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X3M Ideas, Noah’s Ark, Insight Publicis win big at the 2023 LAIF Awards

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X3M Ideas, Noah’s Ark, Insight Publicis win big at the 2023 LAIF Awards

X3M Ideas, Noah’s Ark, Insight Publicis win big at the 2023 LAIF Awards

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

…as Leo Burnett wins Grand Pix

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Sahara Weekly Unveils That It was a night of recognition, glamour, and celebration of creative excellence at the 2023 edition of the Lagos Advertising and Ideas Festival (LAIF) Awards as X3M Marketing Ideas Limited, Noah’s Ark Communications Limited, Insight Publicis, and Leo Burnett won big at the event.

 

 

X3M Ideas, Noah’s Ark, Insight Publicis win big at the 2023 LAIF Awards

https://saharaweeklyng.com/x3m-ideas-noahs-ark-win-at-the-laif-awards/

 

 

 

 

 

 

 

 

 

 

 

 

X3M Ideas, Noah’s Ark, Insight Publicis win big at the 2023 LAIF Awards

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

The award ceremony, which was held on Saturday, November 18, 2023, at The Hall, Victoria Island, Lagos, saw the Steve Babaeko-led X3M Marketing Ideas Limited lead the medal haul with 15 Gold, 20 Silver, and 7 Bronze, which eventually resulted in the agency being named the 2023 Agency of the Year.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Noah’s Ark Communications Limited came second on the medals table, carting home 12 Gold, 16 Silver, and 7 Bronze, while Insight Publicis and Leo Burnett emerged third and fourth, respectively. Insight Publicis won 9 Gold,  16 Silver, and 15 Bronze, while Leo Burnett won  1 Grand Pix, 9 Gold, 4 Silver, and 4 Bronze.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

In his welcome remarks, the President of the Association of Advertising Agencies of Nigeria(AAAN), Mr. Steve Babaeko, noted that the LAIF Awards remain the beacon of innovation and creativity in the advertising landscape in West Africa.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Babaeko noted that he was confident that the commitment of the new LAIF management board would engender a transformative journey for the award.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

While applauding all the agencies that submitted entries for the awards, saying that every participant is a winner, he urged participants not to see the LAIF Awards as a competition but as a community that thrives on the pulse of creativity.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

He explained that the diversity of talent showcased through the entries reflects the richness of the advertising industry, noting that it is a testament to the boundless creativity that emanates from every corner of Nigeria.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

“ Together, we shape the advertising narrative, pushing boundaries and redefining excellence. As we embark on the exciting journey of recognition and celebration, let us cherish the camaraderie that unites us. I wish each and every one of you a wonderful evening filled with inspiration and fun and joy of shared success,” he said.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Also speaking at the occasion, the Chairman, LAIF Awards Management Board, Mr. Jay Chukwuemeka, explained that the 2023 edition of the awards, which is the 18th edition of the festival, received over 500 entries from a total of 18 agencies. He disclosed that the entries submitted were creative works of the agencies on brands while about 47 jurors worked on the entries to determine the best works for the honours.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Chukwuemeka congratulated all the nominees as well as those who submitted entries for putting up creative works that were selected for honours.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

He expressed gratitude to the next generation of ideologists who participated in the Young LAIF competition, noting that their ideas and energy remain invaluable. He equally commended the jury members for rising to the occasion in confronting the challenging task of objectivity and finding common grounds amidst different opinions in their decision-making.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

A major key highlight of the event was the induction of two distinguished personalities in the advertising industry, Director General, Advertising Regulatory Council of Nigeria, Dr.Lekan Fadolapo and Mrs. Nkoli Ogbolu, into the Lagos Advertising and Ideas Festival (LAIF) Awards Hall of Fame.

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Olowu Celebrates Former Military President, Ibrahim Babangida, At 84

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Olowu Celebrates Former Military President, Ibrahim Babangida, At 84

Olowu Celebrates Former Military President, Ibrahim Babangida, At 84

 

Olowu of Kuta, HRM Oba Dr Hammed Oyelude Makama, CON, Tegbosun III, has congratulated former military president, Gen Ibrahim Badamasi Babangida, rtd, who is 84 today.

Olowu Celebrates Former Military President, Ibrahim Babangida, At 84

Olowu, in a statement he signed, eulogised the former military ruler for his modest achievements while he was in power.

