growth, featured a symbolic presentation of a branded Masterpiece T-shirt and the signing of official documents by Joke Lawal and the company’s Chairman, Prophet Israel Oladele Ogundipe, alongside the Group Managing Director, Mr. Emmanuel Oladimeji. The atmosphere was charged with excitement as dignitaries, industry stakeholders, and guests applauded the partnership.
Speaking at the event, Prophet Ogundipe expressed pride in the company’s achievements despite industry challenges. He emphasized the importance of youth participation in Nigeria’s real estate sector for long-term sustainability. “Masterpiece Homes continues to be a trailblazer in the industry. This partnership with Joke Lawal is a testament to our vision of connecting heritage, innovation, and trust,” he said.
Group Managing Director, Mr. Oladimeji, hailed the initiative as a strategic move that positions Masterpiece Homes beyond the confines of a conventional real estate firm. “This is more than business—it is about celebrating our resilience and creativity as Nigerians. Our new brand ambassador will play a pivotal role in reinforcing our value chain while ensuring we preserve a genuine real estate culture for generations,” he stated.
Joke Lawal, visibly elated, described Masterpiece Homes as a symbol of innovation and authenticity in Nigerian real estate. “This unveiling represents a bold step in redefining the real estate sector in Nigeria. Masterpiece Homes is not just a company—it is a celebration of identity, trust, and vision,” she remarked.
The event featured vibrant performances, with guests clad in branded attires, reflecting the company’s culture of community celebration.
Masterpiece Homes Development and Gardens Limited has long been recognized as a reputable real estate brand connecting Nigerians at home and abroad to legitimate homeownership opportunities. With Nigeria’s real estate now ranked as the nation’s third-largest sector—behind crop production and trade—the company has renewed its commitment to bridging investment opportunities between Africa and the diaspora.
The unveiling of Joke Lawal as brand ambassador, according to Mr. Oladimeji, is not only a milestone for Masterpiece Homes but also a stimulus for broader industry growth. “Diaspora investments in Nigerian real estate remain vital. By creating systems that make homeownership seamless, Masterpiece ensures a win-win for all stakeholders,” he noted.
With this partnership, Masterpiece Homes Development and Gardens Limited positions itself to expand its influence and uphold its reputation as a trusted leader in Africa’s booming real estate market.
Oluwaseun Fabiyi is the official media consultant to Masterpiece Homes Development and Gardens Limited
Business
Adron Homes Chairman Hosts NSE Ibeju-Lekki Executives, Explores Strategic Partnership
Adron Homes Chairman Hosts NSE Ibeju-Lekki Executives, Explores Strategic Partnership
The newly approved Ibeju-Lekki Branch of the Nigerian Society of Engineers (NSE), which recently emerged as the 91st branch of the Society, has paid a courtesy visit to the Chairman/CEO of Adron Homes and Properties Limited, Sir Aare Adetola Emmanuel King KOF, at the company’s headquarters.
The delegation of engineers, led by Engr. Olufemi Dare, FNSE, the Chairman of the Branch, described the visit as a strategic step towards strengthening relationships with corporate organizations that have consistently upheld professionalism and structural integrity in their projects.
In his remarks, Engr. Dare praised Adron Homes for its exceptional commitment to quality housing delivery across Nigeria and beyond, emphasizing that its reputation for structural integrity and innovation in real estate development stands as a reference point for engineering excellence. He further informed the Adron Chairman that the branch would be conferring an award of recognition on him at their forthcoming official inauguration ceremony, in acknowledgment of his outstanding contributions to housing development and infrastructural growth in Nigeria.
The discussions also explored potential partnership opportunities between NSE Ibeju-Lekki and Adron Homes in engineering, professional development, and sustainable housing innovations.
Responding, the Chairman of Adron Homes, Sir Aare Adetola Emmanuel King, warmly welcomed the delegation and expressed delight at the prospect of a lasting partnership. He acknowledged the critical role engineers play in national development, while also noting the numerous challenges facing the engineering sector in Nigeria. He stressed that these challenges can only be surmounted by engaging qualified and dedicated professionals, a principle upon which Adron Homes has built its reputation.
According to him, “Engineering is the backbone of any meaningful infrastructural advancement, and as developers, we cannot afford to compromise on professionalism. This is why I am excited about this partnership and look forward to building a mutually beneficial relationship with the NSE Ibeju-Lekki branch.”
The NSE Ibeju-lekki delegation included Engr. Tiramisu Bello, MNSE (Vice Chairman); Engr. Omolola Adetola, FNSE (General Secretary); Engr. Taiwo Musa, MNSE (Assistant General Secretary); Engr. Ayodele Agunloye, MNSE (Financial Secretary); Engr. Opeyemi Olabisi, MNSE (Technical Secretary); Engr. Oluwadare Raji, MNSE, among several others.
On the part of Adron Homes, the Chairman was joined by key members of the executive team, including Adenike Ajobo, Managing Director; Tolani Roberts, Deputy Managing Director, Business Investment and Development; Mr. Kunle Ifeanyi Konwea, Director of Brand and Communications; Maureen Echefu, Chief Press Secretary, among others.
The visit not only highlighted Adron Homes’ enduring commitment to professional engineering standards, but also set the tone for a new chapter of collaboration between the real estate giant and the newly inaugurated NSE Ibeju-Lekki Branch, with both parties pledging to drive innovations that will redefine housing and infrastructural development in Nigeria.
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