 

According to Olowu, ” IBB is an enigma. He has carved a niche for himself as a former military president. His tenure witnessed the completion of many monumental legacy projects that are still visible today. His Hill Top Mansion in Minna has become a Mecca of sorts for those who aspired to lead Nigeria.”
Olowu, who described Gen Babangida as being grossly misunderstood, said history would be kind to him.

 

He said, “The launch of Gen Babangida’s Autobiography: ‘A Journey In Service’, and the testimonies from the likes of President Bola Ahmed Tinubu and Africa’s richest man, Aliko Dangote, Tony Elumelu, Jim Ovia, Abdusalam Rabiu, Oil Magnate, Arthur Eze, and many others, testified to his goodwill despite leaving public office three decades ago.

” On behalf of myself, my Oloris and Olowu-In-Council.

All members of the defunct IBB Vision 2003 and Vision 2007, I wish President Ibrahim Babangida, rtd, a happy birthday. I also wish him all the best as he aged gracefully,” Olowu added.

 

Born on August 17, 1941, Gen Ibrahim Babangida, rtd, ruled Nigeria from 1985 to 1993.

 

His presidency was marked by significant political and economic reforms.

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HRH Oba Isiaka Babatunde Malik Adekeye Ascends the Throne of Agunjin Land

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A new dawn breaks over Agunjin — a moment etched in gold in the annals of history — as the crown of the Ariwajoye Adekeye Royal Dynasty returns to its rightful home. With this homecoming, the living legacy of Agunjin’s royal heritage is renewed, strengthened, and destined to shine for generations to come.

The proud sons and daughters of Agunjin welcome His Royal Highness, Oba Isiaka Babatunde Malik Adekeye, Ariwajoye III of Agunjin Land, with joy, reverence, and boundless hope for the future.

A distinguished Nigerian based in New York, Oba Adekeye is a dynamic and accomplished professional whose illustrious career spans cinematography, international trade, and hospitality. Born into the revered Ariwajoye Adekeye Royal Family of Agunjin, in Ifelodun Local Government Area of Kwara State, His Royal Highness now carries forward an ancestral legacy steeped in honor, dignity, and purpose.

The new Oba Adekeye is the proud nephew of the late Oba Jimoh Ajide Adekeye and the grandson of Oba Alade Adekeye — custodians of Agunjin’s noble traditions whose names remain deeply woven into the history of the land.
As the Yoruba say,
“Adé kì í wọ́ lórí aláìní orí.” — The crown does not rest on a head without destiny.”
His Royal Highness wears the crown not as a mere ornament, but as a solemn trust from his ancestors to his people.

The Adekeye Royal Family extends profound gratitude to: His Excellency, H.E.AbdulRahman AbdulRazaq, CON, Chaiman GFON, Sadauna Ngeri of Ilorin, Executive Governor of Kwara State; The Chairman, Kwara State Council of Chiefs, Alhaji (Dr.) Ibrahim Sulu-Gambari, Emir of Ilorin; The Chairman, Igbomina Traditional Rulers Forum, Oba (Barr.) Alh. Ismail Bolaji Yahaya Atoloye Alebiosu, Olupo of Ajase Ipo; The Chairman, Ifelodun Traditional Council, HRM Oba (Dr.) Alhaji Ahmed Awuni Babalola Arepo III, Elese of Igbaja; The Ifelodun Traditional Council Members and the Kwara State Traditional Council.

Our heartfelt appreciation also goes to the Hon. Commissioner for Local Government, Chieftaincy Affairs and Community Development, Hon. Abdullahi Bata, and to the Executive Chairman, Ifelodun LGA, Hon. Femi Yusuf, for their steadfast commitment to upholding historical truths and safeguarding the cherished traditions of Agunjin.

As the newly crowned Ariwajoye III, Oba Adekeye brings decades of professionalism, global exposure, and deep cultural pride to his reign. His vision is noble and unwavering — to champion sustainable development across the Agunjin district, preserve the rich traditions of the land, and unite his people both at home and in the diaspora under one banner of progress, peace, and pride.
In the words of an old royal proverb, “When the king builds bridges, the people will cross to a better tomorrow.” Ariwajoye III now stands as that bridge — connecting the heritage of the past with the promise of the future.

Long live Ariwajoye III. Long live the Ariwajoye Adekeye Royal Family. Long live Agunjin Land.

Prince Oluwatoyin Adekeye For the Family

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From Ejigbo to the World: How Primate Ayodele’s Prophecies Shape Public Debate

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The Man Who Makes Nigeria Listen — Primate Elijah Ayodele’s Prophetic Influence

Primate ELIJAH AYODELE: The Seer, And the Country That Listens

By Femi Oyewale

Ejigbo, Lagos — When Primate Babatunde Elijah Ayodele steps onto the pulpit of INRI Evangelical Spiritual Church each week, he does more than preach: he convenes a national conversation. For decades, the clergy has issued blunt, often headline-grabbing prophecies about presidents, markets, and disasters — pronouncements that are dutifully copied, debated, and digested across Nigerian newsrooms, social media, and political corridors.

 

The Man Who Makes Nigeria Listen — Primate Elijah Ayodele’s Prophetic Influence

 

Primate Ayodele is best known for two things: the regular release of New Year’s and seasonal “warnings to the nation,” and a large, loyal following that amplifies those warnings into national discourse. He publishes annual prophecy booklets, holds prayer mountain conventions where journalists are invited, and maintains active social media channels that spread his messages quickly beyond his church gates. In July 2025, he launched a compendium of his prophecies titled “Warnings to the Nations,” an event covered by national outlets, which Ayodele used to restate concerns about security, governance, and international affairs.

 

Ayodele’s prophecies have touched on lightning-rod topics: election outcomes, the health or fate of public figures, infrastructure failures, and international crises. Nigerian and regional press have repeatedly published lists of his “fulfilled” predictions — from political upsets to tragic accidents — and his followers point to these as proof of his accuracy. Media roundups in recent years credited him with dozens of prophecies he argued had been realised in 2023 and 2024, and his annual prophetic rollouts continue to attract wide attention.

 

Impact beyond prediction: politics, policy, and public mood

The practical effect of Ayodele’s ministry is not limited to whether a prophecy comes to pass. In Nigeria’s politicised and religiously engaged public sphere, a prominent seer can:

• Move conversations in electoral seasons; politicians, commentators, and voters listen when he names likely winners or warns about risks to candidates, and his claims sometimes become part of campaign narratives.

• Shape popular expectations — warnings about economic hardship, insecurity, ty or public health influence how congregations and communities prepare and react.

 

• Exert soft pressure on leaders — high-profile admonitions directed at governors or ministers often prompt responses from the accused or their allies, creating a feedback loop between pulpit pronouncements and political actors.

 

Philanthropy and institution building

Ayodele’s public profile extends into philanthropy and church development. He runs INRI Evangelical Spiritual Church from Oke-Afa, Lagos, and his ministry periodically organises humanitarian outreach, scholarships, and hospital visits — activities he frames as evidence that prophetic ministry must be accompanied by concrete acts of charity. Church events such as extended “17-day appreciation” outreaches and scholarship programmes have been widely reported and help cement his appeal among congregants who value spiritual counsel paired with material support.

 

What makes him unique

Several features set Ayodele apart from other public religious figures in Nigeria:

1. Productivity and documentation. He releases extensive, numbered lists of prophecies and compiles them into booklets — a tactic that makes his predictions easy to track (and for supporters to tally as “fulfilled”).

2. A blend of national and international focus. His pronouncements frequently move beyond parochial concerns to name international actors and events, which broadens his media footprint.

3. Media-savvy presentation. From staged press events to active social accounts, Ayodele understands how to turn a prophecy into a viral story that will be picked up by blogs, newspapers, and TV.

 

The public verdict: faith, influence, and skepticism

To millions of Nigerians — and to his core following — Primate Ayodele remains a pastor-prophet whose warnings must be taken seriously. To others, he is a media personality whose relevance depends as much on spectacle and circulatory power as on supernatural insight. What is indisputable is his role in magnifying the religious dimension of national life: when he speaks, politicians, congregants, and newsrooms listen. That attention, in turn, helps determine which social and political questions become urgent in public debate.

Looking ahead

As Nigeria heads into another cycle of elections and economic challenges, Ayodele’s annual pronouncements will almost certainly return to the front pages. Whether they are read as sober warnings, political interventions, or performative theology, they will continue to shape conversations about destiny, leadership, and the kinds of risks a deeply religious nation believes it must prepare for.

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